2022 China Yangzhou Huaiyang cuisine Food Festival and the 4th China Morning Tea Culture Festival Yangzhou opening

On June 17, the 2022 China Yangzhou Huaiyang Caudi Food Festival and the 4th China Morning Tea Culture Festival were opened by the China Hotel Association and hosted by the Yangzhou Municipal Bureau of Commerce. This event is one of the important promoting consumption activities in Jiangsu Province for the full effort to consolidate traditional consumption, accelerate the development of new consumption, accelerate economic recovery, and help Jiangsu Province's "Suxin Consumption • Summer Night Life". As an event guidance unit, the senior president of the association Han Ming delivered a speech online. At the opening site, Chen Yan, member of the Standing Committee of the Yangzhou Municipal Party Committee and executive deputy mayor, Jiang Xin, deputy director of the Jiangsu Provincial Department of Commerce, Yan Dunzhi, vice president of the China Hotel Association and chairman of the Supervisory Board, Fan Tianen, Deputy Director of the Standing Committee of the Yangzhou Municipal People's Congress, and Yangzhou Municipal People's Government Deputy Mayor Zhang Litao, Chen Xi, vice chairman of Yangzhou CPPCC, and leaders of industry associations in Guangdong, Zhejiang, Shaanxi, Shaanxi, Fujian, Chongqing, Anhui, Shandong, Jiangxi, Hubei, Hunan and other places, industry experts, well -known catering companies, in Yangzhou More than 120 people including the leaders of the department, industry associations and catering companies attended the opening ceremony.

This year's morning tea culture festival mainly starts from the two highlights of consumption and landmark food, and it is carried out around seven seeds.

Online and offline efforts to make the market "prosper"

Recently, the State Council issued the "Policy and Measures of Stable Economy", which must coordinate development and security, and strive to achieve the expected goals of economic and social development throughout the year. Jiangsu Province also requires to boost market confidence and stabilize the economic market with more practical and detailed measures. The catering industry is a people's livelihood industry. In 2021, the national catering income was nearly 5 trillion yuan, accounting for 5%of GDP. The Catering revenue just released by the National Bureau of Statistics was 301.2 billion yuan in May, a decrease of 21.1%, an increase of 1.6 percentage points compared with April, showing a good momentum.

In order to promote consumption and make the market "prosperous", this year's morning tea culture festival opened in Yangzhou Welcome Hotel on June 17th. 2022 China morning tea (breakfast) landmark food display, morning tea (breakfast) industry round table meeting, visit and inspection projects such as professional audiences, and also added Chinese morning tea appraisal week, gourmet Yangzhou bank, food promotion consumption series for citizens and people. Activities, etc., through online and offline methods, drive the regional consumer market to strongly recover. In the offline section, Yangzhou will carry out the activities of the early tea tasting of Yangcheng and tourists from the people and tourists in Yangcheng. From June 17th to June 23rd, we will organize Yangzhou Yangcheng to blindly catering, Yechun Catering, Fuchun Drink, and Yiyuan Hotel. , Shunde, Xuzhou, Huai'an morning tea famous chefs produced in Guangzhou, Shunde, Xuzhou, Huai'an and other places with different flavors of early tea and breakfast, so that citizens can taste early tea and breakfast taste without leaving home. On the online part, the official organization number of the Yangzhou World Food Capital of the Yangzhou World Food Capital was released on the opening ceremony. La Jiang, Guangling Catering, Commercial Super, Auto, and Bathing Treatment of Salva Conditions have driven the strong recovery of Yangzhou's consumer market.

Create morning tea landmark gourmet to drive local brands to go out

In order to expand the strategy of domestic demand, help rural rejuvenation, promote consumption upgrades, and deepen the industrial chain cooperation, the China Hotel Association released the "Landmark Food Quality Technical Specifications" group standards on October 20, 2020. The directors and 3,000 green restaurants cooperate to carry out the recommendation of "one store, one product" and "hundred counties and thousands of". At this year's morning tea culture festival, the 2022 Chinese landmark food (early tea, breakfast) selection collection is released. Remember to live in cultural products of nostalgia, provide consumers with delicious and healthy high -quality experience consumption, and enhance consumers' happiness index.

The morning tea culture has a long history in my country. Many high -quality brands have achieved branding, characteristic, and international development. Products are sold to more than 20 countries and regions including Europe, the United States, and Japan. At this year's morning tea culture festival, early tea (breakfast) landmarks from Fuzhou, Changsha, Shenzhen, Hangzhou, Jinan, Jinan, Wuhan, Xi'an, Nanchang, Wuhu and other cities came to participate in the exhibition, focusing on the results of my country's early tea landmarks. In addition to the morning tea exhibitions of various cities, the exhibition is also available in Yangzhou local food and cultural and creative exhibition areas, which attracts Yangcheng's blindness, Yicun Tea Club, Fuchun Tea Club, Yiyuan Hotel, Xiangyuan Tea House, Dongyuan Group, Global Tourism, Hangsen Bear, Tuanxi, Lao Yun, Fengleju, Border City Bookstore, Non-Heritage Handmade Velvet Flowers, Yangzhou World Food Capital IP-Embroidered Tiger and other more than 10 local food and cultural and creative brands participated on the spot.

This year's morning tea culture festival has driven the strong recovery of the Yangzhou consumer market by promoting consumer activities, and establishes and improves early tea, breakfast brands and products through landmarks, and lays a foundation for the next step of branding and industrialization. (Jiang Mei)

- END -