The diversified integration of Lushu Town to empower the countryside to revitalize the industry to make the industry thrive and happier villagers

Author:Putian News Time:2022.08.11

Stronger regional public brand innovation digital intelligent governance platform

——The diversified integration of Lusu Town to empower the village revitalization to make the industry prosper and happier villagers

宜 Lu is a good place for livable and livable.

In the "Colorful Optimization" mall platform that links online and offline, it expands the sales channels of characteristic agricultural products.

□ Meizhou Daily reporter Cai Ling correspondent He Shuanglin Yixia text/picture

Implementing public brands in the "Colorful Land Ru" region, the brand effect indirectly generates tens of millions of yuan in economic benefits; the selection and identification of 58 "prosperous peasants", establishing a talent database; implementation of "cross -village joint construction", carrying out school -land cooperation; in The city's first digital Lu La "multi -one" rural construction platform has achieved "one network processing, integrated scheduling, and supervision of the whole process."

From the north of Hanjiang City, he arrived in Luzu Town.

There, the green mountains were like a daisy in the distance, and the water was flowing nearby, and the fruity people were busy. The neat rural villas are rejuvenating, and they are picturesque and beautiful rural tourists like weaving. A cargo vehicle full of special products runs towards hope ... The colorful reeds are moving everywhere, farmers' peasants’s The happiness of happiness is wider and wider, and the more smooth walking.

The foundation is strong in agriculture. Since the beginning of this year, Qilu Town has adhered to the party building as a "red engine" to implement the strategy of rural revitalization, and has continuously tapped the "colorful" resources and industrial advantages of the red revolution, silver clean government, green ecology, blue hot springs, and golden agriculture. The deployment requirements of the "Party Construction Leading and Running the Fund" project, actively explore the "萩 萩" model of high -quality development, further strengthen the beautiful rural scroll of the beautiful rural villages with strong agricultural, rural beauty, and farmers.

Talent revitalization and strengthening support

Only in order to achieve, the karma is wide. The key to rural rejuvenation is people.

Ji Lu Town focuses on the selection of talents, cultivating, and making good use of up and down, gathered, used, and stayed in close linkages with talents to drive funds, information, and technology. Gathering, condensing the "Xingnong" song, igniting the rural intelligence engine.

Not long ago, in the rural revitalization "Xingnong people" plan launched by the Organization Department of the Hanjiang District Party Committee, five agricultural and rural talents such as Lin Qiuxiang were awarded the first batch of "Xingnong people".

In accordance with the principle of "expanding the total amount, improving the quality, and optimizing the structure", the introduction of agricultural planting and breeding experts "Xingnongxiucai" is introduced, handicraft technology can be "Xingnong craftsmen", and self -media live broadcast talents "Sales", innovative entrepreneurship, designing and operating young talents "Xingnong Youth Makers" and five types of agricultural and rural talents of college, corporate talents, and science and technology specialists "Xingnong Smart Pork Troupe". The talent database is incorporated into the town's rural rich leader team, prompting a group of local talents to drive the technical inheritance, the development of strong industries, and lead farmers to become rich. Putting overall management to lead the "source of water" in the rejuvenation of the countryside.

In the leadership of technical talents, the integration of talents can burst into the new vitality of rural talents. Guo Jiakun Guo Yang Village "Xingnong People" Guo Jiakun relying on the fried Meiyang Tea "Qi Lan Zhengxiang" to incorporate the 11th International Dingcheng Tea King Special Gold Award in the "Chinese Tea Cup", and the brand strength made him taste the sweetness , Accumulated a large number of fans.

Since the village in Chongfu Village, Xue Jianjian, the first secretary of the city's People's Congress, was too busy. He helped the villagers find a way to increase income and get rich, and developed leisure agriculture through the model of "company, base+farmers". At present, there are 61 households in the village participating in the circulation of about 3.67 hectares, and the annual rent is 55,000 yuan. Using passenger flow dividends to attract a large number of villagers to return to their hometowns, there are more than 10 farmhouses in the village and more than 30 agricultural specialty booths to achieve one person entrepreneurial to drive a person to become rich. He also actively coordinated the transformation and improvement of the long -term idle dispute projects, and introduced new tourism formats such as facility agriculture, leisure agriculture and other tourism formats. After two months of transformation and improvement, the four seasons of flowers, ecological facilities agricultural picking gardens, shiitake mushroom planting Parks and other new projects such as Camping and Culture Center of the Garden Camping and Culture Center are also being promoted in an orderly manner.

The first secretary of the village has formulated a assistance plan for the village's advanced development for five villages. It has accumulated a total of 11.8 million yuan in provincial, municipal, and districts to connect rural revitalization projects. At the same time, the town implemented a "cross -village joint construction". Chongfu Village and Meiyang Village signed an industrial mutual aid cooperation book, and carried out three agricultural brand cultural festivals. Docking with Meizhou Bay Vocational and Technical College to carry out school -land cooperation projects. Deepen the "government+rural" party organizations and co -construction, and jointly carried out more than 10 science and technology assistance to farmers and villages with the Municipal People's Congress Standing Committee, the Municipal People's Congress Standing Committee, the Municipal Letters and Calls Bureau, the Jiu San Academy Cultural Sports Commission, and the Putian Open University of Fujian Essence

"Colorful Land Reed" kinetic energy is highlighted

If the industry is prosperous, the countryside is prosperous and the industry work is all daily. Industrial revitalization is the primary prerequisite and important content of rural revitalization.

Overlooking from a high place, the Luxi Pentium was between the high mountain gorge, and the water of the stream was giving birth to the lush in front of him. How to integrate high -quality agricultural products and ecological cultural tourism resources in the region, and enhance the popularity and competitiveness of regional industries? "We strive to make the" colorful 把 把 "into a model of industrial agriculture, brand strong farmers, and promoting the revitalization of the countryside." Chen Lidan, secretary of the party committee of Xunlu Town. Her confidence comes from the unique ecological geographical environment and location advantages of Lu De Tian, ​​and it also comes from the together in the town. Meiyang tea, Zhangyang Dongmi, Hongli 枇, Nangtan Orange ... Taking the administrative village as the construction unit, the Luzu Town adheres to the high -quality ecological leading agricultural production, take the "one village, one product" as the development path, use the village Regional characteristics, selected characteristic industries, and concentrated continuous development, have formed a number of advantageous agricultural product production bases, and then expand the collective economy of the village.

In the implementation of the rural revitalization strategy, grasping high -quality resources and characteristic industries must not only achieve production, excellent production, but also sell well. In Chen Lidan's view, the competitiveness of agricultural single -alone is not strong. If you want to go further, you must be led by the town party committee to create a regional public brand. The major choice of upgrading and cultivating agricultural development 'new kinetic energy' in the agricultural product industry of Lushu Town is also a new measure for the promotion of industrial prosperity and rural revitalization in Lushu Town. "

In September last year, the regional public brand "Colorful Ru", which covers multi -field, multi -product, and multi -industry, was officially released. Earlier this year, the Government of the Party Committee of the Luozhu Town first tried to set up the establishment of Luo Lu Cultural Tourism Industry Investment Co., Ltd. to hire professional managers to operate, graft high -end resources, and form industrial characteristics through three models of tree regional brands, diversified participation and market operations. In April, "Colorful Optimum Mall" launched, launched a number of "unique" and "good" and "good Zhongyou" agricultural special products such as "Four Treasures", "Meiyang Qingyu", and "Monulet Blessing", and made every effort to cultivate agricultural development " New kinetic energy "to help farmers increase their income and become rich. At present, there are more than 10 agricultural companies and more than 20 products that have been authorized to use public brands. Since the implementation of regional public brands, sales have been 2 million yuan, and the brand effect has indirectly produced tens of millions of yuan in economic benefits. Economic benefits have become increasingly prominent.

The good mountain and good water are green into gold, and the green water and green mountains are Jinshan Yinshan. Tonglu Town also through the "Colorful Optimum" mall platform that links online and offline, with the help of the Yunlong Culture Festival, Tea Culture Festival and other activities to open new roads, bring new traffic, inject new vitality, and expand the characteristic agricultural products of La Lu in all directions. Sales channels, and extend the live broadcast of live broadcasts, learning and training, practical cooperation, and other school -to -school cooperation, and create a "colorful reed" ecological industry chain in all aspects. At the same time, the "Belt and Two pieces" 3 boutique cultural tourism routes and 3 sports roads are launched, which attracts tourists from all over the country to experience the journey of ecological recreation culture, and take the "one game of chess" for farmers, texts, sports, and travel industries.

Digital empowering rural wisdom

Making rural society is both full of vitality, harmonious and orderly, it is a major event that Lusu Town is doing and continuing. Efforts will be made to work on the basic governance of rural village, innovate to make digital rural articles bigger, improve the energy level of rural development, and truly realize the shared sharing of the masses.

The construction of the "Social Governance Big Data Cloud Platform" is used as a carrier, and through the "Internet+Rural Revitalization" services, it actively explores the use of digital technology to empower rural public services, focusing on rural house construction management, innovative land operation methods, and revitalizing rural collectives. Resources, etc., founded the "multi -one -in -one" rural construction platform in the city, to achieve "one network processing, integrated scheduling, and supervision of the whole process."

Lin Yibin, a villager in Hongnan Village, has recently approved the approval application initiated by the mobile phone "Digital Ru Lu Multi -One Rural Construction Platform". He said: "In the past, the approval procedures for building a house had to run several trips to fill in the materials, and they had to find a qualified construction artisan for themselves. Less energy. "

Through this platform, the relevant departments can supervise all approval, grasp the situation of farmers' house building in real time, effectively solve the problems of rural conflicts and disputes, crack the difficulties of rural house construction approval, regulatory difficulties, and "two violations" and other issues. Application scenarios to achieve digitalization of house construction approval.

Jianlu Town condenses the grid party group, bags and police officers and other parties, and strives to solve the problem of "urgency and sorrow" around the masses. The pressure valve ", the" bridgehead "of grass -roots social governance, and the" intimate person "serving the masses. The town continues to lead the party building as a leader, build a strong terminal organizational system, and continuously promote the party's organizational system to extend to the end, allow the "peripheral" power to play a "hard core" role, and promote the upgrading of grassroots governance capabilities and the level of governance.

巩 萩 萩 will adhere to the effect of consolidating and expanding the results of poverty alleviation results and effectively connect with the rural rejuvenation, and continue to seek new breakthroughs, present new changes, and gain new results on the road of rural revitalization.

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