Weifang created the "East Asian Cultural Capital" | Use the new media platform to open the museum to promote Xintiandi

The Qingzhou Museum takes the opportunity to create the "East Asian Cultural Capital" as an opportunity to adhere to innovation and development, and use the characteristics of WeChat audiences, rapid spread, rich function, strong interaction, etc. Essence

The first is based on serving the public, creating a convenient platform for convenience services, and closely related to major activities, important holidays and other events, combined with the rich historical and cultural resources of Qingzhou, comprehensively use live broadcast, short video, audio, theme posters and other forms to publish service information While sending culture to the public, it shows the style and cultural charm of Qingzhou's millennium ancient city.

The second is to optimize the public visit experience, open convenience services such as "visiting and appointment", "voice guides", "Qingbo Online", "Cloud Viewing Exhibition", and apply for a message from netizens in a timely manner. The number of people in the Qingzhou Museum has continued to rise, and it ranks among the top three in a row of the WeChat influence rankings of 80 Museums in Shandong Province in China and Tsinghua University's New Media Index.

In the next step, the Qingzhou Museum will take the opportunity to create the "East Asian Cultural Capital" as an opportunity to persist in pioneering and innovating, comprehensively promote the integration and development of culture and science and technology, make full use of the new media platforms, and continue to innovate new media display service platforms, so that the general public is not enough Enjoy the digital "cultural feast" provided by the museum at home, and strive to provide tourists with a connotation, temperature, and meaningful viewing experience.

Supply: Qingzhou Museum Xu Qinghua

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