The first Elephant International Communication Forum was held in Honghe Prefecture

Author:Ethnic Time:2022.08.10

The newspaper (Reporter Huang Qiaochu's coalous text/picture) On August 8th, the first Elephant International Communication Forum was held in Maitreya City, a Yi Autonomous Prefecture, Honghe Hani. The theme of the forum is "Good Story, Good Image, Good Voice". Experts and scholars from the field of communication at home and abroad focus on the construction and communication channels of Yunnan international communication. , Spread the voice of Yunnan, so as to show the real, three -dimensional and comprehensive China.

In April last year, the 15th Asian elephant moved northward through 8 counties (districts) in 3 states (cities) in Yunnan Province. It trek for more than 110 days and 1,300 kilometers. "The most harmonious and moving notes in the" Beautiful Masters. More than 3,000 media overseas have paid attention to the elephant of the north of Yunnan to the south. The scope of international communication covers more than 190 countries and regions around the world.

Taking the international communication of "Yunnan Grand Elephant to the North and South Return" as an example, this forum takes "what kind of Chinese story needs in the world", "global expression, regional expression, and popularization of urban image in international communication" The theme of "How to build Yunnan for the South Asian and Southeast Asian Regional International Communication Center" has carried out three sub -forum activities. Experts and scholars participating in the meeting expressed their opinions around the topic, exchanged new practices and new experiences of urban international communication, and strengthened the construction of Yunnan international communication capabilities to build the construction capacity of the Yunnan international communication capabilities, and built the construction The new pattern of external communication capabilities builds suggestions.

During the forum, Yunnan's annual international communication hot words were released, and the launching ceremony of the "Elephant Channel" and the launching ceremony of the "Elephant Donation for Love to Love to Love" were held. Perform a license.

It is reported that in the future, the "Elephant Forum" will be held in the province's states (cities) every year. It will build a discourse and narrative system with Chinese characteristics and Yunnan characteristics through the "Elephant Forum" and "Elephant Channel". The international communication effect of the elephant "north and south" continues the positive heat of the "Yunnan Elephant" international communication, and strives to build a new channel and new business card for Yunnan's external communication.

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