要 要 丨 As long as this "fire" is immortal, Wenzhou must be more exciting

Zhejiang News Client reporter Zhou Linzi

Su Qiao will take pictures

Just after August 8th, it is the National Fitness Day of China. In Wenzhou, there is another meaning: Wenzhou Integrity Day.

This festival is related to a fire.

At the beginning of the reform and opening up, a poor Wenzhou native, relying on the "front shop and the back factory" of the shoe -making model of the family, earned the first bucket of gold, and was also criticized because of the neglect of quality and integrity. On August 8, 1987, on the Hangzhou Wulin Gate Square, more than 5,000 pairs of inferior Wenzhou shoes were paid by law enforcement officers.

Overnight, shopping malls across the country had a sign of "our store refused to sell Wenzhou shoes", and Wenzhou shoes became inferior and synonymous with no integrity.

A fire, woke up with Wenzhou people, also ignited the entrepreneurial passion of Wenzhou guy Wang Zhentao. After that, Wenzhou launched a strategy of quality standing in the market, playing a combination of combination of counterfeit, brand -name promotion, creditzhou, and strong brand strong cities. Wenzhou entrepreneurs are also holding on the strength of "fighting" for quality.

Twelve years later, in 1999, Wang Zhentao also "ignited" a fire in Hangzhou, burning all the counterfeit Akang shoes searched across the country. The difference is that this is a fire of shame, which not only completely launched Ao Kang's signboard, but also reshaped the reputation of Wenzhou shoes.

"Fire of Snow Shame" ignited in 1999.

On June 6, 2002, the Wenzhou Municipal Party Committee held a mobilization conference on the construction of a "Credit Wenzhou" to take the lead in determining credit construction as a city development strategy, and set August 8th each year as the nation's first regional integrity day.

At the end of 2021, Wenzhou's credit status monitoring ranked in 261 prefecture -level cities across the country to 2nd, setting a record of the best history. This year, the construction of Credit Wenzhou ushered in the 20th year. Wenzhou took advantage of the top ten best practical cases of the 20th anniversary of the "Credit Wenzhou" and a group of excellent practice cases.

To this day, the 20 -year -old "Credit Wenzhou" still maintains a fire in his heart.

This is the fire of integrity and the fire of innovation.

In the past few days, Wang Zhentao "ignited" the fire of innovation at the 16th Chinese Brand Festival. Aokang used 166 patents to create "more comfortable men's leather shoes". If the past of Wenzhou industry is to win the battle of quality, the future of Wenzhou industry will rely on innovation and brand. The 13th Party Congress of Wenzhou also clearly stated that it is necessary to implement industrial revitalization and create two trillion -level industrial clusters. The key to victory is also innovation and high quality.

At present, Wenzhou's development is facing multiple tests, but we have reason to believe that as long as the fire of integrity is immortal and the fire of innovation is immortal, Wenzhou will be more exciting in the next 20 years.

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