Many stores are closed and the public account is canceled. What happened to this well -known early education institution?Parents: The refund plan is domineering!

Nine lessons were cleared,

The store's public account suddenly canceled it,

Asked the teacher in the class group and asked the teacher to never reply

Native

recently,

In Miji Jing'an Darong City Store

Parents who reported early education lessons for their children

Unexpectedly worry.

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The three stores in Shanghai Mijim were exposed to the store

According to media reports, recently, many parents in Shanghai have reported that the well -known early education brand "Miji" Huangpu Sun Moonlight Store and Jing'an Darong City have appeared closure.

The original lady who reported her children in the Da Rongcheng Store in Meijim Jing'an unexpectedly found that the child’s 9 class was suddenly cleared. People reply. A teacher of a Mergim Jing'an Darong City Store said that the reason why he had not returned to class was because he did not receive a re -class notice from the competent department. The original lady reported that she was cleared during her class. The teacher then helped restore the class. For the cancellation of the public account, the teacher said that it should be the adjustment of the market department.

The former lady asked whether the teacher's salary was paid on time. The teacher responded to wages and social security was normal (paid).

A teacher from Darong City Store said that wages and social security are normal

In fact, not only the parents of the Meiji Jing'an Darong City Store feel anxious, but also the parents reported that the Sun Moonlight Center Store of the Mergim Huangpu District has also been closed.

Ms. Ma, a citizen of Shanghai, said that her child was at the Mergim International Children's Development Center, and Huangpu Sun Moonlight Store taught a lesson. A total of 96 lessons were recharged, worth 16,300 yuan, and currently only 34 lessons. However, recently, the teacher in the store suddenly informed the parents that due to the issue of renewal of the store and the shopping mall, parents need to go to other stores. However, due to the long distance, Ms. Ma demanded the refund. Ms. Ma said: "Two solutions, one can be transferred, and the other is a franchise store that can transfer other brands to teach class early because I disagree. On July 17th, 12345 contacted the Huangpu District Market Supervision Bureau to inform informed that informing I said that I have communicated with a refund plan. "

According to the refund plan provided by the other party, if you want to refund the cost of 70%of the remaining courses, you can only give parents within 6 to 12 months after the resumption; and if you choose to refund within one month after the resumption, you can only get the remaining remaining. 30%of value. Ms. Ma said: "I don't think I should bear the remaining 30%cost, and this cycle is too long. It takes 12 months. I am worried that they will not fulfill this refund plan later."

According to the response of the Jing'an District Market Supervision and Administration Bureau, Miji Jim Jing'an Darong City Store has stopped operating. The company's person in charge cannot contact and has restricted the company's cancellation and monitoring of the company.

Ms. Ma bluntly stated that she was a little uneasy about the current situation of Mijim, because "I also see that there is also a situation in the Mergim of Kinhima City Plaza on the Internet."

Ms. Ge, a citizen, reported the early education courses of Mergim Shanghai Middle Near Tiecheng Plaza.

Ms. Ge: I reported to my child on January 31 and took two or three lessons.

Ms. Ge said that when she heard that the store was closed, she couldn't believe it. After I ran to the store to check it on the spot, she found that the door was closed and two notices were attached to the door.

A notice was a notification letter issued by the mall manager to operate the main company of the Microteage Center in Mergim Central on July 1. The notice shows that the company has not paid the rent, property management fee and related expenses in January and February this year, so the mall terminates the contract in advance and recovered the house in advance.

Another notice was posted by the Shanghai Jing'an Notary Office, notifying the company to send a notarized notarization.

Ms. Ge: "After seeing this situation, I contacted the sales staff and asked for a refund. As a result, the other party said that the store had no money and could not refund it."

Response:

You have to do information adjustment on the official website

On August 3, some concerns about parents, the staff of the public relations department of the headquarters of the headquarters of the headquarters responded to the reporter that the Mergim Shanghai Center was operating normally and had been prepared before the re -class. After re -class notification, you can re -class.

For the situation of Mijim Shanghai Central Kinkin Railway Central Store

The staff said that due to the impact of the epidemic, the mall adjusted the overall format:

"After verifying communication with the franchisee, the franchisee learned that the franchisee moved the site after adjusting the format of the mall. The new address was Shanghai Star Guangyao Center.

For the situation of the Sun Moonlight Center Store in Miji Moon Moonlight

The staff said that after verification, it was because the center's lease with the mall expired, and the store had notified the members in July. She explained that because these two stores have just changed and the transmission of internal information has a certain lag, she has not had time to adjust information on the official website.

For the situation of the central store of the Maggim Jing'an Darong City

The staff responded to the "stop operating, the person in charge of the business, and the person in charge could not be contacted":

As of now, the teaching and training institutions are still waiting for the government to re -classes the notice. We will urge the person in charge of the center to contact the Market Supervision Bureau as soon as possible to follow up and remove this 'restrictions to change and surveillance.' "

Fuzhou Mijedo store announced the closing store

According to media reports, on August 1, many parents in Fuzhou reported that many stores in the Mijim International Children's Early Education Center in Fuzhou suddenly declared closed stores, ranging from hundreds of to tens of thousands of yuan. How to deal with. Ms. Cao, a citizen of Fuzhou, said that on June 2nd this year, under the recommendation of other Baoma, she spent 298 yuan in 10 courses through the discount promotion link of the Metimim International Children's Early Education Center, and chose to be closer to home. Cangshan Wanda Store attended classes. Because the time has been inappropriate, she has not taken her children to class, but she did not expect that the store suddenly closed. "After closing the store, the teachers and institutions that were connected at the time could not be contacted." Ms. Cao said.

In addition to the Cangshan Wanda Store, Ms. Zeng reported the course at the Hongcheng Store in Dongbaiyuan, Meijitai, and found that the door of the store was closed and could not be connected to the staff.

In June last year, Ms. Chen spent 11,999 yuan in Taihe stores in the East Second Ring Road to buy 60 early education courses and gift 6 free courses. Ms. Chen said that in June of this year, due to personal reasons, I had to go to other cities, so I proposed to the Thaihe store in the east second ring. The second ring Taihe store has been delayed to provide the transfer procedures, which has caused other stores to be unable to receive. At present, the store is closed and the staff cannot be contacted.

At 17:00 on August 1st, the reporter saw in the parent's rights protection group of Dongtaihe Store and the Hongcheng Store of Dongbaiyuan. The number of people in the group was more than 400 and more than 200, respectively. In the registration form, there are more than 100 parents.

Franchise mode is an important part of Mergim's operation

In July, Megim (002621.SZ) issued an announcement that the net profit loss attributable to shareholders of listed companies in the first half of 2022 is expected to be 25 million yuan to 35 million yuan. 10,000 yuan to 100 million yuan, the same period last year was 175 million yuan.

Regarding the reasons for changes in performance, the announcement showed that in the first half of 2022, the epidemic situation in some areas in China was repeated, and the Megim Early Early Early Early Early Early Education Stores in the corresponding region declined and declined with the company's early education business related operating income and operating profit, which led to the belonging to listed companies. The net profit of shareholders has decreased accordingly; at the same time, the company suspended the performance of the "Business Custody Agreement" on November 26, 2021. This report will no longer charge the above -mentioned "Business Custody Agreement" related custody fees; in addition, the company completed The sale of 100%stake in Beijing Kaide Education Consulting Co., Ltd., which is sold, has no longer included Beijing Kaide Education Consulting Co., Ltd.

In addition, Mijim announced on the same day that he received a written resignation report submitted by the company's director Guan Jingdong. Due to personal reasons, Guan Jingdong resigned from the company's directors and special committees, and no longer held other positions in the company after resignation.

On August 2nd, Mijim announced that the company received a written resignation report submitted by the company's independent director Li Yang and independent director Yin Yue on August 1. Among them, Li Yang has continuously served as an independent director of Dalian Meijim Education Technology Co., Ltd. for six years. He has applied for resignation from the company's independent directors, members of the audit committee, member of the Nomination Committee, and a member of the remuneration assessment committee. After resigning, you will no longer hold any position in the company. Yin Yue applied for resignation of the company's independent directors for personal reasons, and resigned as a member of the company's board nomination committee.

According to the data, Mijim is a listed company that focuses on early education. In November 2018, the third base shares officially acquired early education brand Mijim. In April 2019, it was officially renamed "Mijim".

In terms of business models, Migim adopts a model of direct -operating and franchise. The main revenue and profit come from the brand license fee, franchise fee, technology and system service fee, product sales revenue, and operating income of direct -operated centers charged to franchisees. The annual report of 2021 shows that as of the end of the reporting period, Mijim opened a total of 562 Mergim and Jimim Center nationwide, with a net growth rate of 1.3 %.

The franchise mode is an important part of the Mergim operation. Mijim said that the franchise model can quickly seize the market with the help of partner resources, and reduce operating costs and operating risks through chain operations to obtain scale benefits.

However, Mijim also realized the lack of franchise models. In order to ensure the quality of franchise stores, Mijim has formulated strict franchise screening standards, strictly controlled the qualifications of franchisees, and conducted a comprehensive inspection from the aspects of capital strength, capital credit, social resources, professional capabilities, and management level.

However, it is worth noting that according to several media reports, last year, Chongqing, Wenzhou, Hangzhou, Mianyang, Taizhou and other places had appeared in many places that Megim franchisees suspected of running.

Xinmin Evening News (XMWB1929) Comprehensive Daily Economic News, News Morning News, Newsfang

Edit: Gong Zijun

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