Extraordinary Comment | Shili frame China responds to "listing Taiwan as a country", and respect is never just talking about it.

Ji Mu News commentator Qu Jing

Recently, some netizens have found that the chocolate product "Shili frame" produced by Maria Food Company in the United States has listed Taiwan as a "country" in a new event overseas, causing controversy. On the evening of August 5,@8 8 China issued an apology statement saying that the company had asked the local team to verify and adjust its official website and social account to ensure that the content of the publicity was accurate. At present, the market involved in the event has been completed. Rectification of related content. The statement stated that Mars arrow respects China's national sovereignty and territorial integrity, and strictly follows China's local laws and regulations to carry out business operation activities. (According to the Global Times on August 6)

Shili frame listed "Taiwan" as a national propaganda material

The problem of the Shili frame is in the new event launched overseas. It cooperates with the Korean men's group "BTS" to sell a limited edition chocolate rod. On the propaganda webpage of joint activities "Country" is tied with Malaysia and South Korea, causing controversy.

This is not a small error in a text. Under the current tension, this kind of publicity material is released around the world, which has a bad impact. Since the Shili frame is operating in China, what are the Chinese people who are angry these days, what to look forward to, what to call for, and not know it. Intersection The essence of this expression is that Taiwan is not regarded as an indiscriminate part of China, and the core interests of the Chinese government and the people are not attentive. It is a serious offense for the Chinese, and it is by no means "wrong".

Main Products under the United States Mars Company

Similarly, the Taiwan region is tied with other countries as a "country" error, and the international brand is not the first time. In 2019, the text on a T -shirt designed by Versace was questioned by netizens to tie up Hong Kong and Macau with the country, suspected of "Hong Kong independence" and "Australian independence". After that, Chinese netizens had a real, and conducted a investigation of international luxury brands, and found that major brands such as Kochi, Givenchy, and CK have similar problems, which is very annoying.

Under the strong condemnation and protest of Chinese netizens, these companies have issued an apology statement one after another, saying that they will correct mistakes, but some have changed, some have not changed, some have changed in the country, but they are still changed abroad. Extremely arrogant.

After being condemned by Chinese netizens, most of these brands will apologize. In the apology statement, most of them will emphasize respect for the sovereignty of China.

Skiller stands about the propaganda material of this joint event (picture source network)

What is respect? Respect is to understand and pay attention to it, to clearly know the other party's bottom line without touching it. It is consumers who treat consumers in various countries sincerely and equally. These international companies have made a lot of money in the Chinese market, but they have repeatedly touched Chinese sovereignty and territory. How can the complete red line hurt the feelings of the Chinese people?

Respect has never been spoken orally, but to be implemented in action and reflected in daily performance. If the Mars arrow and other brands are true, as they say and respect the integrity of China's national sovereignty and territory, then when seeing the word "Taiwan", it should be clearly clear that it is "Taiwan in China". This is to adhere to a China In principle, this is the most basic respect.

Statement issued by Shili frame China

Respecting is mutual. If the brand does not respect China and the Chinese people, then Chinese consumers do not need to respect them and accept them. I hope that these brands should be soberly realized that the Chinese market is extremely rich, and nothing is irreplaceable. China has been enthusiastic since ancient times, and is willing to provide "China opportunities" for international companies, but if the bottom line is touched and dignity is hurt, sorry, the Chinese people have more money for local flowers, not to you.

Frequent sovereignty in China, a problem in China, is essentially explaining that these brands still have wrong political tendencies and values, and do not pay attention to China's laws and regulations, national rights, and consumer feelings. Their "respect" is not to respect China, but pay attention to RMB.

The Chinese are not so confused, do they apologize sincerely, whether they are correct, and they know at a glance. If you eat Chinese meals and you still have to smash the Chinese pot, then you will eventually lose the trust of the Chinese market and Chinese consumers.

International companies will have the same mistakes and criminals, indicating that they still have not received enough lessons. my country's "Foreign Investment Law" stipulates that "foreign investors and foreign -invested enterprises who have conducted investment activities in China should abide by Chinese laws and regulations, and must not endanger China's national security and harm social public interests." Standardized legal responsibility. It seems that in addition to consumers' anger and resistance to these brands, they should also let them feel the strictness and deterrence of Chinese law.

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