Net celebrities show off their high income with high income, result ...
Author:Global Times Time:2022.08.05
Recently, the Internet celebrity anchor "Rainbow Couple" claimed to sell a total of 230 million yuan in a live broadcast of a live broadcast, and put aside all expenses, earning more than 4 million. On August 4th, the reporter learned from the Evaluation Bureau of the Chengdu Taxation Bureau of the State Administration of Taxation that the tax audit department has received real -name reports and has been involved in the investigation.
On August 3, a short video platform Internet celebrity anchor "Rainbow couple" posted a video to bring 230 million yuan a day, and more than 4 million yuan in net profit attracted attention. In the video, the "Rainbow couple" anchor said that it took 200 million yuan a day to put aside all expenses and earned more than 4 million yuan. "In the last game, we sold a total of 230 million yuan. In fact, even before we started broadcasting, if I did not sell for about 110 million yuan, then we were losing. A total of 10 million in a total of 10 million in the live market (the advertisement to attract traffic in the live broadcast room). About 30%of products have no commission and about 70%. So the commission is relatively low, about 10%of the combination. "
Seeing the account of "Rainbow Couple", some netizens questioned whether they really sold a live broadcast of 230 million yuan and earn more than 4 million yuan. Some netizens care about whether they earn so much money to pay taxes in accordance with the law.
The reporter noticed that the "Rainbow couple" account has been bound to "colorful is the rainbow" enterprise store. The business license of "Cai Cai is the Rainbow" enterprise store shows that the full name of the company is Chengdu Cai Cai is Hong Information Technology Co., Ltd., located in the Chengdu High -tech Zone, China (Sichuan) Free Trade Pilot Zone. It was established on December 4, 2020.注册资本100万元,法定代表人为孙彩虹,经营范围包括市场营销策划、食品互联网销售、化妆品零售、化妆品批发、日用品销售、箱包销售、鞋帽零售、文具用品批发、珠宝首饰零售、体育用品及Equipment retail, etc.
According to a third -party enterprise information query platform, the size of the company is less than 50, and 7 people participate in the insurance. The type of taxpayer's qualifications is a general taxpayer of VAT.
On August 4th, the reporter learned from the Evaluation Bureau of the Chengdu Taxation Bureau of the State Administration of Taxation that the tax audit department has received real -name reports on the tax situation of the enterprise. The report has been involved in the investigation, and the specific situation is still under investigation.
At the same time, the reporter tried to contact the Rainbow couple multiple times, but did not get a reply yet.
"Rainbow couple" has 9.366 million fans on a short video platform. According to the video released by the "Rainbow couple", they are a "post -90s" husband and wife, the husband is Guo Bin, and his wife is Sun Raihong.
The live broadcast of the "Rainbow Couple" account showed that they just held the "Rainbow Birthday Field" live broadcast on August 3, from 9:53 to 23:41. Live broadcast, hundreds of goods per game. The live broadcast of the "Outpoint of Confinement" on July 22 lasted about 4 hours in two periods, selling more than 60 pieces of products per game.
According to the statistics of the mother -in -law of the live e -commerce digital marketing service platform, the main goods of the "Rainbow couple" are daily department stores. The amount is 38.31 million yuan. On August 3rd, the "Rainbow couple" ranked first with 75.02 million live sales, and sales were more than three times that of the second place.
Source: Political and Law Channel Comprehensive@Beijing Youth Daily, Peninsula Morning Post, Jianghuai Morning News
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