"Qixi Festival" overweight weekends, these scenic spots in Wuhan launch activities and discounts

The Yangtze River Daily Da Wuhan Client August 4th (Reporter Huang Lijuan Correspondent Baishi) This year's Qixi Festival, young tourists pay more attention to various traditional cultural experiences. Pay attention. On August 4th, on the occasion of the Tanabata Festival, Tongcheng Travel released the "2022 Tanabata Travel Consumption Report" showing that one week before the Tanabata Festival in 2022, "Tanabata" related tourism popularity rose 304%. Parent -child tourists accounted for more than half of the Tanabata travel groups. Humanities and ancient sites, ancient town gardens and other types of scenic spots have become popular choices for people to experience the traditional Tanabata holiday.

Mulan Grassland Scenic Area. Correspondent Lu Ming

In the Qixi Festival this year, many scenic spots and hotels extended the relevant activities to the two weekends before and after the festival, making local and surrounding tour mainstream. The big data of Tongcheng Travel shows that one week before the Qixi Festival, the number of hotel search rose 21%month -on -month, the number of homestay search volume rose 55%month -on -month, and the search volume of various scenic spots rose 67%month -on -month.

It is worth mentioning that this year's Qixi Festival, the garden club, Qiqiao Festival, etc. have become the keywords that young tourists are most concerned about. Various destinations and scenic spots have launched a festival -themed event related to many traditional culture related to the pots, acupuncture, cultural markets, and Hanfu Park Club, which has attracted many young tourists to go out to experience. Among various scenic spots, humanistic monuments and garden ancient towns have become popular scenic spots at the Qixi Festival. Due to the high temperature during the day, many tourists choose to travel at night. Night markets, night cruise ships, night scenic spots, and various performing arts programs are the main choices for people's Qixi Festival.

A reporter from the Yangtze River Daily found that taking advantage of the "Tanabata+Weekend", the major scenic spots in Wuhan also launched related theme activities and preferential benefits to make romantic colors for the outfit in August. Mulan Grassland Fireworks "for love" is added. After 20:30 this Thursday, Friday, and Saturday, the music fireworks show will ignite love, as well as heart -shaped fireworks "assists". As of August 7, the original price of 170 yuan/piece at Wuhan Maya Beach, only 120 yuan/piece. The night venue ticket of "Consistent Shengyin Flame · Huabao" is pre -saled from August 3-5 from August 3-5. Selected one day on the day and the 21st. On the evening of the 4th, Wuhan Botanical Garden launched the "Cowherd Weaver Girl" immersed national style myth performance. You can also watch the cowherd weaver actress and the hands of the hand in the 100 -meter starry corridor.

With the abundance of cultural consumer products, Tanabata tourists have changed compared with previous years. Data released by Tongcheng Travel show that among the crowds of Tanabata this year, parent -child tourists accounted for 52%, which is the mainstream customer base for Tanabata. According to the "Report" analysis, Tanabata this year is in the summer vacation. Many parents choose to accompany their children to relive their historical knowledge and experience traditional culture during the festival. In contrast, couples accounted for only 11%of the crowds on Qixi Festival, the lowest in the years.

【Edit: Wang Rongfei】

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