New policy, new gameplay, comprehensively promote the growth of Baishan tourism recovery and recovery.
Author:Jilin Daily Time:2022.06.16
On June 15, the Changbai Mountain Management Committee held a mobilization and deployment meeting for accelerating the special action of the tourism recovery after the epidemic, comprehensively implementing the overall deployment of the Jilin Provincial Party Committee and the Provincial Government on "stopping, recovery, and growth", and further mobilizing the majority of cadres in the region Employees are inspiring, pioneering and innovative, pragmatic, grabbing the golden period of tourism in July to September, and comprehensively promoting the recovery of the tourism industry after the Changbai Mountains.
Chen Hongyi, deputy secretary of the Changbai Mountain Party Working Committee and director of the Management Committee, pointed out at the meeting that accelerating the recovery of the tourism industry is a pragmatic measure to implement the decision -making and deployment of the Jilin Provincial Party Committee and the Provincial Government, and it is an urgent need to promote the high -quality development of the economy and society. Historical heavy responsibility.
Regarding how to accelerate the recovery of the tourism industry after the epidemic, Chen Hongzheng said that we must start the publicity and promotion in an all -round way. Faced with the markets of major customer sources outside the province, carry out "cloud push" and offline promotion; continue to do a good job of Tianchi Kaibing live broadcast, and the current broadcast volume has exceeded 34 million. People, continue to create topics and online celebrities; focus on domestic and provincial scenic spots, form a Changbai Mountain New Media Association, establish a communication and docking mechanism, explore the exchange of publicity resources, and achieve mutual benefit and win -win. Second, we must vigorously focus on celebration events. Utilize the location and ecological advantages, and strive for more large -scale events, conferences and events such as Changbai Mountain Ecological Conference and Changbai Mountain Health Forum, and continue to host events such as Changbai Mountain Forest Races, Changbai Mountain Forest Marathon, etc. to explore the film industry, e -sports industry, and the animation industry. The event was settled in Changbai Mountain, creating a new situation of the development of Changbai Mountain's cultural tourism industry. Third, we must actively take the initiative to connect with the superior department, timely obtain the first -hand policy information, learn documents and work policies, so as to be able to compete. Fourth, we must comprehensively optimize service quality. Through technical means, the itinerary code and communication code are accurately to the Changbai Mountain Protection and Development Zone to ensure that tourists are restrained by the control because they have played in Changbai Mountain. order. Fifth, we must give full play to the advantages of coordinated development. Relying on Baishan -Changbai Mountain coordinated development mechanism, in accordance with the development strategy of "cultural mountains, ecological mountains, tourism mountains, and industrial strong mountains", further expand the advantages of resource and gather development momentum; accelerate the promotion of Changbai Mountain -Songhuajiang Ecological Tourism Economic Belt Construction, promote the joint development of the dew water and Quanyang National Forest Park, continuously enrich the business products such as leisure culture tour, folk culture tourism, historical and cultural tourism, brighten cultural tourism brands, and attract more tourists into Changbai Mountain.
Chen Hongzheng requested that all districts and departments should act immediately and take the time to delay the epidemic in the premise of accurately implementing the normalization of the epidemic situation to promote the rapid recovery of the tourism economy in the region. The party members and cadres of the Changbai Mountain Protection and Development Zone must unify their minds and comprehensively enhance the sense of responsibility and mission to promote the recovery of tourism after the epidemic; fight hard to win the recovery battle after the courage to win the tourism industry; take the initiative and resolutely carry the tourism industry Political responsibility for recovery after the epidemic; pay close attention to the implementation, and resolutely build the basic guarantee of recovery after the tourism industry.
It is understood that in order to seize the golden period of tourism, the Changbai Mountain Management Committee also issued the "Notice on Active Corresponding to the Popular Policies of Small and Medium Enterprises for Affected by New Crown Pneumonia", "Regarding active response to the epidemic, affecting the influence of the influence of the cultural travel industry to support the re -production and re -production of the cultural travel industry, For support policies such as policy and measures, real gold and silver helped the cultural travel industry through difficulties and resume development. Following the preferential measures for ticket -free tickets in June, micro -vacation, light -outdoor, self -driving tour, self -service tourism and cultural tourism products, and "Tianchi Sunrise Prayer" and other personalized, differentiated, and specialized cultural tourism products. Comprehensively launch a series of "Changbai Mountain Summer Summer Summer Leisure Season" and "Rural Tourism Festival" series of activities. Changbai Memorial Campaign, "Changbai Mountain Gifts" tourism product collection contest, Changbai Mountain original song contest, Damei Changbai Culture Summer Plaza series event, around the Changbai Mountain Forest Bicycle Race, Tianchi Motorcycle Festival and other three major activities. Promote the construction of the Changbai Mountain Temple Site Protection and Display Project, Changbai Mountain Care Farm, Changbai Mountain Xunlong Valley Tourism Resort area, Cuilin Hot Spring Resort Hotel in Chinan District, and the protection and utilization of the Anti -Japanese War of Changbai Mountain, accelerate the promotion of Changbai Mountain Julong Volcano Hot Spring Tribe Tribe Projects are put into use.
The meeting also conducted in -depth discussions on Changbai Mountain's new gameplay. It launched the Changbai Mountain characteristic sports travel product "Sleeping". The product has applied for a registered trademark and declared the patent technology protection of the sports industry. "In the Water" wild luxury tent camp half -day tour, bicycle cycling park 1 -day tour, forest park 2 -day tour, and other bicycle cycling, kayak experience, camp camping together will become the era of Changbai Mountain epidemic Cultural travel fist products.
Source: People's Daily Online
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