Texas issued a package policy to cultivate the growth point of the consumer market | Burning Wang "Fireworks Qi" stimulates new vitality

Author:Texas Daily Time:2022.08.03

"The cabinet air conditioner I chose can make up 600 yuan. The master's delivery also provides free installation. This consumer voucher is really easy to use." On July 19, the citizen 仉芃 is purchasing air conditioner.

Our city has fully implemented a series of policies and measures such as the State Council and the Provincial Government on the release of consumption potential to promote the continuous recovery of consumption and the development of high -quality development. From May 18, consumer coupons for consumer fields such as home appliances and cars have been issued. Driven by consumer vouchers, various consumer markets have shown a strong supply and demand. In June, retail sales of the city's limited amount increased by 19.4%year -on -year. While consumers are affordable, merchants have boosted confidence.

According to Wang Weifang, the director of the Dobai Appliance Building Store, since the summer, the sales of home appliances have been very hot. Among them, air -conditioning and mobile phones have become the most popular products in subsidy consumption. The data of the Municipal Bureau of Commerce also confirms Wang Weifu's statement. As of now, the city has issued a total of 10 million yuan in home appliance vouchers, which has driven the consumption of 1303.3 million yuan in vouchers, effectively activating the city's home appliance consumption potential.

Automobile consumption accounts for 10%of the total retail sales of social consumer goods. The city takes the lead in launching car consumer subsidy measures in the province, arranging 22 million yuan in automotive consumption subsidy funds, and a maximum subsidy of each vehicle 6,000 yuan.

"Taking the purchase of 150,000 yuan and below as an example, the government department subsidizes the 3%of the car purchase contract, the maximum subsidy is 4,500 yuan, and the purchase tax of the car is halved. Consumers are now cost -effective to buy a car." Gong Yuebo, marketing director of FAW -Volkswagen 4S store.

Small incision drives large consumption. The data shows that as of now, the city has reported a total of 5,183 participating vehicles, the provincial and municipal financial subsidies were 14.3 million yuan, the enterprise made 7.86 million yuan, and the car consumption was about 689 million yuan. In June alone, car consumption in our city increased by 14.6%, and home appliance consumption increased by 530%.

Offline consumption is affected, and online consumption is actively supplemented. Our city has organized e -commerce companies to participate in the "Hao Pin Shandong · Jiawei New Year's goods" 2022 online New Year Festival, "Xiajin '椹' Good Jingdong 'Fresh' to" e -commerce live broadcast festival. Established the Live E -commerce Special Committee of the Texas E -Commerce Promotion Association, focusing on promoting agricultural special products such as "Texas flavor". Five products such as Texas chopped chicken signature cocks and Shengxi sauce beef were rated. "". In the first half of the year, the city achieved a total of 7.16 billion yuan in online retail sales.

In accordance with the trend of residents' consumption upgrade, our city actively implements the province's "Top Ten Demand Demand" Action Plan for 2022, and strives to make articles in accelerating the service consumption of cultural tourism, sports, and vigorously developing a new model of consumption. Fusion and actively cultivate new growth points for consumption.

With the development of the "home economy", prefabricated dishes have become a new choice for many consumers.

"The company has developed nearly a hundred prefabricated dishes such as sweet and sour ridge, steamed sea bass, shredded fish, palaces, chicks, steak beef, etc. Consumers can be kept in the refrigerator after buying our new products. Steam it, and you can taste delicious fresh chicks. " From the perspective of sales, prefabricated dishes have become a must -choose product in many consumers shopping cars.

In line with the trend of residents' consumption upgrades, and enhancing the important supporting role of consumption in economic and social development, our city has made great efforts to use activities to build consumption platforms to help key business enterprises plan various types of consumer activities. On the evening of June 25th, the life of Texas · Qingxiang Life in the cloud -the 6th Texas Culture and Tourism benefit the people's consumer Ji Guo style · Anime Carnival theme event, opened in the small town of Outlet, Causeway Bay, Tianyu New District. Programs such as Hanfu culture, Peking opera skewers, and animation performances have attracted many young people to "check in".

"Although the epidemic has a certain impact on residents' consumption, the huge potential consumer demand in Texas exists objectively." The staff of the Municipal Commerce Bureau said that the city will establish a list of business and trade enterprise lists above the cultivation limit to strengthen personalized guidance. On -site visits and other methods are connected to enterprises, do a good job of promoting policies to benefit enterprises, help companies relieve difficulties, and boost domestic demand.

Produced by Dezhou Daily New Media

Reporter | Wang Depeng Correspondent | Meng Fanyun

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