Break the thinking set of innovative service models to create a "family community" for employees of high -tech enterprises

Recently, the Qingtang Bay Community neighborhood committee of Wangzhen, Northwest China received a long -awaited "2020 Haidian District Spiritual Civilization Unit" honorary certificate. From the construction to the present, the Qingtang Bay Community has won a number of honorary titles such as the "Second Batch of Beijing Waste Classification Demonstration Community in Beijing in 2021", "Northwest Wang Town 2020 Learning Community", "2021 Outstanding Community in Northwest Want Town". These are these. These are these. The results have fully confirmed that the new road management of the community neighborhood committee is correct and suitable. The Qingtang Bay community is special, and the traditional community management model will be "refused to accept". Therefore, the neighborhood committee starts from the actual needs to understand the real needs of residents and "tailor" a set of management methods and service models for the community.

More than 4,000 people's community management difficulty

Qingtang Bay Community is the first public rental housing community in Beijing. The establishment system refers to all housing in the community for leasing for high -tech enterprises where the urban area is located. Haidian District Supporting Housing Development Co., Ltd. (hereinafter referred to as "Haibaofa") has become the property right party of the Qingtang Bay project, that is, the lessor. Actual resident. There are 3790 households and 4010 people in the Qingtang Bay community. They are mainly employees of Haidian District, 25 to 35 years old. They are rented by enterprises. The living period generally does not exceed 5 years. The entire community has a large area, a large amount of youth tenants, and a large personnel liquidity. However, there are only 10 social workers in the neighborhood committee. Management presents the characteristics of "three major and one less". In the face of more than 4,000 people, the management difficulty is really difficult.

So, how to break through management difficulties? Facing the younger service group, the Qingtang Bay community breaks the traditional management thinking formula, adheres to the leadership of party building, innovative service models, and explores a new method of public rental housing management to allow this young community to grow up healthy.

"Walking Random Meeting" meets the beauty of both beauty

When the Qingtang Bay Community was established in 2019, it was known as the first public rental housing community in Beijing. At that time, there were only 3 people in the preparatory group of Qingtang Bay. At the beginning, there was no decent office space and no reference community management model. The social worker team led by the party secretary of the Qingtang Bay Party Branch can only touch the river to cross the river. In order to understand the community and residents in all aspects, the neighborhood committee implemented the work mechanism of "daily inspections, weekly discussions, and monthly dispatch". Yao Jie took social workers through all corners of the community every day. The "Walking Examination Meeting" has been retained since the Qingtang Bay Community Preparatory Team in August 2019.

"Going out can see the problem and hear the folk voice, so the daily routine meeting is on the road." When talking about the origin of the "walking regular meeting", Yao Jie's hearty laughter had no confusion when he first came to the community. Luo Yi, a social worker in Qingtang Bay, laughed: "Social workers who do not have enough daily travel are not good social workers." During the visit, social workers found and solved many problems. The loose window frames, upside down wall skin, bicycles and electric vehicles parked in fire channels ... "These hidden dangers do not affect the lives of residents for the time being, so no one reflects it, but if an accident occurs, it is a big problem. If you sit in the office every day Air conditioning, how can we see these hidden dangers, we will meet while walking every day. We can find problems and exercise the body. The beauty of the two. "Yao Jie said.

"Three Studies and Five" improve the quality of the team

In the conference room of the Qingtang Bay community, "what the party members need, we are willing to dedicate" and hang on the wall with a line of words. All aspects of service.

From 2019 to 2022, the Qingtang Bay community completed the upgrade from the preparatory group to the neighborhood committee. The staff increased from the original 3 to 10, with post -70s, 80s, and post -90s. However, everyone participated in community management services. Insufficient experience, the community party branch focused on improving the organizational strength of the party branch and implemented a series of effective measures. Community party branches take learning as a main task to implement the "three studies and five" learning models, that is, the secretary of the secretary, the party members and auxiliary studies, and the social workers; One study, copying every Monday, one test every month, a season of each season, a year of evaluation, the monthly exam is adopted by the points system, according to the ranking of the points. At the end of the year, the points are an important basis, which not only enriches community staff. Knowledge also improves business level. When facing the needs of residents, it can give timely and comprehensive answers to solve the problem properly.

Push the heart of the resident

The residents of Qingtang Bay community are from all over the world, have a high degree of education, have a variety of thinking models, and have high requirements for community management services. The traditional neighborhood committee management service model must be "not convinced" here. If social workers want to truly enter the hearts of residents, they must be "dilapidated" and use Internet thinking and grounding work to serve and manage.

What really overthrow the "isolation wall" is the new crown vaccine in 2021. On the day of the vaccination, the social workers of Qingtang Bay held a brand marked with the community name to guide the residents, provided the pen who wrote materials, and provided some services to the residents in the Studgement Area. "Residents said that seeing the staff of this community in unfamiliar places feel very intimate and practical. Since then, we really feel that the residents have approached the community." Yao Jie told the scene of the day.

The "isolation wall" was pushed down, and residents were more willing to participate in the governance of the community, and the community also achieved more accurate services. In response to the situation where residents usually communicate with each other, in September 2021, the Qingtang Bay community held the first e -sports competition, the king glory, and 9 participating teams from the community residents competed on the same stage. The schedule was wonderful. The battle was fierce, and the two sides fought from the morning to late at night. This competition greatly promoted the exchanges between residents and narrowed the distance between the community and the residents. Yao Jie said frankly: "This idea was proposed by a young social worker. Many social workers did not understand the game, but after this idea was proposed, everyone studied and evaluated the feasibility of residents. Welcome. "Luo Yi added:" Secretary Yao respects everyone's thoughts and suggestions. As long as the principle is not violated, Secretary Yao will give the greatest support and help. The competition is organized by social workers and residents. "

The successful holding of this event also strengthened the idea of ​​providing services to residents with the practice of using Internet thinking and grounding. The community has built the "cloud Qingtang" governance space, and establishes a list of residents through the "Cloud Research"; integrates residential specialties and service resources to establish a "Qingtang Energy Man's Resource Library". "People" for lectures; pilot organizations "Spring Festival Cloud Clouds of the War in Beijing", and residents have exposed their own New Year's Eve dinner and talent performances. These models and activities have been widely recognized and participated in residents. Four volunteers including Qingfeng Volunteer Service Team and Family Education Guiding Volunteer Service Team have also been established one after another, and the management of community has officially entered the era of "multi -party participation".

There is no "lonely", only the "officer" of the group

The establishment of a talent public rental housing community is a diversified management community. Participating in community management includes community neighborhood committees, real rights units, property enterprises, and rental enterprises. In order to better serve the residents, the party branch adheres to the branch's "going global" and the co -construction units "please come in", establish a platform for the four parties, and guide residents to participate in "co -construction and sharing", thereby forming a virtuous circle of community management.

The Qingtang Bay Community is the earliest community in Wing Town in Northwest China. At the beginning of the new crown epidemic in 2020, the community must carry out upgrade management. Considering the acceptance method in the community residents' Internet thinking model, the community has the idea of ​​scientific and technological epidemic prevention. Because the community is a talent community, there are hardware facilities such as smart access control during construction, so only supporting software supports to achieve scientific and technological epidemic prevention. The "Quartet Affairs Platform" helped the community into reality. The property not only provided strong support in terms of human and material resources, but also contacted a technology company to develop electronic permits for the community for free. Today, this system has developed into a communication platform for residents and managers in the community, and residents can make demands and suggestions on the platform at any time.

Breaking the fence of thinking, innovative service model, enhanced business level, and jointly governing the community together with all parties ... I have never experienced a new way to govern a governance. Various needs.

In the past three years, Qingtang Bay Community has grown healthy under this new management model and has won a number of honors, and has been well received by residents, property companies, and renting enterprises. In the future, the community will also build the "Qingtang Post Talent Center", open special services such as children's homes, community incubators, and warm heart stations, and will make the community a "family community" of employees of Haixian District High -tech enterprises in Beijing. (Reporter Yu Ying Correspondent Zhang Xinyue)

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