Ten years of Shanghai Citizen Cultural Festival: The people have become the protagonists of social and cultural life

A total of more than 13,000 chorus teams performed at the Mercedes -Benz Cultural Center at the Mercedes -Benz Cultural Center. The ordinary people of artistic dreams created and built a stage to show themselves.

In 2013, the first Shanghai Citizen Cultural Festival was launched. The concept of "government -led, social support, participation in all parties, and beneficiaries of the masses" created a 365 -day "non -ending" mass cultural festival.

At the beginning of the New Year of the Lunar New Year, the first citizenship cultural festival guidance committee issued a "hero post" to invite all sectors of society to become the main body of organizing and organize various activities in the Shanghai Citizen Cultural Festival. At that time, the main body of its own application included enterprises, schools, schools, troops, people's organizations, social organizations, etc., and some foreign companies joined it. After the organizer comprehensively evaluated the qualifications, resources, experience, experience, activities, service guarantee, and social impact of the bidding entity, it finally determined that a group of units and institutions were qualified for activities.

▲ The "Our Festival" Dragon Boat Competition of the Shanghai Citizens Cultural Festival

Members of the first civic cultural festival guidance committee in Shanghai include 45 related units of Shanghai Municipal Commission, the people's governments of various districts and counties, people's organizations, and relevant units of publicity cultural systems. The organizer changed the situation of the division and operation methods of cultural activities in the past, and unified the city's various decentralized groups of cultural activities into the Shanghai Citizen Cultural Festival for integration and optimization, and established the socialized and professional operation of public cultural activities projects. model. It is worth mentioning that the cultural authority of Shanghai also learned to learn from the work experience of the World Expo at that time.

Among the more than 300 social entities in the first Shanghai Citizen Cultural Festival, there are professional cultural institutions such as the Shanghai Concert Hall and Cultural Plaza, as well as institutions such as the Senate Commission, the Shanghai Youth Cultural Alliance, and the Yuanzuxi Cake. Social organizations and enterprises. The Shanghai Citizen Cultural Festival Guidance Committee actively provides them with services such as resource docking, activity guidance, and unified publicity. Because of this, the cultural festival is successfully held and successfully held.

The first Shanghai Citizen Cultural Festival was advanced in spring, summer, autumn, and winter. The 365 days of "no end", "Hundreds of community display, the great competition of the thousands of branch teams, the participation of all sectors of the society, and the sharing of tens of millions of citizens" Cultural carnival has launched nearly 50,000 colorful activities and benefit more than 20 million people. Dance, art, photography, drama, collection ... citizens who have hobbies and are good at culture and art can participate.

Wu Rongmei, the former deputy director of the Shanghai Mass Art Museum, accompanied the Shanghai Citizen Cultural Festival for ten years. She said that one of the biggest features of the Shanghai Citizen Cultural Festival is the use of all cultural resources in Shanghai, such as the resources of the Culinary Association, the Collection Association, and the Handicraft Association.

"Holding the Citizen Cultural Festival is the stage for the citizens to build a dream. We discussed the plan of the first Shanghai Citizen Cultural Festival for 8 months and changed 36 drafts." As one of the earliest organizers, Wu Rongmei believes that the development of public culture is the largest in public culture Bottlenecks and problems are coordinated. Public culture is to serve all citizens, but many cultural resources are scattered and need to condense the power of the whole society to participate in construction and service. At that time, the Shanghai Citizen Cultural Festival was caught by this and did this.

▲ In the Shanghai Citizens Cultural Festival Cherry Blossom Festival series of cultural tourism activities, the children painted the city of science and technology innovation in their hearts. Picture of Shanghai Group Art Museum

The Shanghai Citizen Cultural Festival has now gone through 10 years, achieving the goal of "making the people the protagonist of social and cultural life". In the past 10 years, the Shanghai Citizen Cultural Festival has become the "golden business card" of Shanghai mass culture and national public culture. The Cultural Festival adheres to the newly condensed core value of the citizens; adheres to cultural people, promotes the new enhancement of the cultural self -confidence of the citizens; adheres to the driver of literature and promotes the new presentation of urban cultural atmosphere; adheres to literary leadership, traction of urban social subjects New vitality; insisting on making souls with literature, driving new improvements in the cultural literacy of citizens.

In 2014, the Shanghai Citizen Cultural Festival took the lead in the series of "listening, speaking, reading and writing" series of activities, and incorporated the connotation of the excellent traditional culture of China in groups; in 2017, the Citizen Cultural Festival carried out more than 60,000 activities to widely promote the spirit of Chinese aesthetics. , The efficiency of public cultural services has been continuously improved, the cultural literacy of citizens has been gradually improved, and the cultural atmosphere of the urban cultural atmosphere is becoming stronger. In 2020, the Shanghai Citizen Cultural Festival is launched in a special stage of the epidemic prevention and control. The theme of "My Well -off My Happiness" is to improve the quality of activity and advocate a healthy life.

Wang Lina is the "iron powder" of the Shanghai Citizen Cultural Festival. She has participated in various events of the Shanghai Citizen Cultural Festival many times. Sometimes, the three generations of their grandparents to participate in the competition. Over the years, she and her family have received a dozen certificates of the Shanghai Citizen Cultural Festival. "I first participated in the Shanghai Citizen Cultural Festival citizen writing contest in 2014. I am more interested in traditional culture. I will pay attention to this type of activities." Wang Lina said that she also brought her father and daughter to rehearse. I hope to help her daughter open up her horizons and enrich the knowledge reserves through participating in the activities.

For Wang Lina, the attractiveness of the Shanghai Citizen Cultural Festival is multi -position. "There are many rich theme activities every year. The threshold for participation is relatively low. Whether it is young and old, you can choose the activities you are interested in. Citizens in different industries have opportunities to show. Sometimes there are professional teachers to guide, and everyone can also find people with common hobbies in the event. "The Shanghai Citizen Cultural Festival will give the cultural activities to various social organizations, and put The stage of expressing and displaying culture is provided to all kinds of people's cultural teams. It truly makes the people the protagonist of social and cultural life, and allowing participating in cultural life to become part of the daily life of Shanghai citizens.

Wu Rongmei is now pleased that more and more young people are involved in the Shanghai Citizen Cultural Festival. "Like traditional knowledge contests, 85%of the final entered the finals are young people or children." Recently, Shanghai Citizen Art Night School Fire " "Once the online registration is opened, it is" spike ", which also reflects the strong artistic needs of ordinary citizens. Wu Rongmei expects that more people take more people through the cultural energy conservation of Shanghai citizens, so that young people will re -enter public cultural venues, so that ordinary citizens can not only get artistic enjoyment, but also live artisticly.

"China Culture News" on August 2, 2022

Special report on the 6th version of the issue

"The Mass becomes the protagonist of social and cultural life"

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Responsible editor: Zhang Haining

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