"Beijing Internet Audiovisual Platform Enterprise Compliance Manual (2022 Edition)" issued

In order to promote the economic standards and healthy development of the platform of the city's online audiovisual field, in accordance with the deployment requirements of the Municipal Party Committee and Municipal Government, the Beijing Radio and Television Bureau strives to do a good job in the "one industry, one volume" work in the field of online audiovisual, and guide the Beijing Internet Audiovisual Program Service Association " Beijing Internet Audiovisual Platform Enterprise Compliance Manual (2022 Edition) "(hereinafter referred to as the" Compliance Manual ") provides compliance with compliance for online audiovisual platform enterprises.

"Compliance Manual" consists of 4 chapters. Chapter 1 "Industry Access" illustrates the qualification conditions and business scope required to carry out online audiovisual business. Chapter 2 "General Compliance Requirements" summarizes 7 compliance requirements such as content orientation, network security, and personal information protection for online audiovisual platform enterprises. Chapter III "General Editor Content Responsibility System Management Requirement" makes clear requirements for establishing editor -in -chief rooms and establishing and improving five specific working mechanisms for online audiovisual platform enterprises. Chapter 4 "Network Audiovisual Business Compliance Guidelines" is the key content of the "Compliance Manual". It provides a comprehensive compliance guidance for long video, short video, and live broadcast core business.

The formulation and issuance of "one industry, one volume" is an important part of Beijing's comprehensive regulatory system for promoting the economic standards of promoting platforms to promote the economic standards of the platform. "Compliance Manual", as a compliance guidance in the field of online audiovisual, mainly has the following four aspects: First, comprehensive guidance and strengthen compliance awareness. The "Compliance Manual" combines the development of the network audiovisual format and the characteristics of the economic development of the platform, and puts forward the overall compliance requirements for platform companies; at the same time, focusing on details, focusing on the main business of radio and television, in long videos, short videos, live broadcasts Refined compliance requirements for key business areas provide detailed guidance. The second is to highlight the key and compact the main responsibility. The Internet audiovisual format has developed rapidly, the attributes of various products and programs are more diverse, the extension is wider, the online and offline linkage is closer, and higher requirements are put forward on the main responsibility of the pressure -tightening solid platform enterprise. In response to issues such as the responsibility system and the "three instance system" of the editor -in -chief of some platform enterprises, the "Compliance Manual" clarifies the qualification responsibility and specific working system of the editor -in -chief of the platform enterprise. Regular capacity provides institutional guarantee. The third is to focus on focus and prevent potential risks. The "Compliance Manual" closely follows the relevant requirements of the comprehensive governance work in the entertainment field, emphasizing the risk points that platform companies need to pay attention to, and explain in detail the pre -filing audit procedures for the program to improve the awareness of risk prevention of the platform. The fourth is innovation leadership and integrated into Beijing practice. In recent years, Beijing has taken the front and new recruits in the management practice of online audiovisual platform corporate enterprises, strengthened the registration and filing management of the unprepared website, and strengthened the opening of the online live program beforehand to be recognized by the State Administration of Radio and Television. The "Compliance Manual" is fully included in Beijing's innovative practice and institutional results, helping platform companies to better fulfill compliance obligations and improve operating efficiency.

Recently, the Beijing Radio and Television Bureau will work with the Beijing Internet Audiovisual Program Service Association to distribute the manual to the city's online audiovisual platform enterprise in conjunction with the professional training of corporate visits, security inspections, and "Internet TV Lecture Hall". In the future, the Beijing Radio and Television Bureau will guide the Beijing Internet Audiovisual Program Service Association to update one version every year, and timely absorb the latest management requirements in the field of audiovisual fields, and provide accurate and efficient compliance guidelines for high -quality development of platform companies.

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