Pomegranate fast comments 丨 have characteristics to be attractive
Author:Tianshan.com Time:2022.08.01
Wang Xinhong
Recently, the reporter accompanied Beijing to Xinjiang International Bazaar in the second bridge of Urumqi in Xinjiang International Bazaar and found that the products sold in this scenic spot are very homogeneous, and almost every shop sells the same product. I wanted to buy more friends with more Xinjiang element tourism souvenirs. After visiting it, I only bought a few bottles of Ili's lavender essential oil and soap.
While I regret my friends, I think of distinctiveness to be attractive. Xinjiang has always been a multi -ethnic settlement and a variety of cultures coexisting. Members of all ethnic groups live together, learn, work together, and enjoy together. In terms of language, diet, clothing, music, dance, painting, architecture, etc. The absorption and fusion, which makes many products in Xinjiang have the characteristics of other places. If tourist attractions are done or laid out tourist souvenirs, they can consider and show the cultural characteristics of Xinjiang more, place and display some tourist products with unique cultural elements in Xinjiang.
Visitors' attention and attraction of tourism products are often produced by characteristics, and they can attract eye -catching. When buying tourism products, I asked a merchant in Xinjiang International Bazaar: Why are your products similar, why not put on some distinctive products? Merchants answered, isn't Xinjiang specialty just characteristic?
The reporter believes that things that can show a local characteristics are often not material, but culture. Because culture has a unique style, it can get rid of the homogeneity and generality of goods or products. In the words of friends, cultural heritage, cultural celebrities, cultural works, etc. These things often represent the temperament of a place, and it cannot be imitated and positive elsewhere.
Culture is the starting point of highlighting local characteristics. It is an important source of attractiveness. Compared with material, culture is more attractive to tourists. Relevant departments should create more Tourism products with unique culture in Xinjiang. This is important for promoting tourism consumption.
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