Experts gathered a new chapter of health and nutrition, 2022 first national health nutrition development summit forum to end successfully

Information Times (Reporter Chen Bingqian) On July 29, the "Science and Precision and Diversity -20122 First National Health and Nutrition Development Summit Forum" hosted by the Information Times was successfully held in Guangzhou Venture Capital Town. The event site brought together industry experts, enterprise representatives, professional media, consumers and other groups to popularize health and nutrition knowledge through the form of nutritional health keynote speeches, round table dialogue and other forms, and research and discuss the future development trends of the industry.

In his speech, Lun Shaobin, executive deputy editor -in -chief of the Information Times, said in his speech that in recent years, with the continuous advancement of healthy Chinese actions, with the joint efforts of individuals, families, governments, and society, the concept of big health consumption is gradually rooting in the hearts of the people. The willingness to take the initiative to obtain nutritional knowledge and consciously develop a healthy lifestyle is getting stronger and stronger. However, to improve the health level of our nationals, the most fundamental thing is to improve the quality of the whole people, so that ordinary people can obtain simple and easy -to -understand professional knowledge, and promote the development of science, nutrition, and healthy living habits.

Different theme collisions, talk about a new chapter in health and nutrition

At present, it has become a social consensus to further promote the knowledge of nutrition and health and improve the nutritional status and health level of the whole people. This forum specially invited senior people in the nutrition and health industry to conduct the science and sharing of knowledge and health related knowledge.

Professor Guan Xiangdong, deputy president of the Elderly Health Education Branch of the China Health Medical Research Society, was the deputy dean of the First Affiliated Hospital of Guangdong Pharmaceutical University and the executive deputy dean of the Clinical Medical College.与肥胖的关系，比如高脂膳食可以抑制脂肪酸合成、高淀粉膳食可增加脂肪酸形成、减肥过程增加蛋白质可以增加肌肉重量等；同时介绍了国内外典型的减肥饮食方案，包括低碳水化合物饮食、低Calories diet, enhanced diet intervention, etc.

Guan Xiangdong, deputy chairman of the Elderly Health Education Branch of the China Health Medical Research Society. Information Times reporter Guo Ketang

Wang Hongwei, executive member of the Chinese Nutrition Society Probiotics and Health Branch, and Director of Research and Innovation of Jianhe Group, brought the theme of the "Scientific Basics of Family Nutrition and Health". It said that the family plays an important role in achieving national nutritional health. Only by improving the nutrition and health of the family can the nutritional health of the entire national be improved accordingly. With the continuous upgrading of national nutritional demand, the refined demand for consumer markets for nutritional health foods is becoming increasingly strong. The per capita expenditure of nutritional health products and consumer groups have improved. Market potential will be released. Especially affected by the startup of the "Healthy China" strategy, consumers' awareness of health has been greatly improved. At present, the nutritional and health needs of Chinese consumers are centered on "family nutrition", showing the development trend of high standardization, high -end, and functional segmentation.

Wang Hongwei, director of research and innovation of Jianhe Group China. Information Times reporter Guo Ketang

Chen Xiaoyi, chairman of the Public Nutrition Specialist Committee of the Guangdong Provincial Nutrition Society, shared the theme of "Mild Cognitive Diseases Nutrition Prevention". According to its introduction, mild cognitive disorder (MCI) generally occurs in normal aging, or patients with abnormal memory disorders or other cognitive groups do not reach the severity of dementia, but may lead to dementia (Alzheimer disease). Studies have shown that among people 60 and above, the prevalence of mild cognitive impairment (MCI) is 15.5%(38.77 million), and the prevalence of MCI has increased year by year. 35%of MCI is easily converted into dementia or Alzheimer's disease (AD) in 5 years.

For MCI, nutritional prevention can be performed through three aspects, including the prevention and control of nutrients, the prevention and control of non -nutrient biological activity, and the prevention of dietary mode.

Chen Xiaoyi, chairman of the Public Nutrition Specialist Committee of the Guangdong Provincial Nutrition Society. Information Times reporter Guo Ketang

Zhu Ying, an unlimited health food R & D engineer and a doctor of traditional Chinese medicine, shared the theme of "Exploration of the New Evaluation Methods of Improved Asian Health": with the increase in the proportion of Chinese population aging to sub -health, and the country's issuance of various items Policies attach great importance to people's health, and there is a huge room for development in the health industry of traditional Chinese medicine. Nutrition brands can give full play to the unique advantages of traditional Chinese medicine and help people's health. Enterprises also need to understand, grasp and solve the pain points of consumers to gain the market.

Zhu Ying, an unlimited health food R & D engineer and a doctor of Chinese medicine. Information Times reporter Guo Ketang

Round table dialogue theory, digging new opportunities for nutrition segmentation

The development of the healthy and nutritious market is shown in the trend of segmentation. From consumer groups, consumer scenarios to channel dimensions, etc., they are segmented; consumers are becoming more and more discerning, and the market's "plate" is getting bigger and bigger. Paying and even advanced to understand new market opportunities? At the round table dialogue, industry experts and enterprise representatives expressed their views.

Live map of the round table salon. Information Times reporter Guo Ketang

Chinese food industry analyst Zhu Danpeng said, "At present, the health and health knowledge of the entire Chinese consumer population have been improved simultaneously. Consumers 'pursuit of comprehensive health nutrition management has become' Gang -of -need , Economic and other new consumer formats and scenarios are continuously integrated and iterated with health fields, and the diversified consumption needs of weight management, face value management, health management, nutrition management, etc. It is also an important manifestation of consumer knowledge and health knowledge. "Zhu Danpeng, an analyst at Chinese food industry. Information Times reporter Guo Ketang

In addition, Zhu Danpeng also explained the new opportunities for enterprises to seize nutritional segmentation from four dimensions: functional segmentation, age subdivision, scene segmentation, and gender segmentation. He said that the current consumer's health awareness has come up, but it is still relatively blind for brand choices and is not targeted. After 2021, the nutritional market is more segmented, and different segments such as different gender, different ages, and different nutrient elements appear. Each nutritional company will still make great differences in the fields of nutritional products.

The change of the health and nutritional market, young people are the main promoters. Fan Luo, a senior R & D scientist of WonderLab, said that the health problems faced by young people at the moment are very different from before. The dietary behavior habits also show different differences. WonderLab, as the start of the nutrition industry, has aimed at the health needs of young consumers to launch health products. At the same time, Enterprises also continue to conduct popular science operations to allow consumers to have better scientific literacy.

WonderLAB senior R & D scientist Fan Luo. Information Times reporter Guo Ketang

The change in the demand for the nutritional market is obviously greater impact for old nutrition companies. Zhu Ying, an unlimited health food R & D engineer, pointed out that the current demand, what nutritional health enterprises need to do is start from the essence of consumers, and provide consumers with higher quality and better products. With infinite extreme examples, in terms of product efficacy, consumer needs are used as the starting point for product research and development, and consumer research through thousands of people across the country, including the survey of different ages and different professional groups, determine true needs.

Unlimited Healthy Food R & D engineer Zhu Ying. Information Times reporter Guo Ketang

Wang Hongwei, director of research and innovation of Jianhe Group China, said that because family members have individual differences and different demand, family diet cannot meet the nutrition and health needs of all family members. At the same time, the changes in social development and lifestyle have also exacerbated the differences in demand. For example, the proportion of out -of -family diet has gradually increased, and the health of family members has a huge impact on the entire family.

In fact, many companies in the industry have paid attention to the changes and trends of consumption and direction of the entire nutritional health industry, and made transformation and upgrading and structural adjustment. In the future, Jianhe Group will continue to focus on the layout of "family nutrition and health" of infants, adults, and pets, and in terms of scientific and technological development and innovation, increase research and investment in basic nutrition and professional nutrition. A more comprehensive family nutrition and health plan, based on science, combines scientific research, industry and supervision and other parties to effectively improve the level of family nutrition and health.

Wang Hongwei, director of research and innovation of Jianhe Group China. Information Times reporter Guo Ketang

For health and nutrition, consumers' consciousness keeps up, but knowledge still needs to be improved. In this regard, Chen Xiaoyi, chairman of the Public Nutrition Specialist Committee of the Guangdong Provincial Nutrition Society, pointed out that consumers must first start from their own needs. Blindly follow the trend; try to choose professional brands when choosing nutrition products, making the quality of the product more guaranteed.

Chen Xiaoyi, chairman of the Public Nutrition Specialist Committee of the Guangdong Provincial Nutrition Society. Information Times reporter Guo Ketang

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