Night in Urumqi: fire!Live!——Buruqi new "night" observation

On July 27, the market in the 3088 district of the Urumqi High -tech Industrial Development Zone (New City) opened its opening to attract tourists to stop. Pomegranate cloud/Xinjiang Daily reporter Guo Qian, a reporter from Xinjiang Daily

Tianshan.com reporter Guo Qian

Food, appreciation of hip -hop performances, or playing a basketball game in the Starlight Stadium. Since the market opened in late June, the Exhibition Star Tiandi Night Market located in the Xinjiang International Convention and Exhibition Center. The scene also reflects the vitality of Urumqi in the fireworks.

With the upgrading of consumption files, the night economy has become a new growth point in the field of urban consumption. In recent years, Urumqi has also continued to work to create "Xinjiang is a good place in the Silk Road Tianshan Night City". Since the beginning of the summer, a number of night -year economic core areas and demonstration block cultivation have cultivated a new model of consumption. A number of specialty catering, cultural and creative markets, and entertainment experience have landed. Urumqi's night is on fire and live.

The high -tech industrial development zone (new urban area) Yixingfang Guofeng Food Commercial District, the litting night view of the neighborhood is beautiful. Pomegranate cloud/Xinjiang Daily reporter Guo Qian, a reporter from Xinjiang Daily

Multiply blossom and light up the city night sky

"There are too many choices for playing at night, and the style of each night market has its own characteristics." On July 27, in the Urumqi High -tech Industrial Development Zone (New City) Vanke 3088 District, Chen Lu and friends We eat hot pot on a restaurant outside the restaurant, and the feet are stacked with the exquisite porcelain cups that have just been purchased. There are many types, it is very interesting to stroll around. "

After the night, Urumqi, the multi -flowering night economic format light up the city's night sky, and visiting the night market is no longer the same "shopping" model, but has become a new way of living in summer nights.

Entering the creative market of Morimajie, Shuimougou District, I feel a full -scale literary and artistic fan, which revolves around the "post -90s" and "post -00s" young group consumption habits. In the national wind food commercial district of the high -tech industrial development zone (new urban area), the lighting night scenes of the neighborhood after lighting are beautiful, and the theme activities of the ancient poetry of the national style are rich in the district experience; the economic and technological development zone (header Tunhe District) Shengda 77th neighborhood night market, combined night entertainment and night tour, set up performing arts stage, added special performing arts projects, and set up giant electronic screens to strengthen sensory enjoyment; Tianshan Night Night Market, Shaybak District Germany, De De district of Shaybak District The Wuyi Starlight Night Market in the Hui Center, Gongmi Lane Night Market, Midong District ... In the densely emerging night markets and districts in various urban areas of Urumqi, the development of different styles and unique night economic patterns can be quickly formed by transformation and dislocation development.

According to statistics from the Urumqi Municipal Bureau of Commerce (Municipal Grain Bureau), as of July 24, Urumqi City's cumulative night -person traffic was 65.96 million, consumption was 3.626 billion yuan, and the average daily traffic was 317,100 people, with an average daily consumption of 1743.37 10,000 yuan, night market blocks and characteristic commercial streets are becoming more active, supporting the vigorous development of the city's night economy.

On July 24th, the crowds of the night in the sky and the stars of the sun and the moon. Pomegranate/Xinjiang Daily reporter Guo Qian

"New Face" adds "flow" for the night market

How can we stand out in the face of a night market with large and small characteristics? Each night market has introduced a number of "new faces" to create an exclusive label.

At the peak of dinner on July 26, in front of Hong Shu's old streets in Hong Kong, the head was crowded. Drink soup, eat meat, and eat vegetables. A bowl of aroma and solid ingredients will bottom out. The spicy sauce with a small dish of meals allows a layer of fine sweat beads to produce the tip of the nose. , Diner Wang Xiangyou nodded and said, "This shop is a treasure shop I found in the night market. I can't eat this taste elsewhere."

Uncle Hong, Hong Kong Old Street Niu Miscellaneous Pavilion, is located in Wanda Gold Street, Penghu Road, Economic and Technological Development Zone (Tutunhe District) in Urumqi. Let diners come here for punching cards. Xinjiang's first store.

"At present, the operating conditions have reached our expectations, and a group of retorters have been accumulated. This is a very good sign of introducing a new brand to enter the market." The person in charge of the introduction of the brand of Hong Kong Bairun Investment Co., Ltd. The field of night markets in Xinjiang is still blank. "We are looking forward to the integration of the cultural energy of the vendors represented by Niu Zi, which brings better market performance with the cultural integration of Xinjiang's local night market."

There are 39 characteristic brands in the entire neighborhood, including the first store and the first store of the whole country, and one -third of them. The younger generation pursued consumption differentiation and personalization, and the first store settled in a new consumption scenario.

Optimistic about the economic development of Xinjiang at night, from Gansu, Ningxia and other places, the "Sanliang" brand Dazui Qingxiao Liangpi also chose to open the first Xinjiang store on the night market. Wang Xiaodong, the person in charge of the operating manager, said that the night market brought the flow of people for the first store, and the first store brought its characteristics to the night market. It can be said that more and more "new faces" appeared in the night market. promote.

On July 23, the people's Square Plaza B District B, Landuogou District, Wushuigou District, Urumqi, was very lively. The night market drove surrounding residents to start a business and employment. Pomegranate cloud/Xinjiang Daily reporter Guo Qian, a reporter from Xinjiang Daily

Xiao Night Market inspires entrepreneurial employment passion

While driving economic development and enriching the public spiritual and cultural life, the night market has also created entrepreneurial opportunities for many people. "嚓", Abu Dulimiti Tyli landed from a crystal clear ice cube to the next big glass of smoothies, poured a few spoons of yogurt, and poured a circle of honey, so it was ready. A cup of yogurt smoothies. The smoothie stalls are located in the people's square in the Landshui Yayuan District B District B of Wushuigou District, Urumqi. Compared with the previous flowing stalls, the booths are now fixed, and the income is much more stable at the same time. "A cup of smoothie 8 yuan, when the business is good, a large bucket of yogurt in the evening!" Abu Dulimiti proudly said.

In accordance with the principles of "market -led, government -guided, and classified policies", Urumqi City combines the development of the night economy and promoting the construction of a entrepreneurial community to develop the market and lead stalls into the market.

A barbecue stall on an electric tricycle can have a revenue of six or seven hundred yuan a night. Matan operates near the Waterwater City of Midigi West District, Midong District, Urumqi. As one of the four entrepreneurial communities piloted by Midong District this year, the Midigli Water Water Tour City Convenience Economy Community, relying on commercial complexes such as Midu Li, Wuyue Square, and various small store economies to build a 24 -hour one -stop convenience service circle.

"Before entrepreneurship, I mainly worked for others, worked for transportation, catering, and did not have high income. Now I have applied for a free booth and I can start a business at the door of my house. I cherish this opportunity and must do it well." Ma Adan said.

According to statistics, there are currently more than 26,000 operating venues in Urumqi at night, with more than 69,000 employees at night. In the next step, Urumqi will continue to guide more vendors to enter the night market, build a unified and standardized and convenient market, and continue to promote the construction of entrepreneurial communities to encourage more demanded residents to employment and entrepreneurship in the night market.

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