[Jinchang, Gansu] Cai Zilong: The true nature of the Pioneer on the road of entrepreneurship

In July of Midsummer, the sun was like a waterfall without margins, towards the red pepper planting base of Gansu Deyuan Agricultural Technology Development Co., Ltd.. Now, looking at it here is still green, and after another one or two months, it will be completely covered by red.

The company's general manager Cai Zilong shuttled in the middle of the base, while looking at the growth of peppers and processing various business calls, he was already preparing for the sales of peppers.

Stepping, strong speaking, and resolutely decisively. Although this 34 -year -old man has left the army for decades, he can still see the temperament of the soldiers from his conversation.

"Since 2005, I have been a five -year soldier in the Armed Police Beijing Corps. In five years, I have met the world and have been injured and worked hard." Remembering the days of being a soldier, in addition to the hard work, Cai Zilong I am proud.

In 2010, Cai Zilong retired gloriously and returned to Yongning Village, Shuiyuan Town, Yongchang County, Yongchang County. When he saw his hometown that he thought about it, he was still so backward and broken, and his heart was greatly impacted. In the first year of veterans, he chose to go to Jiangsu, Shanghai, Nanjing and other places. At the same time, the idea of ​​doing something to do a little thing in his hometown was quietly sprouting. "After a year, I ran a lot, but I always felt that my heart had been floating, so I couldn't set it down, so I had the idea of ​​going home to start a business." Cai Zilong said.

The climate conditions in Shuiyuan Town are suitable for the growth of peppers. At that time, some people in the village had planted red pepper in small -scale. Cai Zilong took his father's hoe for a lifetime and planted 5 acres of red pepper and iron plate peppers in his own place. When he harvested in autumn, he was sold to the "vegetable vendors" called rural people.

"Differential small and medium -sized growers do not have sales channels and can only rely on traffickers. When peppers mature, if they encounter bad weather, the price of the traffickers will be collected, and farmers are very passive. If the growers can be organized, That's it. "Cai Zilong realized the helplessness of the farmers and saw business opportunities.

In the second year, he joined for several veterans to mobilize some farmers to raise funds and loans. He established a professional cooperative of farmers in Yongchang County Deyuan Vegetable Planting, and planted 1,000 acres of red peppers, and established a stable supply and marketing relationship with customers in Sichuan.

During the cooperation, Sichuan customers put forward ideas -the joint venture between the two parties established a pepper storage base at the origin of the origin to further deepen cooperation. Therefore, in 2013, Gansu Deyuan Agricultural Technology Development Co., Ltd., who specializes in red pepper planting, acquisition, processing, and storage and transportation, emerged. The company has 36 pepper storage ponds and 2000 square meters of production workshops. With continuous expansion, Cai Zilong's pepper career stepped on track.

However, the road to entrepreneurship is always full of thorns and bumps. When the pepper was almost harvested in the first year, it encountered frosty weather. Nearly a hundred acres of peppers fell in the field. All the peppers that were not picked were frozen and the losses were heavy. Cai Zilong learned lessons, went to various places to study, actively introduce new varieties that match local climate conditions, and build seedling greenhouses to transplant traditional seeds into seedlings. In this way, from planting to harvest, the whole process avoided the impact of bad weather, and the production and quality of peppers were effectively guaranteed.

In just a few years, Deyuan's reputation is getting bigger and bigger. Chili products are exported to Sichuan, Shandong, Beijing and other places.

In accordance with market demand, Cai Zilong proposed the road of industrialization operations of "characteristic+scale+brand" in a timely manner. Planting, standardized production, industrialization operations, commercialization processing, and branding modern agricultural production bases, vigorously promote order agriculture, cooperate with surrounding villages and towns to create 35,000 acres of planting bases, and steadily formed the "enterprise+base+farmers" of "enterprises+farmers". Order agricultural model.

Under the leadership of Cai Zilong, peppers have become the main source of income from the main industry and farmers of Shuiyuan Town. Deyuan Company has also become a key leader in provincial and municipal agricultural industrialization. He was rated as "National Farmers Professional Cooperative".

To become rich, wealthy and thinking. With a cavity of enthusiasm and keen grasping the opportunity to develop, Cai Zilong drove local villagers and other retired soldiers to send a family to get rich together. The income reaches more than 19 million yuan.

In the New Year, he will send life materials to the five -guarantee households and lonely old people in the village. At the same time, he will actively participate in public welfare undertakings such as poverty and assistance, and give funding for poor college students to successfully complete their studies. In December 2021, he was awarded the honorary title of the first "National Volkswagen of Country Rural Revitalization" by the Central Committee of the Communist Youth League and the Ministry of Agriculture and Rural Affairs. He also won the honorary titles such as "Jinchang City upward to good youth" and "Jinchang Youth to the Rich Leader".

Reporter: Liu Huanhuan

Edit: Yu chrysanthemum

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