It has been on the list for six consecutive years!Zhejiang Daily Holdings was selected as 2022 "China's 500 Most Valuable Brand"

Zhejiang News Client Suriduous Reporter Hu Jingyi

On July 26, the 19th "World Brand Conference" hosted by the World Brand Laboratory was held in Beijing. At the meeting, the "China 500 Most Valuable Brand" analysis report was released at the meeting. Among them, 40 brands in Zhejiang were selected. Zhejiang Daily Media Holding Group Co., Ltd. has been on the list for six consecutive years.

In this report, from the regional distribution, Beijing, Guangdong, Shandong, Shanghai, and Zhejiang ranks among the top five; from the perspective of industry distribution, food, beverage, light industry, building materials, media, and communication electronic IT are ranked among the top five. Among them, 34 brands in the media industry are selected, and the domestic media brands such as CCTV and People's Daily are on the list. Zhejiang Daily Holdings continues to rank first in the provincial party newspaper group brand, fully showing the comprehensive strength of Zhejiang Daily Group to promote the deep integration of the media.

It is reported that this year is the 19th time that the World Brand Laboratory organized the selection of the "China 500 Most Valuable Brand" list and issued a Chinese brand report. A total of 25 brands from 25 related industries from food beverages, light industry, building materials, and media were selected. In this annual report based on financial data, brand strength and consumer behavior analysis, the State Grid, Industrial and Commercial Bank of China and Haier ranked among the top three.

World Brand Lab is an international brand value research institution. It is wholly -owned by the world's leading digital technology and strategic consulting company -World Manager Group, experts and advisers come from Harvard University, Yale University, Ma University, Ma University Provincial Institute of Technology, Columbia University, Oxford University, Cambridge University, European School of Business Administration, etc., have become an important basis for the evaluation of intangible assets in many companies in the process of mergers and acquisitions in many companies.

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