Focus on the Expo | "Future Consumer Index" report released
Author:Heilongjiang Daily Time:2022.07.28
At the Global Consumption Innovation and Tourism Retail Conference of the 2nd China International Consumer Products Expo, Ernst & Young issued the "Future Consumer Index" report.
Zheng Yongjun, the partner of retail consumer goods in the Ernst & Young University of China, introduced that the "Future Consumer Index" report is a survey report began in 2020 in the world. The purpose is to analyze the changes in consumer behavior and emotional changes in different regions of the world.
The report of the "Future Consumer Index" in this issue shows that under the influence of many uncertain factors, the consumer behavior of consumers worldwide is more prudent, and the proportion of cost is the primary concern. Chinese consumers will put sustainability at the first place in consumer decision. The concept of sustainable development has slowly penetrated their values. More and more Chinese consumers are aware of the impact of consumer behavior on the environment, and they have also incorporated it into one of the considerations for consumer decision -making. Data show that 67 % of global respondents show sensitive prices when purchasing sustainable products, but consumers will choose to achieve sustainable behavior through a more frugal alternative brand and alternative method, or find more efficient sustainable sustainability Sexual lifestyle.
Source: Lottery News
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