Urumqi new "night" state ⑥: immersive experience container market is tide
Author:Tianshan.com Time:2022.07.28
Reporter Ren Chunxiang
In the impression, the original cold and neat container transformed into the shop, vivid and interesting, and fashionable. Since the beginning of this year, there have been container, entertainment, shopping, leisure, and sightseeing markets in Urumqi. High -value and tide -playing blocks have played new tricks, attracting the attention of more young people with an immersive trend experience.
On July 23, the container market in the Sun Moon Tianshan Star Town of Urumqi City attracted many citizens to check in. Reporter Ren Chunxiang Photo
On the afternoon of July 23, in the Tianshan Starlight Town of the Sun Moon, Feng Nannan, a citizen of Urumqi who came to check in with friends to check in, couldn't help but sigh: "Wow, good tide!"
In the setting sun, the colors on both sides of the neighborhood are bright and bright. After the wrong layer of stacking combination, the design sense is full. The market is crowded, and various foods such as barbecue, fried chicken, rice noodles, seafood, and hot pot gathered. Different from the fireworks of the open -air night market, you can enter the store to consume, and there are also viewing terraces on the second floor. You can see the full picture of the street view.
Feng Nannan and his friends took pictures in front of various containers to punch card, and then walked into a seafood restaurant. "I heard that there are several restaurants here in Xinjiang's first shop, which sounds exciting, and my friends and I have specially tasted it." She said.
At night, the neon lit up, and Feng Nannan, who was talking with friends on the second floor terrace, saw the scenery different from the day. The cool light became the main title. The 3D is cool, holographic projection is very romantic, and the atmosphere of the market at night is full.
Feng Nannan said: "The container market is very fashionable. There are two styles during the day and night. It is a literary style during the day. It is particularly suitable for taking pictures and punching cards. It is fashionable at night. The lights are cool and suitable for friends with friends."
The night was getting stronger, and there was still a long line in front of the door of the full rice yogurt shop. The manager Zhang Shuai said: "Trial business on July 2nd. At first, the turnover was 8,000 yuan per day, and now it has been tens of thousands of yuan."
Zhang Shuai, who graduated from Xi'an University this year, started a business with his family. After several inspections of the market, they introduced the brand and opened the first store in Xinjiang. "Urumqi's nightlife is getting richer and more choices. The market is novel and attracts many young people to check in. We must push more new products while ensuring the quality of the ingredients and meet the needs of customers."
Wen Xing, deputy general manager of Urumqi Zhengye Investment Group Co., Ltd., said that compared with the traditional commercial district, the container market has more distinctive personality and more colorful style. It is favored by young consumers. Attract the eye, but we must retain people's hearts and continuously enrich the connotation. We create characteristic neighborhoods, focus on the launch of boutique, continuously enrich the format, and meet the needs of one -stop family consumption experience. "
On July 24th, in the neon street in the Urumqi Economic and Technological Development Zone (Tutun River District), the container shop shop was shining. Reporter Ren Chunxiang Photo
Urumqi has developed the night economy vigorously, and the night markets of different theme styles bloom in many places. When satisfying customer taste buds, they also pay more attention to characteristics and services. The container market combines its own characteristics to provide differentiated and diversified nightlife experiences.
The Neon Sky Street in the Urumqi Economic and Technological Development Zone (Tutun River) is also a neighborhood of the container. On the pedestrian street, the colorful container and the decoration of creative graffiti paint immediately have the atmosphere of street art. There are snacks from all over the country in the block, and various fun performances of several small stage are also very eye -catching.
Meng Xiaoli and her girlfriend walked leisurely in the neighborhood. When they performed, they stopped and stopped. If they wanted to eat food, they continued to visit. Various and interesting small shops also attracted two people to take pictures and punch cards.
"Walking, watching, eating, strolling, it feels very comfortable." Meng Xiaoli said.
Xu Hao, the person in charge of the Investment Merchants of Neon Tianjie, said: "With the upgrading of consumption, young consumers pay more and more attention to quality consumption, pursue experience, gourmet food in the neighborhood, diverse formats, and diverse gameplay. Let them fully appreciate the fun of "visiting 'night markets."
Nowadays, the container market is not only online celebrity punching land. Diversity of food, traveling, purchasing, entertainment, and acting has also brought people a refreshing consumption experience, and gradually become a new "opening method" of Urumqi nightlife.
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