Extraordinary comment | Women wearing horse -faced skirts into Dior to take pictures and stop, suspected of "plagiarism" cannot be mixed
Author:Pole news Time:2022.07.27
Ji Mu News commentator Qu Jing
Recently, in Hangzhou, Zhejiang, a lady named Bao was shot in Dior's shop wearing a horse -faced skirt and was stopped by the staff twice, causing attention. Ms. Bao said that her shooting was not commercially used, not for hype, but I just hope that everyone will pay more attention to the "Dior Plagiarism" incident. (According to the People's Daily Online on July 27)
According to Ms. Bao's description, she first stayed in Dior's store for 5 minutes and filmed two videos. The length of 48 seconds was stopped. After being stopped by the staff, after asking for the shop, the mall staff came to tell the mall notice that he did not obtain it. The mall permit is not allowed to shoot, the communication between the two parties is invalid, and Ms. Bao ended the shooting.
Recently, Dior copied the traditional Chinese costume horse -noodle skirt, which caused a stir. According to a comparison analysis of netizens, the brand is a black mid -length skirt with a price of 29,000 yuan. Original and "Dior's iconic silhouette" caused great dissatisfaction with Chinese netizens. Many people have rebuked this move for "copying", "plagiarism", "plundering Chinese culture, and harvesting Chinese consumers."
Later, Dior chose to face the storm and keep silent, so he didn't speak, but quietly put this product on the official website of the Chinese website, but sold it as usual on the foreign official website. The head is fine.
It can be seen that Ms. Bao deliberately wore a horse -faced skirt to Dior to shoot videos. Although she did not choose to protest, it was very clear that the intention of the brand to face the brand was very clear. The response of Dior and its shopping malls still showed unwillingness to respond, just wanted to mix the past mentality.
If you are not allowed to shoot in the store, you can explain the reason for protecting intellectual property rights and maintaining consumer order. Although it seems a bit arrogant, it is also the right of the store after all. Then, it is not allowed to shoot outside the store. This is strange. Every week, people who take selfies, photos, and live broadcasts in the malls abound. Why do Miss Bao, who wearing a horse -wrapped skirt alone, is also probably entrusted by the brand and comes to the interest.
But this matter must not be mixed. In the past, there were also many foreign big names. Chinese elements were added during design. As long as they explain the sources of inspiration and inherit the beauty of Chinese traditions, of course, the Chinese are happy to see it and they will also support it.
However, Dior's costume only wants to "plagiarize", and the tendency of the word "China" does not want to mention the tendency of "China". Regardless of whether the designer is embezzling or unwilling to learn from it, it is original. Extremely disrespect for intellectual property rights and the performance of Chinese culture. What's more, Dior, as a well -known internationally renowned brand, should know that he also has to face Chinese consumers and needs the Chinese market. Such a murderous way allows "plagiarism" to exist, and even "different inside and outside". Human IQ, hurting the Chinese feelings.
Some netizens pointed out that Dior's move is actually a "cultural misappropriation" of raw and hard sets. Unlike the cultural integration that we usually understand, borrowing from each other, internationalization, etc. The local cultural resources are copied, and it is a kind of plunder and plagiarism.
Perhaps Dior believes that it is time to keep the silence and can turn danger. However, from the continuous attention of netizens on this matter, and the actions of Chinese students wearing Chinese clothes to the Paris Dior headquarters to protest, hiding must not hide. Regardless of whether Dior operates and develops in China in the future, it cannot be so avoided by his own wrong behavior, let alone awe is not to be so awe of the culture of a millennium ancient country.
Dior owed the Chinese to an explanation, an apology, but what he needed to do is far more than that. The truly character and bottom line brand should pay the price for their negligence and make up for it. If Dior continues to escape, then we should let it break the silence and face the problem with the enthusiasm and perseverance of protecting traditional culture with continuous attention, resolutely opposing and resisting, and the enthusiasm and perseverance of protecting traditional culture.
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