"Fireworks Qi" integrates the citizen's summer night life "new scene" to release the new vitality of urban consumption

Quickly go to Yunxun to enter the summer, the "night market economy" began to heat up. "Night Economy" has played a key role in expanding domestic demand and boosting consumption. It is also an important symbol to measure the economic vitality of a city. Since the beginning of this year, Weifang City has thoroughly implemented the provincial "Top Ten Expansion Demand" action plans, increased its efforts to promote consumption, prosper the "night economy", and continue to expand the new consumption new consumption around "food, purchase, travel, entertainment, text, and physical" aspects. Elements, new scenes, and new formats, accelerate the cultivation of new growth points of consumption, and release new vitality of urban development.

At 7 o'clock in the evening, the night fell, and Wanda Gold Street in Kuiwen District began to "change makeup": 10,000 lights gradually turned on, and the popularity of operating places such as music restaurants, cafes, dwelling pavilions, video game cities, board games online cafes continued to rise Essence In one place, the young people set up a group in three or three to start the "more than the night" model. "Customers can not only taste food here, but also sing, play billiards, racing, game consoles, arcade, to meet the needs of customers to eat, drink and entertain. Now we have three branches, and the current passenger flow is stable." Wu Chen is this The manager of a store in the neighborhood, he told reporters that new consumption scenes and new formats such as the party and script killing have become the new social favorite of the young people today.

The reporter saw that the business -oriented and one -stop service venues of the tavern, music restaurants, etc. are hot. In the early morning, a music restaurant on Minsheng Street was still very lively, and the singer's singer's singer attracted consumers to applaud. "Because the environment here is good, the atmosphere is good, just like to gather here, and it is delicious and affordable." Deng Yanling of the music restaurant here said that their business hours are from 5 pm to 3 am in the morning. The peak period of passenger flow consumption is mainly concentrated at 8:00 to 10:00 in the evening, and the daily passenger flow can reach hundreds of people.

With the booming development of the "night economy" and the continuous optimization of consumer scenes, emerging formats such as the party, script killing, theme theme theme, and music dining bar have settled in major business districts, injecting new momentum into the cities under the night. When the Huayan of Wanda Golden Street was beginning to rise, and the voice gradually rose, in the east of the urban area, the free time neighborhood of the intersection of Yulong West Road and Yulong North Lane, the fireworks of the world were rising. The reporter saw in this neighborhood called "Freedom Time". The streets under the night were tide, and all kinds of cuisine were dazzling and all kinds of aromas that came from the nose. "There are more and more people's traffic. The turnover has doubled, and it can sell about 200 pounds a day." "The higher the temperature, the better the business." The merchants in the neighborhood are more satisfied with the current operating conditions.

The free time street is divided into two parts. It is lined up on both sides of the roads between Yulong North Lane and Yulong South Lane. Various specialty snacks are full of. Citizens can eat or dinner while walking. To the south of Yulong South Lane to Wolong East District, it is mainly to sell fruits, vegetables, dried fruits, and daily necessities, which is closer to the needs of citizens. "Our rough statistics, the daily turnover of the neighborhood is 15-18 million, and sometimes exceeds 200,000. Small merchants have a thousand pieces of net income every day." Wang Min, general manager of Freedom Time Commercial Operation Management Co., Ltd., told us that their blocks According to the operating characteristics of each booth, 60 unique landscape dining cars, 50 container shops have been created, and neon lights are installed uniformly. Under the night of the night, the entire neighborhood was full of light, which attracted citizens and tourists to spend a punch in. The business of the merchant was "getting more and more night" and "getting hotter and hotter."

Since the beginning of this year, Weifang has actively introduced and updated the night economic projects, and the momentum of economic development at night is good. Taihua City, Gude Plaza, Jialejia Xinhua Store and other real -life sales accounted for more than 40%, catering companies above the limited amount, as well as Maojie, "239 · Ronghua Li" and other characteristic food streets. 60%-80%.

The urban brand effects of "Four Seasons Night Weifang and Kite are not night" are gradually emerging. At the same time, the night supply of Weifang is constantly improving. Kuiwen, Weicheng, and high -tech districts have planned and designed the night economy, and built or transformed a number of night economic key projects. The three provincial demonstration pedestrian streets of Qingzhou Ancient Street Pedestrian Street, Shizhenyuan Cultural District, and Taihua ZTE Commercial Street exceeded 25 million passenger flows throughout the year, with a turnover of over 850 million yuan. The grand fireworks of "Night Economy" are the vivid portrayal of the city's consumption upgrade and vitality upgrade.

Weifang Radio and Television Station

Reporter Rong Media: Wang Tiandian Li Yue Zheng Dian Guo Xinfang Xuanyu Yang Hongxiang

Editor -in -law: Wang Yuanming

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