The second session of the Zhejiang Theme Museum's "Zhejiang New Capture" attracted attention

Zhejiang News Client reporter Xu Yunhao, a correspondent of the correspondent

"This suitcase is amazing!" On the morning of the 26th, the second China International Consumer Products Expo (hereinafter referred to as the "Overclocking Expo") Zhejiang Theme Museum was officially opened. In the "Zhejiang New Capture" display sector, the visitors were attracted by a "liberated hands" intelligence. This suitcase will not only "dance", but users can also sit on it. Like this box, a series of high -end and high information consumer goods in Zhejiang theme museum show the enthusiasm of Zhejiang enterprises to actively create independent brands and explore "new formats" and "new technologies", which has attracted attention from visitors.

It is understood that, in addition to the "Zhejiang New Capture", the Zhejiang theme hall has also established two display sectors of "Quality Zhejiang" and "Cultural Zhejiang". Helen's HG series professional triangle piano, Haros smart titanium cup and other representatives The high -quality "Made in Zhejiang" brand is unveiled; the Wolf series lakes and pen pens of the Shanyu of Huzhou, the intangible cultural heritage grass compilation hat of Shunpu, Zhejiang represents "Cultural Zhejiang", and conveys the spirit of Zhejiang, which has both traditions and modernity to the international.

"The 18 exhibitors we have selected this time have both market competitiveness and the characteristics of Zhejiang." Zhu Ying, director of the Trade and Development Office of the Provincial Department of Commerce. The exhibited brand complies with the diversification and personalization needs of consumers, showing the firm confidence of digital empowerment manufacturing transformation and upgrading.

The high -end and trendy "Zhejiang industry" is presented to better promote Zhejiang enterprises to "go global" and seek cooperation. On the same day, Zhejiang, Hainan and other places signed a total of nine intended cooperation projects, with a signing amount of 1.82 billion yuan. The advantages of complementary advantages and win -win cooperation are their common points. "Zhejiang has a variety of open platforms. We encourage Zhejiang enterprises to use the advantages of the free trade pilot zone, cross -border e -commerce comprehensive test area, and import trade promotion innovation demonstration zone to find domestic and foreign trade development cooperation." Jie said.

At the Expo, Zhejiang Enterprise also demonstrated the results of international cooperation. The reporter found that the well -known German kitchenware brand Fang Bao (WMF) appeared in the Zhejiang theme hall exhibition area. It turned out that in 2018, Zhejiang Supor Co., Ltd. merged the Fang Bao. Two years later, Fattenbao was officially put into production at the production base of Taizhou Yuhuan. As the largest company's overseas M & A brand regression project in Yuhuan so far, it is expected that this year, Fang Bao can achieve an output value of 1 billion yuan.

In order to better promote various international cooperation, on the first day of the Expo, the Provincial Department of Commerce organized a modern service industry multinational company docking meeting, inviting 35 multinational companies including Weili Yaya, Dongli, and Shiseido to participate. Representatives of the 11 municipal business (investment promotion) institutions in the province do docking practices and exchanges with merchants.

It is reported that the Zhejiang theme hall will be exhibited until July 30. During the exhibition, there will be interactive promotion activities such as new products, trials, trials, and on -site experiences. The exhibition will open to the public from July 29th to 30th.

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