Submit the collective business card of Chinese brands to the world, and the "Huaxia Wind Museum" is unveiled
Author:Cover news Time:2022.07.27
Cover reporter Wu Yujia
On July 25, the second China National Consumer Products Expo (referred to as the "Capital Expo") with the theme of "Sharing Open Opportunities and Creating a Beautiful Life" was grandly opened at the Hainan International Convention and Exhibition Center. As the only national exhibition with the theme of "consumer boutiques" in the country, one of the highlights of the Expo this year is that it has specially added a 5,000 -square -meter "domestic product boutique museum" to further give full play to the "bridge" and "window". The role of helping global consumer boutiques enter the Chinese market, support domestic consumer boutique and enterprises to the world, and enhance the brand's international reputation and competitiveness.
On July 26, the "Huaxia Wind Museum", which is located in the core area of the "Chinese Style Boutique Museum" in the Expo, officially opened. In this core exhibition area of 960 square meters, in 5 days, the Chinese cultural heritage, Yide Pavilion, Tongrentang, Dictionary, Lingdi, Great Culture, etc., and More than 30 brands such as Caddish, Peak Mi, Supor, and Xiaopeng will be the consumer representatives of various industries. They are collectively unveiled and entered the stage to refresh the global consumers' perception of "representing China".
"Planting culture and self -confidence, showing the new consumption trend of contemporary consumption, with both the heritage and advanced, in line with the aesthetics of consumer demand in generation Z, and infiltrating all aspects of modern people's life, it is the spiritual core of the Huaxia Wind Museum." The creator of the "Huaxia Wind Museum" is worth buying technology to help more high -quality domestic products and products go abroad through the international platform of the Expo. Multi -dimensional value, share Chinese boutique from the world.
It is worth buying Sui Guodong, the founder and chairman of the technology of technology, said: "The original intention of establishing the" Huaxia Wind Museum "is to use the platform of the Expo to play an advantage to create more opportunities for communication between brands and consumers, so that more outstanding China The brand has been displayed and moving towards the world. With the name "Chinese style", the collective business card of Chinese brands is delivered to the world. "
"Huaxia style = representing China = the world's label and symbols." Huaxia style said, "We screen the exhibitors according to the two standards, carry cultural heritage, represent future consumption trends led by technology, covering clothes, food, food, food , Living, traveling, using, playing, etc. There are many consumer scenarios. "
If it is said that porcelain, pen and ink, tea, etc. reflect the traditional cognition of "representing China", then, a "China Intellectual Manufacturing" brand, which appeared in the "Huaxia Wind Museum" with them in the "Huaxia Wind Museum", then It is the true portrayal of China's consumption trend. Coincidentally, data from science and technology from buying technology shows that they all have a huge number of loyal fans among generations of consumers, and they do not contrary.
Today, "representing China" is being continuously redefined and refreshing. It is worth buying technology to point out that it is the full -scale trend of Chinese products that represent the full -scale trend led by China's self -confidence, and it is also a comprehensive innovation of national culture and technology -driven. They not only have excellent independent innovation capabilities and strong supply chains, but also can fully understand and close to the needs of domestic consumers. Therefore, they have also been respected by more young consumers. While gradually improving their market share with their own strength, It also shows the country's soft power with quality and image.
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