Happy report!Tengchong Ginkgo Town won the "Best Exhibition Award" at the 2022 China International Tourism Fair

From July 22nd to July 24th, 2022, with the theme of "Smart Innovation and the Future-Serving the High-quality Development of Tourism in Tourism", 2022 co-sponsored by the Ministry of Culture and Tourism, the Chinese Civil Aviation Administration, and the Yunnan Provincial People's Government The China International Tourism Fair was held in the Yunnan Dianchi International Convention and Exhibition Center in Yunnan.

In the selection of the National Tourism Fair National Exhibition Group, Tengchong Ginkgo Town won the honor of the "Best Exhibition Award".

Tengchong Ginkgo Town is located in Jiangdong Village, Gu Dong Town, Tengchong City. It is known as the "first village of China Ginkgo Village" because of its ancient natural ginkgo tree and more than 30,000 plants (more than 1,000 old ginkgo age). Zhang Xingshao, chairman of the Development Management Co., Ltd. of the Tengchong Four Seasons Jiangdong Scenic Area Development Management Co., Ltd.

"The theme of the theme, focusing on the promotion and display of the great changes and achievements of the development of the tourism industry in recent years, and organized activities such as peer exchanges, investment promotion, publicity and promotion, etc., and comprehensively demonstrated the cultural tourism resources and texts of the small town of groin town. Creating products and cultural tourism Cultural and creative new image.

The exhibition area of ​​ginkgo town highlights interactive exhibition planning and the "immersive" exhibition experience. It implanted the elements of ginkgo in the entire design concept, creating a sense of golden atmosphere, giving people an immersive feeling. The wall is based on the local antique brick pattern as the element to restore the ancient villages and ancient scenes.

The propaganda of the booth mainly shows the local humanities and landscape style in the form of LED large -screen rolling playback. The light box screen is assisted as auxiliary. In the middle, the local famous attraction "Ginkgo King" is placed in the most prominent position in the center. To light up the theme, the oil paper umbrella is scattered over the sky, giving a long sense of artistic conception. The overall structure uses the wooden beam structure as a support and blue brick tile, bringing the audience into a unique ginkgo journey.

In addition, the booth also merges into non -heritage cultural elements such as shadows, which can better reflect the deep cultural heritage of the traditional villages of Jiangdong Village, inherit the glorious Chinese folk culture, and show the audience a rich, unique ginkgo small small small ginkgo little small town.

Over the years, Tengchong Ginkgo Town has been rated as "Yunnan Provincial Civilized Village", "Yunnan Green Community", "National Ecological Culture Village", "30 best charming villages in Yunnan", "Yunnan Province Tourism Featured Village" Tourism model "and other honorary titles. In March 2021, Tengchong Ginkgo Village Scenic Area was named "Tengchong · Ginkgo Town" by the People's Government of Yunnan Province; in December 2021, Tengchong Ginkgo Town was rated as "National 4A Tourist Scenic Area".

In the creation work, the Tengchong ginkgo town has been based on the requirements of the provincial -level characteristic towns and 4A scenic spots, and based on the deep cultural heritage of the traditional villages of Jiangdong Village, relying on the rich millennium ancient ginkgo forest, linking the area in the area of ​​the area, the mountain canyon, the countryside, the countryside The unique natural and human resources such as rural, volcanic wonders, folk culture, traditional non -heritage, handicraft skills, etc., use rural tourism as the leading industry to expand the "ginkgo+" model. Through sorting out the status status resources, enriching scenic spots, reshaping the core of tourism in the scenic area, organizing the streamlined lines, improving the appearance of the scenic area, implanting multiple formats, improving supporting facilities, to complete the renovation and improvement of the town, build a cluster, and reflect the effort to build the industry. Domestic first -class characteristic towns with diversified, well -facilities, tourism intelligence, and rich culture.

With the successful end of the Kunming Journey to the Fair in 2022, the economic pull effect of the exhibition, the recovery of the Yunnan tourism market, and the official opening of the Darui Railway Da Bao section, looking forward to the future, Tengchong will also usher in a "green and healthy" cultural tourism The integration of new storms injects new vitality into the development of the cultural tourism industry.

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