"Revailors" lights up in summer and night economy
Author:Yanji Propaganda Time:2022.07.26
The summer night brushed through the breeze, opened the trunk after the car, supported a signboard, light up a few atmosphere lights, and put on a variety of products, which is a mobile shop. This summer, the style of the "trunk market" that combined the car trunk culture with consumption and consumption quietly scraped Yanji and Longjing, creating a new type of business format in various commercial blocks. On the evening of July 23, the reporter visited the "trunk market" and experienced its "fireworks" and "trendy flavor".
At 18 o'clock, the reporter saw at the gate of Wanda Plaza 2 that a number of private cars were neatly arranged, and the open trunk instantly became a family mini -store, and the "trunk market" was opened. Each trunk is carefully dressed by the owner, and it is arranged to be lit, flashing colored lights, and personalized slogans, which is particularly attractive. Most of the stall owners are the younger generation. Most of the products they sell cater to the preferences of young people, including jewelry, flowers, small pets, etc., attracting consumers to take the initiative to "taste early". Consumption experience. "I am an office worker who comes to set up a stall at 5:30 pm every day. This small market is novel in form, the threshold is not high, and it is very interesting." A stall owner told reporters.
According to the person in charge of the Marketing Department of Yanji Wanda Plaza, the event has lasted half a month. The daily operation time is from 17:00 to 21:00. At present, more than 10 booths have participated. These stalls are operated by private cars. Among them, there are many high -end cars. The original intention of their stalls is not exactly making money. What is more concerned about this fresh and fashionable social method.
In the "Trunk Creative Night Market" of the second phase of Shengtai Olympic Garden in Longjing City, the crowd is bustling, leather goods, food, daily necessities, clothing, toys, crafts ... "There is no rental pressure on the Creative Night Market in the trunk, and the price of the goods I sell will be lower than the physical store, and the sales volume will be a lot increase." Said Park Yinglan, the operator of the embroidery, the handmade beading house. Young friends who are willing to start a business can share sales experience together.
Due to the impact of the epidemic this year, some merchants have a depression. In order to solve this problem, the Longjing Municipal Party Committee, the Municipal Urban Construction Management Supervision Brigade and the Commerce Bureau jointly founded the Creative Creative Night Market, igniting the enthusiasm of many people's entrepreneurship. 31 merchants have applied for the stall. "There are still many merchants who want to apply. We will continue to set up booths scientifically and reasonably according to the actual situation to meet everyone's needs." Standardize guidance to help merchants healthy, standardized, and orderly.
Yanbian Morning News reporter Lin Yinmei/Wen Lin Yin/Picture
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