Where is the tourism industry in Yunnan in the future?This plan indicates the direction of development

Tourism

It is the strategic pillar industry of the national economy in Yunnan Province

recently

Yunnan Provincial People's Government issued

"The Development of" Fourteenth Five -Year Plan "tourism industry in Yunnan Province

implementation plan"

Among them

▶ Vigorously carry out the "Yunnan people tour Yunnan" activity

▶ Promote the construction of "China's Most Beautiful Nostalgia Tourist Belt"

▶ Encourage various market entities to carry out promotional activities independently

▶ Before the end of 2024

Promote high -quality hotels to basically achieve full coverage of the province's counties

... ...

What other "dry goods" are there in the file?

In what direction will Yunnan tourism develop in the future?

What are the good news of practitioners?

Let's take a look with Yun Baojun

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development Goals

By 2025, the total number of tourists in the province will be more than 1 billion, and the total tourism revenue will reach more than 2 trillion yuan.

Bring a better layout to Yunnan's tourism industry

Optimize the development of tourism development

★ On the basis of the overall layout of "One Ring, Two Belt, and Six Center", it focuses on promoting the construction of "China's Most Beautiful Tourism Tourism Belt" and "Tea Horse Ancient Road Tourism Economic Belt", and integrates the construction of a new Tibetan -Yunnan -Yunnan -Guizhou border tourist belt.

★ Accelerate the construction of cross -regional characteristic tourism function areas such as Shangri -La National Cultural Tourism and Yunnan, Guizhou and Guizhou National Cultural Tourism Area.

★ Promote the construction of tourist landscapes such as Yunnan and Sichuan Scenic Road, Yunnan and Cantonese Cantonese Scenic Road, Shangri -La Landscape Road.

★ Continue to strengthen the construction and brand building of the "Three Districts and Three State" tourism line.

Optimize the layout of tourist cities and tourist destinations

★ Accelerate the establishment of a tourist hub city in Kunming, promote Dali and Lijiang into a key tourist city, and support the construction of Shangri -La's characteristic tourism.

★ Cultivate a group of tourist consumption destinations. Build a group of special tourist destinations such as red, historical culture, natural scenery, and health tourism.

Beautiful countryside -Photo by Chai Junfeng, Agen Township, Yunfu Town, Shuifu City

Create urban -rural tourism and leisure space

★ Promote the construction of leisure facilities such as slow green roads and urban parks, improve the public service facility system, and build a "convenient life circle" shared by the main and guests.

★ Improve the management level of tourism toilet construction. Strengthen the comprehensive governance of rural environment, continue to improve the living environment, and form a tourist environment of "villages and villages with scenery, county and counties as scenic spots".

Make travel more intelligent

this way

★ Accelerate the construction of the big data center of Yunnan Tourism.

★ Guide key tourist attractions to develop digital experience products.

★ Promote the construction of new infrastructure.

★ Promote the continuous coverage of 5G signals in key tourism areas.

★ High -standard construction of tourism public service facilities and promote the construction of smart tourism application scenarios.

★ Accelerate the creation of face -brushing application scenarios to form a number of face -brushing application demonstration tourist attractions and demonstration hotels.

Make travel more distinctive

this way

★ In -depth creation of a group of Wenbo brand with the historical and cultural heritage of Yunnan.

★ Create "16 10" world -class boutique tourism products, and implement a batch of "35102" cultural tourism projects at high levels.

★ Cultivate a group of new business demonstration bases such as recreational vacations, cultural experiences, urban tourism, rural leisure, outdoor sports, science science popularization, and hydropower ecological tourism.

★ Planning and launching a number of world -class tourism products to create a "Colorful Secret Realm of Yunnan".

★ Implementing Yunnan's specialty food "100 Thousand Thousands" plan to create a "Yunnan" brand "on the tip of the tongue".

Chu Xiong Yi Huo Huojian Festival

Consider more consumers

this way

★ Encourage all places to upgrade and build night collection, night purchase, night tour, night show theme activities, and create a number of national and provincial night culture and tourism consumption agglomeration areas.

★ Encourage the use of industrial sites and old factories to build culture and tourism consumption places according to local conditions.

★ Strictly implement a paid vacation system to encourage employees to travel in the province.

★ Increase tourism and benefit the people, and promote services such as regional tourist attractions, monthly tickets, annual cards, and travel buses.

Visitors take pictures in Lijiang Ancient City

Create a safer tourist environment

this way

★ Carry out special rectification operations in the tourism industry.

★ Improve the "double random and open" supervision of the tourism market, and deepen the reform of the administrative approval system of the tourism industry.

★ Promote the use of "one mobile phone tube tourism". Fresh reports such as "12345" and other reporting complaints.

★ Promote the construction of the credit system for the tourism industry, improve the integrity evaluation mechanism of online and offline enterprises, and establish a tourist -centric tourism market service quality evaluation system.

★ In -depth implementation of the "Yunnan Service" improvement project.

★ Actively build a marketing service system for "Tourism Buy".

★ Strengthen the responsibility of the main body of the tourism market, establish a safety management system such as glass planks, and create a "safe tourist destination".

Yunbao client product

Source: Yunnan Provincial People's Government Network

Editor: Lu Orange

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