[Guizhou in the new era] Let Miao embroidery "live" to make the sisters rich

"Let the ancient seedling embroidery 'live, and let the sisters who love it" get rich'. "On July 11, Shi Liping, the seventh -generation inheritor of Miao Embroidery, the 13th National People's Congress, and the seventh -generation inheritance of Miao Embroidery in Songtao Autonomous County. It was said that this was the original intention of her chose to inherit the seedling embroidery.

Shi Liping (first from left) and embroidered girls show Song Tao Miao Embroidery

Since 2000, Shi Liping has spent 8 years, walking in the village for more than 30,000 miles, walking through Guizhou, concentrating on learning Miao embroidery skills, recording the history of seedling embroidery, and excavating the talents of seedling embroidery. After extensive investigation and in -depth thinking, Shi Liping firmly believes that use is the best inheritance and the best development.

In December 2008, Shi Liping founded Guizhou Songtao Fanjing Miao Cultural Tourism Product Development Co., Ltd., with the design and production of Songtao Miao embroidery, silver jewelry, and clothing as the starting point and breakthrough port to carry out the research and development, production and sales of cultural tourism products Essence

In the early days of entrepreneurship, the company had only 3 embroidery maids. Shi Liping seized the opportunity of "skill training, helping poverty alleviation", recruited poor households and carried out training, and opened a "splendid plan" that driven employment and entrepreneurship.

For the first time, Shi Liping entered the village to organize training. The villagers did not believe that Miao Xiu could make money, and some even didn't even want to ignore it. Shi Liping was not discouraged, and the family came to persuade, guidance and encouragement, and finally mobilized 60 poor family women to participate in the training. After training, more than half of the students were hired. Subsequently, she successively held more than 30 training courses in more than 10 townships to train more than 2,000 Miao embroidery hands.

Shi Liping (left) guides embroidered mother embroidery

"Over the years, we have adopted the flexible employment model of 'company+base+farmer', and implemented the salary model of 'parts -based+benefits+product commission' to provide more than 4,000 women in the county with a platform for employment and entrepreneurship." Shi Liping According to the introduction, the company has established an elite embroidery team with more than 200 people, and the training has led to a large number of embroidery maidens. Created a cultural brand of "Pigeon Flower · Songtao Miao Embroidery", which are exported to 67 countries and regions in the world.

"At present, the company is developing the" Miao Embroidery+"series of products, which makes Miao embroidery and food, more closely combined with automobile supplies, and modern clothing, and also established a live broadcast team to promote pine peach seedling embroidery." Shi Liping said.

"Features of Miao Embroidery are both traditional and fashionable, both culture and industry. A piece of seedling clothing not only drives the employment of embroidery workers, but also can drive the development of the industrial chain such as Banlangen planting, weaving, and clothing sales." Shi Liping said that she will continue Deliven to continuously grow the cultural industries of seedling embroidery, drive more people to increase their income and become rich.

Source: Colorful Guizhou.com

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