"Coming to start a business is the most correct decision"

Author:Zhuzhou Daily Time:2022.07.25

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Daqian world, ordinary and most beautiful. Happiness Zhuzhou is built by Zhuzhou. Ordinary people in Zhuzhou one by one, through struggle to entrust the city's beauty, realize their own life. These ordinary people's stories are often the most moving and the most reflected changes in the times. Starting today, Zhuzhou Daily specially has a column of "Happy Zhuzhou · Characters" to tell you the story of them. Stay tuned!

Zhuzhou Daily All Media Reporter/Kuang Kunhong

Biography

In 2004, the 40 -year -old Taiwanese couple Xiao Chenyan and Zheng Shengquan came to the mainland. Under the advice of friends, in 2005, they came to Zhuzhou to start a business again. During more than 10 years in Zhuzhou, with a toughness and trial time for the market, they broke through the difficulties again and again. Today, the Hunan Yingding Automation Equipment Technology Co., Ltd., which they founded, has become the "head enterprise" of the battery automation production equipment industry.

17 years ago, Taiwanese compatriot Xiao Chenyan and Mr. Zheng Shengquan had never heard of Zhuzhou, but they chose to come here to start a business. They originally thought that Zhuzhou was just a transit station. I did not expect that it has become their second hometown here.

▲ Taiwanese couple Xiao Chenyan and Zheng Shengquan

At the age of 40, they came to Zhuzhou to break through

In your 40s, what will you choose to do? Immersed in the middle -aged crisis that could not be drawn, or struggled in a unfortunate work of foodlessness and abandonment.

In 2004, 44 -year -old Taiwanese compatriots Xiao Chenyan and his gentleman Zheng Shengquan keenly noticed the vigorous development of the mainland. They decided to change to a living method and bring all savings to the mainland.

I thought they could show their fists. As a result, the first time they started their business, they were not good for their entrepreneurship. They and the purple sand pot factory with others. Because they were unhappy, they did not understand the operation, and they almost set them in.

When the dilemma was in the dilemma, because the wife of a friend of Zheng Shengquan was Zhuzhou, she suggested that they come to Zhuzhou to try again.

At that time, the construction of Hexi was being built, and the small and medium -sized enterprises were promoting the park just in use, and they were vigorously attracting investment. Although they never knew Zhuzhou, they still decided to fight the water and come to Zhuzhou.

Compared with the Osaka and Taipei they have lived, there is still a distance from the real city in Hexi in 2005.

When they first arrived, they took a long time to adapt to the "rural" life here. Pass the bridge. Many places in Hexi are still rural areas. They are planted with large rapeseed and flowers. The phenomenon of uncivilized is very common. It is not easy to wear the road and eat on the bus ... and even rent a suitable house. Because of the few and unprofessional houses, they asked people to ask for a month and after watching dozens of houses before rented a suitable house.

But from the government and the people's enthusiasm, they felt it quickly. Regarding Taiwan's capital to run enterprises in Zhuzhou, Zhuzhou departments at all levels have given strong support, so that they have no worries about the business; in the five or six years of renting a house, even if they have a bath in the middle of the night, they suddenly have a power outage. Find someone to repair.

The first transformation failed, owed a debt

In 2005, after the small and medium -sized enterprises promoted the park to rent the plant, because Zheng Shengquan University studied engineering machinery, this time they chose familiar tracks to produce lead -acid batteries. Relying on steady stabilization, they finally earned the first bucket of gold in Zhuzhou.

But how can the enterprise operate forever. Soon, about 2,000 similar types of enterprises emerged at once. In order to occupy the market, the two industry giants took the lead in provoking a price war. In this commercial war, small and medium -sized enterprises did not have much ability to fight back at all, and their business operations were difficult.

Rather than sitting, it is better to take the initiative to change. Around 2010, they decided to enter the upstream of lead -acid batteries to produce raw materials. To this end, they put on their savings a few years ago, plus bank loans, and spent 10 million yuan to introduce production equipment. After completing the debugging, the experts were waiting for the expert to accept the qualified seal and certification. When they did a big job, the fate gave them a big joke.

At that time, the company and a food manufacturer were neighbor. This company began to produce at 3 pm every day, and from time to time, the fragrance drifted to their company's workshop.

This seemingly insignificant fragrance has become the fatal injury of their raw materials. In just over 20 minutes, Xiao Chenyan felt the hardest moment in their lives. Although they promised experts that raw materials production would not be synchronized with food companies, this did not be recognized by experts and ended in failure. "The legs are like pouring lead, and the first steps can't be on." Recalling the scene at the time, Xiao Chenyan was in vividness.

Years of deep cultivation, becoming a leading enterprise in the industry

10 million yuan invested in the water drift, and the company's transformation failed. It is impossible for the rolls to leave, and the debt owed by the bank must be repaid.

Survival is still destruction. This is not a choice question, but a must -answer question. As soon as I opened my eyes every day, the bank's debt interest increased a little.

Sinking down and re -sorting out the development trend of the industry, they decided to put their energy into battery automation production equipment. "Human costs have increased year by year, and industrial upgrading is also an inevitable trend. We believe that automated production is the trend." The equipment research and development was successful, and the key step in the transformation was taken again.

Good products also have to be happy. After being introduced by a friend, automation equipment was recognized by a company and purchased a total of tens of millions of yuan. Enterprises finally successfully transformed and ushered in a benign development situation. Today, it has become the leading enterprise in the industry. In the following three years, they successfully returned the bank's debt. In the past 10 years, Zheng Shengquan has led the R & D team to win awards and honors of national invention patents, national utility model patents, and third prizes of city scientific and technological progress. Today, their smart production equipment is not only sold well in the country, but foreign markets have been further opened, and the equipment has been sold to Saudi Arabia, Vietnam, Bulgaria and other countries. During the epidemic, their companies sold against the trend, and last year's sales exceeded 100 million yuan.

Zhuzhou became their second hometown

Xiao Chenyan became more and more convinced that the decision to come to the mainland to start a business is correct, and only regret it late. She said: "I witnessed the Olympic Games in China, and a group of aircrafts entered space and felt the surging driving force of the country's rapid development. We were fortunate to witness and participate in it."

In the 17th year of Zhuzhou, Xiao Chenyan also felt the changes in Zhuzhou quietly in his life day after day. Nowadays, orderly queuing has become the norm, and the cross -river bridge has built the eight bridges from the three bridges to the current eight bridges; the city's scope has expanded, and it gradually has a modern urban atmosphere. Zhuzhou also won the honorary titles of national civilized cities and national sanitary cities.

Today, Zhuzhou has also become a city that cannot be separated, and the people here have become their fetters. Employees become family -like existence. "They believe in me and are willing to work with me. The company has developed to this day." For so many years, Xiao Chenyan has always remembered the scene of the 2008 ice disaster, because some employees did not have mobile phones The notice of vacation cannot be notified in time. Employees tied their shoes with straw and walked to work. No one complained.

At work, the employee called her Xiao Xiao; after get off work, the employee called her sister Xiao. In the Lunar New Year, they returned from Taiwan. There were always employees who gave them to the native eggs, bacon, tea oil and other local products at home. They would also bring some special products in Taiwan and share them with employees.

Traditional Chinese festivals such as Mid -Autumn Festival and Lantern Festival, including the birthday of the two, Xiao Chenyan always calls employees and even employees and employees' family members. "Eating together is the most simple emotional expression of the Chinese. The hottest dinner together, there are almost 20 or thirty tables at each dinner. "

Today, Zhuzhou has become their second hometown. Every day, like all office workers, they drive from their houses to work from their own houses to work; after get off work, when they do not cook, they turn on their mobile phones to order takeaway. In idle, about three or five friends and gather meals. They also actively devoted themselves to the public welfare cause of Zhuzhou to buy schoolbags and stationery for children of poor mountain villages. They went to blood station twice a year.

Source: Zhuzhou Daily

Review: Luo Xiaoling

Edit: Chen Chen

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