Supply and marketing of Pingxiang, Jiangxi: 萍Chitaries in the beginning of the century to write a new part of cooperation

Jiangxi Pingxiang, the cradle of the party -led workers' movement, also gave birth to the first consumer cooperative under the party leaders -Anyuan Road Mining Workers Consumer Cooperative. One hundred years ago, Anyuan Road Mining Workers' Consumer Cooperative was established to practice the slogan of "buying cheap goods" and do everything possible to ensure the supply. One hundred years have passed, and the consumer cooperatives have not stopped. Pingxiang City Supply and Marketing Cooperatives has continued to develop the cooperation economy at the beginning of the century, developed the cooperation economy, vigorously promoted the construction of the consumer cooperation network of benefit farmers, and strived to lead the development of characteristic industries, carried out agricultural social services, comprehensively promoted digital supply and marketing The construction of smart public service platforms, solidly carry out the construction of county -based circulation service networks, and build important branches of the province's cold chain logistics backbone network, injecting vigorous and vitality into this hot land.

Vigorously promote the construction of Huinong Polymin Consumer Cooperation Network

Pingwen breeding professional cooperatives in Wenpan Village, Qingshan Town, Anyuan District, Pingxiang City, the native chicken seedlings provided by Hui Farmers' Consumer Cooperative will grow up strongly. "Hui Farmers Selected" e -commerce platform to the market. In the "Election of Hui Farmers" offline experience stores, the characteristic agricultural products are full. This is the original mission of the party group of Pingxiang City Supply and Marketing Cooperative as the Gengdi Anyuan Road Mining Workers' Consumer Cooperative, and vigorously promotes the construction of the construction of the Huinong Convenient Consumer Cooperation Network in Anyuan District.

With a farmer's hand, the home of the citizens. Anyuan District Supply and Marketing Cooperative actively rebuild consumer cooperatives, and cooperate with local leading enterprises and farmers' professional cooperatives to set up an Anyuan District Consumer Cooperative and Hui Farmers Consumer Cooperative to form a service network integrating production, processing, warehousing, sales, and distribution.

On the production side, the consumer cooperative existing agricultural product direct supply base is more than 3,000 acres. In cities, consumer cooperatives have opened fresh direct -operated stores, and citizens with willingness to entrepreneurship are encouraged to participate in co -construction. Consumers join consumer cooperatives as members. They can not only buy high -quality agricultural products below market prices, but also enjoy reincarnation and participation in planting picking. Online, consumer cooperatives have set up e -commerce platforms such as "Baby Egg Preferred" and "Selection of Farmers", and have launched more than 160 specialty agricultural products, driving more than 240 households to get employment.

On this basis, the Anyuan District Supply and Marketing Cooperative actively explores the "Consumption Cooperation+Consumption Assistance" model. Consumer cooperatives provide soil chicken seedlings, drive farmers to join the native chicken breeding industry, regularly teach farmers to farmers Essence In addition, consumer cooperatives also teach farmers to teach specialty food processing technology, organize farmers to process Pingxiang special products such as jujube cake, salted duck eggs, and Emuo, and then uniformly packaged and sold by consumer cooperatives. In 2021, the Consumer Cooperative has driven 625 households to join the native chicken breeding industry, providing 27,000 chicken seedlings to poverty alleviation households, and conducting vocational skills training for more than 300 poverty alleviation households, selling agricultural products for poverty alleviation for 2.4 million yuan.

Under the leadership of the Red Gene, Anyuan District also resumed rebuilding a number of grass -roots clubs, established a comprehensive service center, established the Anyuan District Agricultural Products Electronic Commerce Association, and settled in the "832 platform" ... The new model of Anyuan Consumption Cooperation, which is composed of chain delivery+direct network, has begun to achieve results, and is injecting more supply and marketing forces in the new era for the "Anyuan Spirit".

Promote the construction of digital supply and marketing smart public service platform

To explore the construction of digital platforms and develop digital supply and marketing is an inevitable requirement for the transformation and upgrading of supply and marketing cooperatives. In recent years, the supply and marketing cooperatives of Shangli County, Pingxiang City, have focused on promoting the construction of digital supply and marketing smart public service platforms, promoting efficient data circulation, and empowering the development of supply and marketing and cooperation.

Promote digital construction of fireworks and firecrackers. According to the "government -led, market operation, 'Internet+fireworks and firecrackers+supply chain'" operation model, Shangli County Corporation has created a national large -scale fireworks and firecrackers trading platform to form commercial flow, logistics, information flow, and capital flow of fireworks and firecrackers industry chain. Data integration realizes the source governance and transformation and upgrading of traditional high -risk industries. The platform also opened a fireworks firecracker fire line trading management system, which realized the visual, checked, and controllable transaction, transportation, and permission of high -risk pipeline products. At present, more than 400 companies have settled in.

Promote the digital construction of the entrepreneurial incubation base of returnees. Shangli County Society takes the county agricultural United Federation as the starting point, and the characteristic industry is the port. According to the "county has a leader, a township, a center, and a village with a site" network layout, the county's return to the countryside entrepreneurship incubation base is built. The base adopts the model of "government support, social participation, university promotion, voluntary joining, market -oriented operation, standardized management", integrate databases, and provide "one -stop" services for initial entrepreneurial personnel to achieve "incubation and entrepreneurship, entrepreneurship with employment, employment, and employment, and employment, and employment, and employment of entrepreneurship. Employment promotes development. " At present, the base has settled in 30 enterprises, and 68 entrepreneurs have been attracted, and 185 employees are directly driven, and more than 650 jobs and related positions are provided.

Promote the digital construction of supply and marketing. Relying on the "Internet+Fourth -Party Logistics" supply and marketing collection system, the service outlets constructed by the entire county, Shangli County Society Construction Modern Express Logistics Data Collection Center provides express logistics companies with a comprehensive nature of "a little bit of energy, one network universal, integrated integration" Serve. At present, Shangli County Society has basically achieved the full coverage of the county's supply and marketing collection and distribution outlets, effectively realizing the uniform collection, sorting, and distribution of express delivery in the collection center, and the efficiency of county and rural distribution has been greatly improved.

Promote the digital construction of agricultural resources and renewable resources. Shangli County Society builds a digital comprehensive service platform covering agricultural and renewable resources and the full quality and safety traceability system to achieve information data, real -name, real -time regulatory, and networking. Farmers provide convenient agricultural social services; digital empowerment renewable resources circulate and upgrade and upgrade, while implementing green development, providing real -time supervision and data feedback for party committees, governments and regulatory departments. It is intended to promote the digital construction of cold chain warehousing logistics. Relying on the province's cold chain logistics backbone network, which is constructing Jiangxi Provincial Supply and Marketing Cooperative, Shangli County intends to build a 100 -acre Jiangxi Supply and Marketing (Shangli) Cold Chain Logistics Storage Center, Ganxiangbian Agricultural Products Trading Center, Standardized Slaughter Palace 2. Quarantine detection center, form a regional unified warehouse with a cold chain logistics traceability system and big data supervision platform, integrate into Jiangxi supply and marketing cold chain logistics big data center, realize the full -chain closed loop traceability of agricultural products, and comprehensively ensure the safety of cold chain food.

Focus on leading the development of characteristic industries

The prosperity of the industry is the foundation and key to comprehensively revitalize the countryside. Pingxiang City Lianhua County Supply and Marketing Cooperative actively responded to the development strategy of the "Strong Provincial Traditional Chinese Medicine Provincial" in Jiangxi Province, implemented the "Implementation Plan for the Development of Chinese Medicine Planting Industry" in Jiangxi Province, continuously improved service levels, and led farmers' professional cooperatives , Help the industry prosperous.

In the thousand -acre gardenia Chinese medicinal material base in Lianhua County, the gardenia tree is just right. In the past, the agricultural structure here was single, and the per capita net income was low. A few years ago, Jiang Baolong, a local farmer, introduced the planting of Chinese herbal medicines, and under the support and guidance of Lianhua County Society, he established Xinfeng Agricultural Planting Professional Cooperative to vigorously develop the planting industry of gardenia Chinese medicinal materials.

Through the "supply and marketing cooperative+leading enterprise+professional cooperative+base+farmer" model, Lianhua County Society promotes the "five unified" (unified cultivation, unified harvesting, unified processing, unified storage, unified sales) operations. At present, Xinfeng Agricultural Planting Professional Cooperative has developed 167 members, 282 people with 64 households from 64 households in the planting base, and 4,210 acres of custody area for the concentrated continuous production custody. The production base of the cooperative has been rated as the provincial -level forestry economic demonstration base, the provincial and municipal science popularization demonstration base, and the precision poverty alleviation base. At present, cooperatives are committed to the development and research of gardenia planting and natural pigment high -tech agricultural industrialization, and strive to build a comprehensive park integrating planting, leisure tourism, and scientific research demonstration.

Apply for the "Lianhua County Rice Gardenia Flower Land Custody New Project" and support funding support; iterates the variety of 350 acres of planting bases in the intersection; promote the regional layout and professional division of labor in agricultural agriculture, and cultivate the advantages of gardenia flowers; Planting technology training, organize members to study at the surrounding Chinese medicinal materials planting bases ... During the development of the industry, the Lianhua County Society actively helped the development of the entire industry chain.

On this basis, Lianhua County Society insisted on opening up the agency, extensively absorbing farmers and various new agricultural business entities to enter the society, and attracted various operating subject leaders as member representatives. In April this year, the supply and marketing cooperatives of Lianhua County Lakes were established to hire Jiang Baolong as the director. At present, the supply and marketing cooperatives on the lake continue to vigorously cultivate the Chinese medicinal materials industry, and the division of labor in planting, production, and processing farmers' professional cooperatives is more clear. The operating advantages are constantly emerging. The acceleration of industrial integration and innovation will better drive the economic development of one party.

High -quality build an important branch of the province's cold chain logistics backbone network

In Binhe New District, Xiangdong District, Pingxiang City, Jiangxi (Xiangdong), which is committed to becoming the "first gateway to the West of the West", is under construction.

This is a large -scale agricultural product trading center in cooperation between the Government of Xiangdong District of Pingxiang City, Jiangxi Province and Jiangxi Provincial Supply and Marketing Group. The project is planned in 2020. It is planned to be completed and put into operation as a whole in June 2023. The total investment is 656 million yuan, and the total area is 143 acres. After the project is put into operation, it will realize the transaction volume of 180,000 tons of agricultural products a year, break the current situation that can only be purchased from Changsha, fills the gap in Pingxiang without large agricultural product cold chain warehousing trading platforms. Value will create more jobs.

As an investor in the project, Jiangxi Provincial Supply and Marketing Cold Chain Technology Co., Ltd. is a wholly -owned subsidiary of Jiangxi Province. It is mainly responsible for the investment, construction and operation of the province's urban and rural cold chain logistics backbone network, and cultivates 100 billion -level cold chain technology industries. At present, the supply and marketing cold chain company has settled in 25 cold chain logistics parks in the province, three of which are in Pingxiang.

It is understood that the Eighth Plenary Session of the 14th Provincial Party Committee of the Jiangxi Provincial Party Committee listed Jiangxi Provincial Society as a "accelerated construction of a cold chain logistics system" task unit. Cooperatives build Jiangxi Urban and Rural Cold Chain Logistics backbone network, and promote the construction of 2.4 billion yuan of government bonds for the construction of cold chain logistics backbone network projects. After the formation of cold chain logistics backbone network in the province, it will drive the agricultural industry chain, food and fast -moving consumer goods circulation industry chain, urban and rural end -end efficient distribution industry, preliminary processing of traditional Chinese medicinal materials, agricultural supply chain finance, cold chain supply chain big data application Waiting for derivative services to form a core -driven industry competitiveness.

Solid the construction of the county circulation service network

Express delivery of unloading water lines is orderly, the supply and marketing collection line covers the entire county, and many stores in warehousing supermarkets are open ... Pingxiang Luxi County Supply and Marketing Cooperative actively promotes the "Internet+Fourth Party Logistics" and solidly carry out the construction of county circulation service networks. Rural areas The modern business circulation service network is accelerated. The "Internet+Fourth Party Logistics" supply and marketing collection system is led by the supply and marketing cooperative to form the fourth party for buyers (first parties), seller (second parties), and logistics enterprises (third parties) to provide the fourth part of the county -end distribution service Logistics distribution enterprises, integrate warehouses, cargo, car, line, outlets and other resources, carry out centralized distribution business in the county and rural areas, open up the "first kilometers" and the "last mile" of industrial products to the countryside, and use the "last mile" of industrial products. "Capillary" effect.

Since 2018, Pingxiang Supply and Marketing Cooperative has launched a pilot of the construction of "Internet+Fourth -Party Logistics" supply and marketing collection network in Luxi. Luxi County Supply and Marketing Cooperative actively actively works with Jiangxi Provincial Supply and Marketing Cooperatives and local fast -moving consumer goods leading enterprises Jiangxi Xinchao Trading Co., Ltd. The company cooperates to jointly build a three -level logistics service network covering the county rural rural. Taking Jiangxi Xinchao Trading Co., Ltd. as the main body, the construction of the "Internet+Fourth -Party Logistics" Supply and Marketing Collection Center, which covers an area of ​​more than 10,000 square meters in Luxi Industrial Park, has used the advantages of online and offline networks to strengthen product supply. Chain, unblocking supply and marketing channels, integrating logistics resources, optimizing platform services, and gradually forming an urban and rural high -efficiency distribution system with "fast -moving consumer goods and express delivery, outlet construction, fresh agricultural and sideline products collection" as the main content. Construction improvement action.

At present, the Luxi Supply and Marketing Collection Center has a courier logistics sorting center, the fast -moving consumer goods warehousing center, and the fresh agricultural product supply chain center. There have been 8 courier companies and 21 fast -moving products brands. Nearly 1,000 counties and rural franchise stores Realize the full coverage of 116 administrative villages in the county. In order to enrich the functions of the circulation service network, Luxi County Society uses modern information technology such as the Internet of Things to implement the information system of "uplinking+downlink collection+information sharing+terminal delivery", integrate warehouse, cargo, car, line, outlets, etc. Resources, realize "a little bit of energy, one network, multi -purpose, deep integration", and form a county -rural three -level distribution logistics network system that has "superimposed sharing". Waiting for the issue, effectively exploring the "last mile" issue for the "last mile" for the agricultural comprehensive service.

The Fresh Agricultural Products Supply Chain Center establishes the B2C's "Xin Chao Preferred" platform and the B2B fresh e -commerce platform to establish a "unified storage, unified sorting, and unified distribution" agricultural product supply chain system to help local farmers, which will strongly promote the strong promotion Agricultural products are upward, helping farmers increase their income.

In 2021, Luxi's "Internet+Fourth -Party Logistics" Supply and Marketing Collection of 22 tons of vegetables, fruits, and meat and poultry products daily, more than 8,000 daily delivery volume, annual sales exceeding 50 million yuan. Rural distribution coverage is expanded by 36%, the efficiency is increased by 70%, the cost decreases by 20%, the outlets of outlet inventory decreased by 15%, and the outflow rate of expired product is 3%. It connects consumer groups such as large supermarkets, agencies, institutions, and other consumer groups in the county to develop peach, tea, orange, grapefruit, and vegetable "five thousand acres" zinc -rich selenium -rich special agricultural products, leading 31 farmers' professional cooperatives, agricultural and sideline product base 42 One, 1562 households have benefited from poverty alleviation.

- END -