Forbes released the list of Chinese consumer vitality cities, Chongqing is second only to Beijing and Shanghai

The "2022 Forbes China Consumer Vitality City List" was released, and Chongqing ranked third, ranking second only to Beijing and Shanghai.

In recent years, Chongqing has focused on the construction of international shopping, food, exhibitions, tourism, and culture. It focuses on the implementation of the "top ten projects" such as international consumer resource agglomeration and international consumer carrier quality. Construction work promotes the continuous improvement of the city's consumption prosperity.

On July 23, 2022 Forbes China Consumer Development Forum was held. Reporter Zhang Jinhui Photo/Visual Chongqing

How is the consumption vitality that is accelerating Chongqing, which is accelerating the construction of international consumer center cities? On July 23, the 2022 Forbes China City Consumer Development Forum, which was one of the important activities of the Fourth Western Conference, released the "2022 Forbes China Consumer Vitality City List". In this list, Chongqing ranks third, ranking second only to Beijing and Shanghai.

The Forbes China Consumer Vitality City List mainly has five major inspection dimensions, namely consumption activity, business maturity, policy support, traffic convenience, and international recognition. Among them, consumer activity mainly examines the total retail sales of social consumer goods, per capita consumption expenditures of residents, total urban GDP, urban resident population, urban consumer satisfaction index, national night culture and tourism consumption agglomeration area, number of night consumption landmarks and other indicators such as indicators and other indicators ; Commercial maturity mainly examines the number of iconic commercial districts, the number of international well -known goods and service brands, the number of large -scale commercial projects, and the investment of fixed assets of the tertiary industry; the international recognition mainly examines the number of entry in Fortune 500 companies in each city And the number of world cultural heritage of various cities.

Through a comprehensive score of these dimensions, Forbes China comprehensively evaluated the consumption vitality of major cities in mainland China. In the end, the cities with the top 20 of the comprehensive score were selected from the first -tier cities, new first -tier cities, second -tier cities, second -tier cities, and second -tier and third -tier cities, forming the "2022 Forbes China Consumer Vitality List".

In the list, Beijing topped the list, and Shanghai and Chongqing followed closely. Guangzhou, Shenzhen, Chengdu, Hangzhou, Suzhou, Wuhan, and Changsha ranked fourth to ten respectively. Nanjing, Xi'an, Tianjin, Ningbo, Shenyang, Hefei, Foshan, Qingdao, Zhengzhou, and Dongguan are ranked 11th to 20th, respectively.

2022 Forbes China City Consumption Development Forum was co -sponsored by Forbes China Group, Chongqing Municipal Commercial Committee, and the People's Government of Yuzhong District. At the forum, representatives from government departments from Chongqing, Changsha, Qingdao, Zhengzhou and other places, as well as a number of well -known domestic and foreign enterprises, experts, scholars, investors, etc. focusing on the theme of "new dynamic cities for consumer new vitality" to conduct exchanges and discussions. China has accelerated the cultivation and construction of international consumer cities, expanded the influence of Chinese cities in the international consumer market, and helped China to build a new development pattern of "dual -cycle" and promote the high -quality development of China's economy.

What does the consumer vitality rank the third Chongqing in the country?

"I haven't come to Chongqing for several years. After I went to Chongqing yesterday, I went to visit Tianmen, Hongya Cave, and Jiefang Bei. I think Chongqing is very consumer." On July 23, at the 2022 Forbes China City Consumer Development Forum, Peak Chen Shi, a partner of investment in Ruizi Ben, praised Chongqing with such an opening whites in the roundtable forum.

On the same day, the "2022 Forbes China Consumer Vitality City List" was released on the forum. Chongqing ranked among the top three lists, second only to Beijing and Shanghai.

As a western city, why does Chongqing and Beijing and Shanghai become the top three in the list?

1

Consumption prosperity, last year's zero growth rate

Ranked third in the country

In the view of Forbes China editor -in -chief, Chen Fengfeng, Chongqing is the city with the most resident population in China. In the process of urbanization that promotes the population to the central urban area, the consumer demand of citizens is also rapidly increasing. In addition, in the past two years, a series of policies and measures to promote consumption recovery and development in the past two years, as well as rich tourism resources and food culture, have also attracted tourists around Chongqing and at home and abroad to enter the mountain city, bringing new vitality to consumption.

"Yesterday, I deeply realized what is the crowd of people in Hongya Cave. If you don't come to Chongqing, you really can't imagine this scene." Ma Shitao, general manager of the Ant Group General Industry Solutions Attracting tourists to buy, people can see and feel the strong consumption support of the city of Chongqing.

Data from the Chongqing Commercial Committee show that in 2021, under the influence of various unfavorable factors such as the epidemic, the Chongqing consumer market is still booming -the total retail sales of consumer goods in the city reached 1396.77 billion yuan, an increase of 18.5%year -on -year, in various provinces across the country, in various provinces across the country, in various provinces across the country, in various provinces across the country It ranked third in China; in the first half of this year, Chongqing's total retail sales of consumer goods reached 696.633 billion yuan, an increase of 1.1%year -on -year. In the same period, the total retail sales of consumer goods nationwide decreased by 0.7%year -on -year.

"In recent years, Chongqing focuses on the construction of the five major cities '' in international shopping, food, exhibitions, tourism, and culture, and focus on the implementation of the" Top Ten Projects "of international consumer resource agglomerations and the improvement of international consumer carriers to accelerate the promotion of international consumer center cities Cultivate the construction work and promote the continuous improvement of the city's consumption prosperity. "The relevant person in charge of the Chongqing Municipal Commercial Commission said that the above -mentioned development results are the result of the implementation of these measures.

2

International popularity and urban charm continue to increase,

Business activity accelerates recovery

Accelerating the cultivation and construction of international consumer center cities, it also allows Chongqing to perform well in the dimension of more international consumer cities--

The international popularity continues to increase. In recent years, Chongqing's influence on global politics, economic, and cultural activities has been increasing. For example, in the "2021 Global Urban Competitiveness Ranking" jointly released by institutions such as the Institute of Competitiveness in China and Foreign and Foreign City in December 2021, Chongqing ranks 42nd, which is 2nd in 2020. At present, the city has introduced the world to the world. 312 companies in the top 500.

Commercial activity is accelerated. In recent years, Chongqing has continued to promote the upgrading of the business district (pedestrian street). At the same time, Chongqing Night is economically developed, and 60%of urban consumption comes from night. In January of this year, the "Finance and Economics Weekly" and the watch think tank jointly released the list of "Top Ten Cities of the Chinese City Night Economic Influence in 2021", ranking first in Chongqing. This is also the top of Chongqing for three consecutive years since 2019, the top of the "Top Ten Cities of the Chinese City Night Economic Influence".

The convenience of arrival continues to improve. In recent years, Chongqing has accelerated the construction of the overseas passage in the market. At present, the international and regional routes of Jiangbei International Airport have reached 109; the land and sea new channels radiate 319 ports in 107 countries (regions); The quantity ranked first in the national and European trains, and ranked first in the country in the country.

The unique charm of "City of Landscape and Beautiful" has continued to increase. In recent years, Chongqing has won the top ten most popular cultural tourism destinations in the Asian Tourism "Red Coral" award, and the second place in Chinese urban tourism brands; the comprehensive satisfaction of tourism services has ranked first in 60 key tourist cities across the country for two consecutive years. , And became the first "Douyin City" in the country with a number of tens of billions of playback and the well -known Internet celebrity city.

"At present, from the above -mentioned dimensions, Chongqing's work in cultivating and constructing international consumer center cities has started well and has achieved preliminary results." The relevant person in charge of the Chongqing Municipal Commercial Committee said.

3

Promote international consumption and consumer internationalization,

Accelerate the construction of an international consumer center city

Accelerate the construction of an international consumer center city, what should Chongqing do? On July 23, guests participating in the 2022 Forbes China Consumer Development Forum were supported by Chongqing.

Shi Neng, vice chairman of Deloitte China, suggests: promotes international consumption and internationalization. The so -called international consumerization is to pull the brand in and better promote it to domestic consumers; in the internationalization of consumption, it is simply creating an international consumption atmosphere. For example, through policy guidance and support to create a platform for incubating local consumer brands, and to accelerate incubation local consumer brands from consumer scenarios; vigorously promote the economic development of the first store and the first economic development. At the same time, it is necessary to promote the characteristics of urban business districts and try to avoid homogeneity of business districts; implant digital and intelligent technologies in consumer products and consumer environment, so that consumers have a better experience in online and offline shopping.

Infra CEO CMO, TED BAKER, and Kiki De Montparnasse partner and investor Ricci Kisembo (Luo Shuai Shuai) believes that Chongqing builds an international consumer center city and needs to attract more international brands to come in. This requires the government to attract international brands to invest in business through incentive policies such as tax benefits.

Chen Shi, a partner of Fengrui Capital Investment, said that Chongqing can mobilize capital to do things together. For example, funds such as consumer investment industry funds can be established to invest in new consumer goods brands. This has a very important role in promoting consumption.

"An important mission of China's development of international consumption is to spread Chinese culture to the world through consumers' relaxed and pleasant consumption." Forbes Chairman and CEO of Forbes China Group, Li Siwei believes that Chongqing in the process of building an international consumer center city It can create more relaxed and comfortable "clothing, food, housing and transportation" consumption environment, integrate Bayu's characteristic culture into it, attract more and more domestic and foreign consumers to consume, and then achieve the purpose of promoting Chongqing and China through Bayu Culture.

Reporter Huang Guanghong

Editor Xia Jing Xie Anning (Internship)

Chongyunfeng

Review Tang Hanfeng

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