Emeishan City: Strong gathering of tourism popularity to promote the comprehensive recovery of the cultural tourism market

Sichuan Economic Net Leshan News (Lin Li reporter Xu Yunhaowen/Figure) On July 21, Emeishan City held a mobilization conference on the city's "Popularity and Retreating". Gong Delbing, Secretary of the Emeishan Municipal Party Committee and Secretary of the Party Working Committee of the Emeishan Scenic Area, emphasized at the meeting that it is necessary to focus on the total goal of receiving more than 3.5 million tourists throughout the year. The "recovery" of the cultural tourism economy is at the forefront of the country.

Conference site

It is understood that the Emeishan Scenic Area launched the most "benefit" policy gift package in history, released a series of "cool" boutique tourist routes, and created a number of emerging tourism projects. Starry Camping ", Nanshan series of health care project investment promotion promotion conference, Emeishan" parent -child summer carnival season "tourism promotion and Emei snow bud tea listing and other series of cultural tourism marketing activities. The "popularity" and "business" have attracted a number of projects to land. Tourists have arrived. In July, there were more than 20,000 tourists in July. As of July 21, Emeishan Scenic Area has received 1.5852 million tourists this year.

Emei Top

Emiu Lakeside

The meeting heard the report of the five marketing working group leading units and Emeishan Tourism Co., Ltd. on the development of the promotion and marketing work of "Gathering Popularity". The promotion and marketing work of "gathering popularity and recovery" has been made, and the next step is arranged and deployed. Chen Linqiang requested that members of various working groups should be propagers, marketers and liaison officers, adhere to the goal -oriented, segmented customer sources, refined work plans, innovative and pragmatic marketing, and grasp the integration of coordinating. The measures to promote the implementation of various tasks, take the lead in achieving a comprehensive recovery of the cultural tourism consumer market throughout the province and the country, forming a copy that can be replicated and promoted.

Sixin Gully Scenic Area

At the meeting, Gong Deli requested all participants to raise awareness, planning, and orderly response, and effectively and effectively hedged the impact on the epidemic. It is necessary to take the initiative to attack, actively act, carefully organize, expand the benefits, build a line of defense, ensure safety, compact responsibilities, strengthen assessment, and ensure that various tasks are implemented and achieved. We must run the direction, clear goals, and firm confidence, and use the spirit of fighting to "accelerate" the economic "acceleration" in the second half of the year.

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