Qingdao Metro official announcement: "Changda Happiness" spokesperson is the front -line employee of our subway
Author:Qilu Yiyi Time:2022.07.23
Reporter Zhao Bo Correspondent Li Jingzheng
The Qingdao Metro service brand "Changda Happiness" has its own spokesperson! On July 22, at the Qingdao International Conference Center, Qingdao Metro held the "Changda Happiness" service brand performance and service brand spokesperson for the release event. The first -line subway employees Liu Chang, Yin Xing, and Zhu Chuanming appeared as brand spokespersons.
"Changda Happiness" has them, three front -line employees become brand spokespersons
A promotional video of "Love on the Road to Happy" kicked off the event. Subsequently, guests attended the spokesperson for Liu Chang, Yin Xing and Zhu Chuanming. The three spokespersons said that the subway dream of the citizen of the island city will be guided by the "Changda Happiness" service brand. "Xinxin Companion" volunteer service brand, "Rainbow Station" -The brand of the Metro Qingdao North Station team has performed in turn. The applause continued, citizens actively participated in interaction, and the atmosphere continued to push to a climax. Finally, with the display of the service etiquette of Qingdao Metro, the event came to a successful end.
"We will actively practice the" Three Milian True Love "series of innovative service measures, so that Qingdao Metro will become a warm train, a window to convey civilization, and become a business card to promote the island city. , Changda Happiness' Beautiful Experience. "Liu Chang, the head of Jinggangshan Station District, Qingdao Metro Line 13. After becoming a brand spokesperson, Yin Xing, an engineering vehicle inspection of the vehicle department of Qingdao Metro 2 workshop, also said that he will vigorously inherit and promote the spirit of model workers and the spirit of craftsmen in the future work. Lead the team to actively explore, help the transformation and upgrading of the operation and maintenance model, inject the innovation driving force into the "Changda Happiness" service brand, and dedicate the subway forces to urban development! Zhu Chuanming, the head of Qingbei Station District and Line 8 Hongdao Station District, Qingdao Metro Line 3, said that in the future, he will take this as a starting point to lead the staff of the station area to adhere to the service concept of "endless service and love with true feelings". Help the citizen's "Changda Happiness" path.
The night of "Changda Happiness" allows the brand and the city to coexist
At present, the brand strategy has risen into a national strategy, cultivating the brand that "can be used and barking", which not only represents the achievements of enterprises, but also represents the inexhaustible motivation of urban innovation and development. At the end of June, the first meeting of the Standing Committee of the Seventeenth National People's Congress of Qingdao approved the "Decision on the Establishment of" Qingdao Brand Day "of the Standing Committee of the Qingdao People's Congress" and set up July 17 each year as the Qingdao brand day. Qingdao has become the first city in the country to establish a brand day in the form of the people's congress to exercise major matters.
As a rail transit company that grows in the "capital of the brand", Qingdao Metro actively implements the national strategy of transportation power and brand power, implement the requirements of Qingdao brand innovation work, based on the logical starting point of "building a world -class subway" "Happiness" service brand is a benchmark full -chain brand matrix system, which closely focuses on service citizens' travel, carrying green development, transmitting civilized new style, fulfilling social responsibilities, and promoting the positive energy of the society. To achieve the goal of "building a world -class subway" to build a good brand ecology.
Qingdao Metro "Changda Happiness" makes urban life better
On the road of brand construction, Qingdao Metro insists on serving the tree brand and promoting development with the brand, led by the "Changda Happiness" brand, continuously improves the quality of service, and implements the original mission in services that continuously meet the needs of passenger travel. Serve the overall layout of the city, and continue to weave the subway line network. The average coverage rate with the National Railway and the airport has reached 96.26%and 84.35%, respectively. %, The convenience of passenger travel is improved. Innovate and upgrade services, launching convenient measures such as the "one yard" of the bus subway, the subway APP health ride code "Five Way One" and other convenient measures, the mother and baby room, the happy treasure chest, the warm and warm carriage, the "convenient toilet card" and other warmth were launched. Mind measures, effectively meet the needs of passenger service, realize the dual effects of emotional transmission+brand optimization, create a true, credible, high -quality, reliable, and smart service experience. Passenger satisfaction is at a "very satisfied" level in five consecutive years. The road is stable and far away, and gradually grows. He has won the most valuable brand in China, the "First Prize of the National Enterprise Culture Excellent Achievement", and the national transportation system "example brand" and "Top Ten Cultural Brands". Well -known brand (service) "and other honors.
In the future, the Qingdao Metro will continue to adhere to the development concept of "people -centered", with "smooth happiness" as the quality pursuit, continuously meet the diverse travel needs of citizens, and continuously improve the role of radiation leadership and demonstration of Qingdao Metro, with brand innovation with brand innovation Ecological leading the construction of a world -class subway, creating first -class urban investment and construction operators, drawing a blueprint for rail transit development in the new era, and contributing to the convenient travel and happy life of the people of the general public.
Link: Qingdao Metro "Changda Happiness" service brand spokesperson
Liu Chang: The head of the Jinggangshan Station District Station of Qingdao Metro Line 13, has participated in the operation of the deepest underwater tunnel in China and the Qingdao Metro Line 1, which has the longest cross -sea tunnel, and launched a series of innovative service measures after opening. As the leader of the first service innovation studio in Qingdao Metro- "Liu Chang Labor Model Innovation Studio", she led Jinggangshan Road Station to win the "National Quality Trusted Team" and "Qingdao City Civilized Post", and rely on strong professional quality The service skills have won the honorary title of "National Urban Rail Transit Industry Service Star", "Shandong March 8 Red Banner", "Qingdao Model Models, etc.", and become a beautiful business card for the "Changda Happiness" service brand. Yin Xing: Currently serving as engineering vehicle inspection and repair of the vehicle department of Qingdao Metro 2 workshop, representative of the 17th National People's Congress of Qingdao City, and representative of the 12th Party Congress of Shandong Province. The craftsman "" Qilu Chief Technician "," Shandong Innovation Expert "," Shandong Province Fumin -Labor Labor Medal "and other titles. As the leader of the Qingdao Metro's "Yin Xing Lao Model Innovation Studio" and "Qilu Skills Master Specialty Workstation", he led the team to practice the spirit of craftsmen, completed more than 50 technical innovations, published 8 technical papers, and obtained 12 national patents. Create more than 10 million yuan in economic benefits, adding glory to "Changda Happiness".
Zhu Chuanming: The current head of Qingbei Station District and 8 Hongdao Station District of Qingdao Line 3 and Line 8 of Qingdao Metro. At the same time, 14 stations are managed, including the only 3rd line transfer station in Shandong Province -Qingdao North Station of Metro. He implemented major events, made small things, and led the brand brand of "Rainbow Station". Provide passengers with efficient, convenient and high -quality services, helping the Qingdao subway shop to "smooth happiness".
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