The nation's only visually impaired barista, twin brothers to make coffee in Shanghai!Outside of the massage, the blind people lead to the road of ordinary people →

"I haven't drank coffee, which variety is delicious?" On the second day of the "seed coffee shop" at the entrance of Shanghai China Resources Times Square, the manager Tian Bao and Tianyou received many such guests.

They are not here to drink coffee, but they are more like how this blind twin is made of coffee.

Indeed, this is a thing worth "hunting". The cafeer who can't see the eyes makes the ice American style that needs to be filled with ice cubes, or the hot latte that requires manual flowers. How to do it?

But when most customers turned their coffee and turned away, curiosity was obviously not satisfied. "They look very skilled, not as if they can't see it." And those who waiting for coffee often stared at the cafeer's hands all the way, holding a sweat in his heart.

Tianbao and Tianyou are two congenital visually impaired young people born in 1999. They are also the blind baristas who are currently Shanghai and even the "only two" in the country. They are not good at this. The brother Tianbao, who is in contact with coffee first, has just experienced two months of training.

Their appearance does not mean that the coffee industry that has been opened to autism and people with hearing impaired people has also been able to accept blind people in recent years. There are still many dilemmas that need to break through.

And more attention than the new profession of blind barista is the twists and turns of visually impaired young people leading to ordinary society.

Tianbao, Tianyou and "Seed Coffee Shop". Provided by the interviewer

Create a job for blind people

The process of buying a cup of coffee in the "seed coffee shop" is not complicated. You only need to scan the two -dimensional code of the window. The voice auxiliary software in Tianbao's mobile phone will read the order information with the speed and tone that is difficult for ordinary people to capture. Important technology invention.

In the whole production process, you will not wait too long. If it is a cup of ice latte, Tianbao will squat down while touching a anti -slide bar on the left side of the operating table. This position and height are just facing the freezer. Two shovels go down, the ice is full of cups.

Tianbao stood up, and the right hand sagged towards the exit of milk and milk. There is a row of keys in the middle of the milk foaming machine to count the fourth from the left, and the next time it can flow out of the amount required for a cup of ice latte.

After the milk bubbles are finished, Tianbao's feet are shifted to the left, and the machine that can be extracted can be touched. There are many keys on the machine to make different varieties. In order to allow Tianbao to find the corresponding position, a thick acrylic board is installed on the key panel of the machine, which has different shapes of hollowing out. If you touch the square, you will be concentrated when you touch it; when you touch the triangle, it will be hot American. The coffee liquid flowing out of the machine is also just quantitative.

After completing this step, coffee is ready. Tianbao moved two steps towards the right, and the left hand was lifted to the height of the chest and put the cup lid and straw. "And the journey of buying coffee from a blind barista is over here.

You will even be a little "disappointed". If it is just that simple, there is really no technical content. At this time, the sponsor of this coffee shop is also the co -founder of Bear Claw Coffee will tell you every day that this is exactly what they want. "Modular and standardized, you can learn to learn in a simple training. You can copy a store in two weeks, otherwise how do you let the blind people get employment?"

Tianbao's production process is skilled, and you almost forget that he is a blind. Photo by Du Chenwei

Two years ago, bear claw coffee opened at No. 68 in Yongkang Road, Shanghai. The shop recruited a group of hearing impaired people as a barista, which set off a special wave.

In fact, except for difficulty in communicating with customers, the hearing impaired people do not have much physiological obstacles to make coffee. The hearing -impaired barista Aken, who has won the third place of the creative drinks in the Shanghai Branch of the National Coffee Competition; Chen Yingying is now one of the core employees of bear -claw coffee. The experience of deafness caused by fever during her childhood does not affect her in the National Disabled Persons Professional Contest. Get first in the coffee adjustment project.

But the blind people are completely different. Without this set of automated tools and procedures, they can't even ensure that they are not scalded with hot water and steam in the coffee machine, let alone the proportion of coffee liquid and milk every time.

The "Seed Coffee Shop" creates a post with no threshold and a set of business ideas that do not have any thresholds: if you can design a automatic milk tea machine, then the blind can also open a milk tea shop. What if it is an ice cream machine? Recently, a one -arm athlete who won the sprint champion at the National Paragrapho Games contacted every day. "He wants me to help him open a shop. I think this can be achieved. At that time

In the final analysis, business

Generally speaking, it can reduce costs and expand income, and it can achieve a good business. But once the business is superimposed with the factor of charity and public welfare, people will inevitably change a vision.

At the beginning of the opening of bear claw coffee, the cost was recovered in just 21 days, but there was still a saying in the trip that "bear claws do not understand business." Because some problems seem to be unclear: For example, customers choose bear claws, really because coffee is delicious, or because of the novel forms? Is deaf and dumb as a cafeer, is it a short -term operating highlight, or will it have a long -term love effect? Can bear claws become a "mode"?

This time, bear claw coffee launched a "seed coffee shop" run by blind people, from the location of the site to the product design, to the long -view planning, it seems that they are looking for answers and exports for these issues. The square space outside the Gate 3 of China Resources Plaza is the place of bear claw coffee. Everyday said, opening the coffee shop on a white -collar worker to get off work, lunch and dinner, to reduce their arrival costs and increase their probability of arrival, and someone will definitely visit. In the China Resources Times Square, there are both commercial and office, but also approaching the subway, gathered all kinds of people who are shopping, work, and passing by. "Naturally is the place to open a cafe."

In order to strengthen the stickiness of customers, from bear claw coffee to "seed coffee shop", "delicious" is regarded as the fundamental logic of product development. "We chose a high -priced milk. Although 70%of customers consume lattes, and the proportion of milk in each cup of lattes accounted for 90%, the cost will be greatly increased, but the coffee taste does increase. "Say every day.

In addition, bear claw coffee also covered a farm in Yunnan, planted beans, roasted and designed flavor, and hired a large number of local hearing impaired personnel.

"There is a public welfare component, but the first is business." Every day, I even hope to open 400 stores in the future and successfully go public. "I want to bring 400 store managers to knock on the bell and let them wear 'Bear claws', wearing doll clothing on stage. At the moment of knocking, everyone took off the heads and let the world look at these invisible or invisible young people. This is a lot of things. "

After the first "seed coffee shop" opened, the willingness to do this cattle is getting stronger every day. The reason is that a young blind worker he wanted to hire was a girl who had no relatives and lived in the welfare home all year round.

"The two conditions for the blind women to leave the welfare home are either marrying or having a stable work unit. We cannot give a young man in the future when the business prospects are unclear. Go down, she can gain absolute self -reliance and self -reliance in this job. "

A coffee shop may change the life of a blind man.

Citizens queuing out of Yongkang Road Bear Claw Coffee Shop. Xinhua News Agency

Gradually discovered value

Shanghai is the heavy land of consumer coffee in the country, and Yongkang Road is considered to be the "cosmic center" of Shanghai consumer coffee.

However, three or four years ago, the commercial signal released by the "Universe Center" was like this: A boutique coffee shop wants to fire, you have to have a good barista, she/he can talk to customers cheerfully, this The sense of closeness and identity is the fundamental reason why those guests walked all the way through a dozen cafes but stopped at your doorstep and generated purchase behavior.

But the hearing barista cannot communicate with the guests. Chen Yingying once managed to find a job in a coffee shop, but was dismissed because she wanted to take a few days of leave. At that time, few cafes could realize that an excellent barista, even if he could not hear or speak, would not affect her/his labor value.

Until the bear claws, in the past two years, the entire coffee industry's employment market has begun to appear in some special steering -some shops around the bear claws have also started hiring hearing baristas. There are also many coffee shops that have been given more than 1,000 yuan higher than the conventional salary, and want to dig a few "cooked hands" from bear claws. "The employee told me that they would not go. But I was happy inside, at least prove that the industry had accepted them, or they saw their labor value." Tiantian said.

The whole society's attention to the disabled people is gradually aggregated because of the appearance of bear -claw coffee. During the promotion of bear claws, some Internet companies and media have given a lot of help. This time Meituan also used voice recognition technology to design a new cash register system for blind baristas.

Large commercial bodies such as China Resources Plaza and Tianan Qianshu gave support and help during the implementation of the "seed coffee shop". There are also many street administrative departments in Shanghai, and they also have the initiative to explain that cafes that hope to help disabled people can land in the jurisdiction. There are also financial institutions such as Construction Bank to provide small low -interest loans for bear -claw coffee stores ...

At the Expo last year, I met a coffee machine manufacturer from Italy every day. This is a manufacturer of high -end automatic coffee machines. This improved fully automatic machine used by Tianbao is exactly what they provide for free.

Looking at it today, the disabled people enter the coffee industry and no longer need to rely on a small number of people's good deeds. A complete and orderly, sustainable special supply chain has gradually been constructed.

Relying on voice auxiliary software, Tianbao and Tianyou can hear order information. Provided by the interviewer

Road to society

Tianyou born in 1999 is just 23 years old. Although his eyes are invisible, other aspects of expression and perception are not bad.

He can easily transfer to the China Resources Times Square from the home subway in Wujing, Minhang, and can fluently answer any questions raised by reporters.

He even had some specialties in the distance of different addresses: "Because when checking the map on the mobile phone, the voice auxiliary software will read the position and distance, so it is impressive."

However, after the nine -year compulsory education studies of blind schools, like most blind young people, there is only one so -called counterpart major that can continue to learn and engage in: health massage. "I don't want to learn that, but there is no choice." Fortunately, under the guidance of national policies such as the employment guarantee of the disabled, blind young people who graduated from the health massage major can also get the opportunity to enter the work of conventional enterprises.

A professionals who work at the Disabled Persons' Federation told reporters that many districts in Shanghai have achieved 100%employment of fresh graduates of fresh and technical secondary school. "Many enterprises, especially foreign -funded enterprises, in order to obtain discounts in paying for the employment guarantee of the disabled, and actively provide positions suitable for blind people or other disabled people. Blind people can also change their destiny through knowledge."

The emergence of blind baristas provides imagination for the future career selection of blind youths, but the stumbling blocking on their lives will not disappear.

When the bear -claw coffee recruits the hearing barista, I received a lot of resumes every day. There is a remark in the resume frequency, which is "hoping to not contact outsiders directly with outsiders." This is also the main reason why bear -claw coffee was first designed to pass coffee through bear claw device.

In fact, the mentality of active isolating from others is not only in the hearing -impaired group, as well as the blind group. It is not easy for them to break up their minds to contact society.

There are also some blind people who finally come to the outside world. They have social identity and professional identity, but it is still difficult to break through the professional ceiling.

Chen Yougen, who has obtained a blind medical massage qualification certificate, is currently a popular star masseur in Shanghai. For many years, he can enjoy the treatment of physicians, but technical positions have never been up, because the title test does not have a special written test paper for blind people.

And other industries are more difficult to review the technical title of the blind group. Some industry experts suggest: While paying attention to the employment of the disabled in the whole society, they should also help them open up their professional promotion channels and "allow them to enjoy a fair employment environment in order to promote them to truly enter ordinary society and integrate into ordinary society."

Shanghai Yongkang Road bear claw coffee, citizens took pets to take photos with bear claws. Xinhua News Agency

Liberation Daily · Shangguan News Original manuscript, reprinting without permission

Author: Du Chenwei

WeChat editor: nano

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