Yike Comment | Beverage Game Cross -border Loco Name, investing in the reputation of the brand with freshness

Complete cooperation with the glory of the king to launch heroes of heroes

On July 22, Xicha announced the cooperation with the glory of the classic mobile game king, and launched a series of king glory authorized model Xixi tea bottles. Based on this cooperation, not only does the tea bottle carry the three types of lime tea products, but also the king Glory hero version of Luban No. 7, Li Bai, and Ji Ji. Product ginger violent ingredients, participating in violent ingredients.

Haoyi: Before Xicha, Coca -Cola, Pepsi, Unification, Nongfu Spring, etc. are all cooked hands with cross -border beverage. In the joint models, there are many classic games and game characters such as World of Warcraft, League of Legends, Super Mario, etc. ; Before the Glory of the King, before that, he also had a joint name with Dongpeng special drinking, Wang Laoji, etc. The reason why the co -branded business is fragrant, from the case of the past, because the big brands share users with similar characteristics and consumption habits, and then temporarily enlarge the volume in a short time in a short time, and also expanded the user scale. Essence However, whether it can achieve each other after the joint name is always a question of the benevolent see the wisdom. After all, where the incremental increase in the joint finding is difficult to quantify. If only from the beverage brand itself, it can make consumers feel fresh and gain a sense of resonance.

Apple-1 prototype machine circuit board will be auctioned by Wozniak hand-welded

Apple co-founder Steve Jobs owned "Apple Computer A" Apple-1 computer prototype starting auction today, and it is expected to sell for more than $ 500,000 (about 3.38 million yuan). In 1976, the Apple Computer A printing circuit board, hand-welded by Steve Wozniak, was used by Steve Jobs to demonstrate the Apple-1 computer to Paul Treier, the latter is the California mountain view The boss of the city The byte Shop. Terrel later ordered 50 completely assembled machines and sold at a price of $ 666.66 (about 4506.62 yuan) per unit. The byte Shop became the first retailer of Apple-1 computer.

Qi Shi: The value of this circuit board is because the last owner is Jobs, or because it is hand -welded by Wozniak, both or both. Apple's early product prices were highly held, and most of the reasons were Jobs' worshipers, and they were willing to pay a very high premium for them. The Apple-1 prototype has a very important position in the history of Apple's development and even the history of personal terminal development. What price can this circuit board take is curious.

Cainiao announced the launch

Cainiao announced the launch of the "cross -borderless worry" industrial version to create a cross -border "group purchase" model for the industry with small and medium -sized merchants. By cross-border logistics, overseas storage, digital intelligence supply chain, and professional training, Cainiao will realize the logistics cost reduction of 3%-5%for merchants, and provide the double guarantee for the cabin and freight of small and medium-sized merchants for the industry. According to Zhao Jian, general manager of Cainiao International Supply Chain, Cainiao plans to deeply cultivate 20 core cross -border e -commerce industry bands within a year to gather multi -type transportation logistics resources such as sea transportation, air transportation, land transportation and overseas logistics and storage networks. Cross -border e -commerce enterprises.

Jason: In fact, the supply chain of the logistics industry from the consumer side to the consumer side and the integration of the production side and the production side are the general trend. Whether it is a rookie, Jingdong or SF, it has built positions overseas and at the same time provides various low -cost high -efficiency foreign trade services for corporate sides. The further breakout of the rookie is conducive to creating a digital industry cluster with international competitiveness. From consumers, to the physical industry, forming a two -wheel drive of the Internet and the industry of the industry. Go more smoothly.

Honor CEO Zhao Ming: There is no plan to build a car

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On July 22, Honor CEO Zhao Ming said that there will be no car construction plan in the next few years.

"We have not had such considerations within a few years, but we will unswervingly integrate the entire solution with the car brand." Zhao Ming said that in the future, Honor will share its APK and core capabilities with car companies. It has its own threshold for each industry. For glory, it will support each other in the case where the cooperation interface is clearly divided. The solution on the car is a part of special attention.

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