"Double non -heritage" bamboo leaf green wine joins hands with Masterpiece Cross -border to create a new force in Chinese cultural and creative industries

On the afternoon of July 20, the Chinese Silk Leading Enterprise Hangzhou Master Master Silk Culture Co., Ltd. (hereinafter referred to as "Masterpiece") and the Fenjiu Group of the Fenjiu Group with the traditional craftsmanship of the "Double African Heritage" (hereinafter referred to as "Bamboo Leaf Green") signed a strategy strategy The cooperation intention agreement promotes the strategic cooperation between the two parties in the fields of non -genetic inheritance, cultural creativity, and upstream and downstream industrial chain.

For a long time, Masterchen has focused on deep cultivation of silk culture and creative industries, and is committed to the exploration and promotion of silk cross -border diversified new applications and new silk lifestyles. There are multiple design and development centers in France and Italy, and cooperative customers are all over the world. As one of the important guarantee units of the national -level ceremony service, Master Li has successfully served the Beijing Olympic Games, the Shanghai World Expo, the Guangzhou Asian Games, the G20 Hangzhou Summit, the Beijing Winter Olympics and other series of world events, and created the legend of the Chinese Silk State Bin.

In recent years, "Bamboo Leaf Green" has taken the three major platforms of "digital supply chain platform, health industry platform, capital cooperation platform" with two major support for health and culture and culture. The service platform is exploring a new road of cultural and healthy industry with "high gold content, high -content content, high green content".

At the signing ceremony, Li Jianhua, chairman of Masterci, said that silk culture and wine culture are representatives of traditional Chinese culture. Both companies have the same mission and are spare no effort to inherit Chinese traditional culture and traditional skills. Together, I also hope to use innovation and development to make the excellent Chinese culture go further and longer.

Yang Bo, member of the party committee, director, deputy general manager of the Fenjiu Group, Yang Bo, secretary of the party committee of Zhuye Qing Industrial Corporation, and executive directors, pointed out that Zhuye Qing and Masterpiece are both carriers and representatives of excellent Chinese traditional culture, especially wine culture and silk culture as traditional Chinese culture symbols. With the common nostalgia of Chinese people around the world, the two sides will spread the extensive cooperation of cultural and creative aspects to spread Chinese traditional outstanding culture to the world, and jointly create a Chinese style and Chinese style with Chinese characteristics.

This time, the two old -fashioned samples joined forces to jointly strengthen the in -depth inspection and exchanges of the traditional technology innovation and cultural connotation of the "double non -heritage", and jointly promote the transformation of outstanding cultural creativity into cultural products that represent the spirit of China's excellent traditional culture, including Dan Dan, but Dan It is not limited to a variety of creative products such as co -branded wine products, silk products, and fashion gift combinations, allowing consumers to enjoy the new shopping experience while tasteing the traditional ancient charm of the old -fashioned tradition, and fully feel the unique charm of the old -fashioned company.

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