Agricultural distribution of Kashgar Branch organized special training for project marketing capabilities

Agricultural distribution of Kashgar Branch organized special training for project marketing capabilities

In order to comprehensively enhance the marketing capabilities of the bank's credit business, improve the level of serving customers, and enhance the ability to stabilize the economic market and help rural revitalization. Recently, China Agricultural Development Bank of the Kashgar Branch of Xinjiang District organizes special training for project marketing capabilities to invite agricultural issuance The Xinjiang Branch Survey and Evaluation Center project expert lectures, 60 credit business backbones from the Kashi Branch and Kezhou Branch participated in the training on the spot. More than 70 credit post employees of the county branches under the jurisdiction of the Kashgar Branch participated in video training simultaneously.

This training adopts the form of "special lectures+case analysis+interactive communication". It closely follows a series of measures to stabilize the economic market in the recently issued by the State Council and the Autonomous Region. Interpretation and evaluation points. During the training, the teaching experts combined with their own years of experience, focusing on explaining the main points of industry and infrastructure credit business and investigation and evaluation, systematically explained rural land transfer and scale operations, collective construction land entry into the market, rural road network construction, water conservancy construction The scope of use of business varieties, credit models, and precautions shared the experience of marketing methods and communication skills around functional positioning, and analyzed the successful cases of brothers to further expand the credit personnel by substitution and guidance -type explanation. Thinking. After the lecture, the participants combined with the main points of the lectures, and actively spoke, collide, and interpreted doubts about the actual problems encountered in their own work, and achieved good results.

The trainees agreed that the training theme of this training was clear, the content was informative, and it had strong pertinence and practicality. "This training is comprehensive and systematic, focusing on the needs of the current development of the current agricultural distribution credit business, which will help improve the ability to understand and use the current credit products, enhance the level of business marketing and service customers, which is very practical." Zhang Zongyong, a senior director of the customer department of the Kashgar Branch, said, "In the future, we will effectively transform the learning results into the ability to serve the economic market, and use live farmers to issue various credit products and preferential policies to continue to use the agricultural distribution in service steady service. The role of living in the economic market and rural rejuvenation. "(Zhang Xinfu)

Responsible editor: Zhang Wei Guo Jinhui

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