BYD announced the official entering the Japanese market to open a new chapter in the internationalization of passenger cars

Author:Voice of Zhejiang Time:2022.07.22

On July 21, BYD Co., Ltd. (hereinafter referred to as BYD) Japan Branch (BYD JAPAN Co., Ltd.) held a brand conference in Tokyo, announcing the official entering the Japanese passenger car market, and appeared in the three models of the Yuan Dynasty PLUS, Dolphin and Seal. This is of milestone for domestic brands.

BYD Japanese brand conference

Liu Xueliang (third from left), general manager of BYD Asia Pacific Automobile Sales Division, Li Yunfei (third from right), general manager of BYD brand and public relations division, and the chairman and general manager of BYD JAPAN Co., Ltd.

In 1999, BYD started serving Japanese customers with a second rechargeable battery. Subsequently, BYD's pure electric bus, new energy energy storage system, and pure electric forklifts were successfully carried out in Japan. With high -quality products and excellent operating performance, they have obtained a wide range of affirmation and support of Japanese customers and the public, and accumulated a good market. Basic and brand reputation. Today, BYD's new energy vehicle footprints are all over the world six continents, more than 70 countries and regions, and more than 400 overseas cities.

Wang Chuanfu, chairman and president of BYD Group, delivered a video and said: "As the earliest companies in the world to develop new energy vehicles, BYD has adhered to the green dreams in 27 years. The core technology of the industry chain. Today, with the support and expectations of Japanese consumers, we bring new energy passenger cars to Japan. BYD and Japan have a common green dream, which makes us have no distance with the majority of Japanese consumers. "

Wang Chuanfu Video of BYD Group Chairman and President Wang Chuanfu Speed

Liu Xueliang, general manager of BYD Asia Pacific Automobile Sales Division, said: "From today, we will join hands with outstanding local dealers and partners to gradually establish a sound sales and service system to bring more green and environmentally friendly travel methods and ways to Japanese consumers. A better service experience. "

Liu Xueliang, general manager of BYD Asia Pacific Automobile Sales Division, delivered a speech

At the same time, BYD announced and debuted and debuted by the three models that are about to be released in the Japanese passenger car market in the Japanese passenger car market. Yuan Plus is expected to be released in January 2023, and dolphins and seals are expected to be released in mid -half of 2023, respectively.

Seal, Yuan Plus, dolphin appear at the Japanese conference

As an international enterprise, BYD is driven by scientific and technological innovation, providing global customers with overall green new energy solutions to help "cool down 1 ° C for the earth."

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