Giant engines strengthen privacy protection, third -party app promotion must pass privacy review first

Recently, the APP application developers who carried out promotion on the huge engine found that after the review, the back -end system of the huge engine will automatically trigger "privacy compliance" on the basis of the previous "content compliance". The relevant audit process can be carried out after all reviews and approved.

It is understood that the app submitted the applying APP in the huge engine system, and there are some common privacy issues that users have encountered in themselves, such as "the app has no privacy policy pop -up window when the user was installed for the first time", " The user refuses to grant permissions, the app exits or enpestizes the user permissions to the user "," APP does not provide services to the user in advance to apply for address book, positioning, SMS, recording, camera, calendar and other permissions ", all will all, all will be, all will be, all will be, all will be, all will be, all will be. Directly rejected in the audit of "intelligent identification".

In fact, a huge number of engines have issued a notice to the outside world a few days ago, and upgraded the appraisal review rules on the platform in the platform, adding privacy audits on the basis of previous content audit. The platform promotes external promotion. This is also the upgrade of two years after the compliance review of the advertising promotion material and other aspects of advertising promotion materials in 2021.

As the topic of "data privacy" has entered the public vision in recent years, issues such as applying apps with the widely used apps of APP have attracted more and more concerns from all walks of life. In this regard, relevant national competent departments have successively issued a series of laws such as the Ministry of Industry and Information Technology on Promoting the Special Rectification of User Rights and Interests of APPs to In -depth APPs to Promote the Special Rectification of User Rights " Regulations and implementation basis, provide important basis for improving the personal information protection system, and put forward higher requirements for regulating APP application developers. Since the promotion of the competent national authorities this year, the application distribution platforms have also strengthened or upgraded the privacy review rules of the APP.

In response to the current policy upgrade of the privacy compliance review, the relevant person in charge of the huge engine said that in the future, it will actively respond to the call and requirements of the competent authority, continue to promote the related work of privacy compliance distribution of APP applications, and strengthen the customer of the application developer's customers. Education, refine the types and rectification suggestions judged by privacy compliance, fully assist developers to build compliance credible applications, jointly maintain a good Internet application ecological order, bring better services to users, and adhere to protecting the majority of users. Privacy rights.

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