Several states of development of Shandong 丨 In the first half of the year, Shandong issued consumer coupons to drive the car consumption of 21.86 billion yuan and 1.89 billion yuan in home appliances consumption
Author:Qilu.com Time:2022.07.19
Qilu.com · Lightning News, July 19th. On the afternoon of the 19th, the Shandong Provincial Government News Office held a press conference to introduce the relevant situation of the economic situation in Shandong Province in the first half of the year, and invited relevant departments to answer questions from reporters.
In May, Shandong introduced several measures to promote consumption of automobiles and home appliances, and the issuance of consumer coupons was actively responding to the masses. At the press conference, Wang Hong, a second -level inspector of the Provincial Department of Commerce, introduced the issuance and effectiveness of the car and home appliances to the house.
According to Wang Hong, large -scale retail sales of consumer goods in automobiles and home appliances are high. It is the focus of expanding domestic demand and stable consumption. It is also closely related to the lives of residents. In order to implement the third batch of high -quality development policies of the provincial party committee and the provincial government and the promotion of the rapid recovery of the consumption of automobiles and home appliances, the Provincial Department of Commerce and the Provincial Department of Finance, and the Provincial Statistics Bureau formulated vehicles. Several measures for home appliances consumption are issued to the car home appliance consumer coupon to promote the recovery of the province's consumer market.
Circular enterprises such as cars, home appliances, catering, and retail, with the opportunity of government consumer coupons, actively sign up for various types of consumer vouchers to issue nuclear sales activities. According to statistics, there are 2680 companies participating in automotive promotion activities, 2,640 companies participating in home appliances promotion activities, and 56,000 retail and catering companies and merchants participating in consumer vouchers.
Publish information on government consumer coupons through multi -channel such as radio and television, online media, etc., and urban and rural residents have a enthusiastic response and enthusiastically grab the "coupons" to receive "coupons". Jinan 3 wholesale released 55 million yuan of car consumer coupons, all grabbed light within 30 seconds. The 25,000 household appliance coupons and 11,000 catering coupons issued by Qingdao were grabbed light within 1 hour and 42 seconds, respectively.
On June 4th, the "2022 Huaxiang Shandong Consumption Year and Home Appliances Consumption Festival" was launched, and promoted resources such as car, home appliances, catering and other sectors, integrating business associations, financial institutions, production and distribution enterprises, and e -commerce platforms, superimposed discounts and discounts , Change new, red envelopes, etc. to make benefits, and hold 77 theme promotional activities. Consumption "policies+activities", promote the rapid rise of super passenger flow, and quickly recover the consumer market.
Platform data shows that as of July 17, the platform reviewed 145,000 cars for consumer coupons, issued 490 million yuan in consumer coupons, and drove car consumption of 21.86 billion yuan; distributed home appliances consumer coupons 210 million yuan, driving 1.89 billion yuan in home appliances consumption Essence In June, the sales of enterprises above the province increased by 29.9%, and retail sales of home appliances increased by 32.4%.
Wang Hong said that the issuance of car home appliances consumer coupons not only directly stimulated the growth of automobiles and home appliances, but also boosted the entire consumption confidence, drove the growth of the consumer market, and drove the zero growth rate of the community in June by 9.3 percentage points compared with May. Participating in enterprises and the masses generally report that consumer coupons have played a strong need for consumption, achieving the government's hearts, corporate markets, and affordable masses, and winning a win -win effect.
Lightning journalist is higher than reports
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