Who is marketing "more than 10,000 to the month" in marketing

Part -time sound broadcast but trapped in a single scam

Source ｜ Beijing Business Daily

Edit ｜ Zhang Runqi

"Make money by sound and sideline", "Teach you to speak, you can enter more than 10,000 a month", "Xiaobai can also realize the sound" ... In the current rapid development of the audio industry, such posts and advertisements are full of social platforms people. However, there are one profit trap hidden behind this. The survey found that there are still training courses that are known as short -term training to receive orders and achieve a monthly income of more than 10,000, but in fact, the courses and publicity are inconsistent, and the previous promises are not fulfilled. The gimmick of "over ten thousand" blinded consumers' eyes.

Part -time sound broadcast but trapped in a single scam

A Weibo topic called "girls who were deceived after 30,000 and they were not convinced and cheated 50,000", on July 18th on Weibo hot search. According to this topic, a 16 -year -old girl found a part -time vocalist summer vacation because she likes dubbing, and learned that if she wants to receive a dubbing job, she needs to apply it first. Single and transferred to the other party for more than 30,000 yuan. When the third order was brushed, the mother was discovered and the police was reported. At this time, the girl was aware of being cheated to contact the other party. 10,000 yuan.

Just as the incident caused heated discussions, a reporter from the Beijing Commercial Daily found that using "part -time dubbing" as a bait was actually deceiving consumers to trust the trustees, and eventually it was not an example of the incident of consumer property losses.

"Previously, I also received a private message on a book platform and asked if I was interested in part -time dubbing. I could introduce relevant information. After adding the other QQ friend, the other party asked me to download a software first, saying that it was used to pick up the live work to take over work. After that, I sent me a paragraph as a trial recording and passed it on to the software. "According to the audio book enthusiast, Mr. Zhang recalled that after submitting the trial recording, he quickly received a reply from the other party, saying that he sent 10 yuan to pass the review. The cost, but if you want to take the job since then, the other party said that it is necessary to improve the reputation value in the software first. Dare to contact the other party again. Later, inquiries on the Internet found that many people were trapped because of this method, and they were deceived thousands or even tens of thousands of yuan. "

It is worth noting that at the beginning of this month, the Yangzhou police just announced the police sentiment of ordering, which included using part -time dubbing drainage to attract the victims to related mobile software and then attracted to the order. So he was deceived nearly 200,000 yuan.

In addition, at the end of May, the Xiamen police reminded the public that the so -called "no threshold", "high income" and "zero requirements" on the Internet did not trust the people on the Internet. The other party asked for the purchase of multiple orders to be deceived by tens of thousands of yuan.

Thousands of yuan in training class finally drifted

When many victims were trapped in the trap of "part -time dubbing", some consumers were also confused by the gimmicks that can make money by sound and dubbing, but this time the trap is not the order, but paying the cost, but paying the cost. Take a training course.

Consumer Tian said that from time to time this year, they can see posts similar to "learning after learning and dubbing the secondary business after the voices". Only the dubbing sideline can enter the experience of more than 10,000 yuan a month. The follow -up information is just seen in a post. The training, small class teaching, also includes 5 to one -to -one guidance. After the training, it is guaranteed to provide work opportunities. However, after paying the fee, I found that the course is not a small class teaching, but it is just a video of the recording and recording on the Internet. Since then, there is no promise to promise. Work opportunities, more than 4,000 yuan will be drifted like this. "

Consumer Ms. Liu and Mr. Tian also have similar experiences, "I am the dubbing training class I saw on social platforms. The 4 -month course is less than 3,000 yuan. No one talks about the experience of dubbing practice. Although there is a so -called job opportunity after the course, there is no student in my class.

When consumers find that the training class is in existence with the previous publicity, they contact the other party and want to return the full fund, but the answers they get may be pushed, or they cannot be refunded, or they will continue to provide job opportunities in the future. "Later, I read the registration notice of the signing of the contract again and found that it did not mention that if there was no job opportunity, it would be refunded to the full paragraph, but it would provide work opportunities, so it was difficult to use this to return the other party to the full paragraph." Liu Liu. "Liu Liu." Liu Liu. "Liu Liu." Liu Liu. "Liu Liu." Liu Liu. "Liu Liu." Liu Liu. "Liu Liu." Liu Liu. "Liu Liu. The lady said helplessly.

There is no free lunch

Needless to say, the market size of the sound industry has grown in recent years. According to the "Comprehensive Annual Annual Analysis of the 2022 China Audio Market" released by Analysys Analysis, the market size of my country's online audio industry in 2022 is expected to exceed 50 billion yuan, and the user scale is expected to reach 630 million people. At the same time, online audio users have generally established it as The awareness of audio content payments, more than 60 % of the paid experience in the past year.

Under the development of the market, the attention of the sound industry is increasing, not only the capital level has increased the relevant business in this field, but ordinary consumers also have the interest of entering the industry while using audio. Evolution loopholes. The dubbingist Wang Ming told the Beijing Business Daily reporter that the development of the industry did give more job opportunities for dubbing practitioners, but this does not mean that it is a graduation of a large number of work that can be used for a large number of broadcasts every year. When you go to the society, you can only stand firm in the industry in the industry, and only a few people who have real sound conditions and professional abilities. Consumers who have not trained and have insufficient sound conditions can try it if they are only their own interests, but it is difficult to really enter the dubbing industry.

In the opinion of Li Jie, a researcher at the digital cultural and creative industry think tank, there will be no pie in the sky, and the trap is still a trap, but it is put on a dubbing coat to decorate himself and seduce consumers' attention to achieve the purpose of their own profit. Essence Therefore, consumers need to protect their rights and interests. If they are really interested in dubbing, they must experience it from regular channels. Do not trust neither a threshold nor high -income bait information.

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