Brain Platinum+debut at the Chinese Sleep Industry Summit brand youthfulness will enter the fast track

On the afternoon of July 19th, the "2022 China Sleep Industry Guangzhou Summit and Sleep Ecological Exhibition-China Sleep Industry, Studies and Research Cooperation Forum" was held in Guangzhou. Consumers met at this Sleep Industry Summit. Deliven to young people who are committed to solving young people's active insomnia and serving the health and health care, brain platinum+will interact in depth with young people to gradually achieve younger transformation. At the same time, it brought insomnia and healthy drinks that solves the problem of young people -sleep well.

Last week, the National Health Industry Enterprise Management Association Sleep Industry Branch and related enterprises jointly released the "2022 China Stock Report". Among them, more than a quarter of the people participating in the survey were not satisfied with their sleep quality. As high as 92.5%of the respondents are willing to pay for sleep, the public's demand for improving sleep problems is extremely urgent.

Studies from Brain Platinum+R & D team found that the problem of insomnia in young people is becoming increasingly prominent, and the insomnia of young people is different from the elderly. The pressure of young people is mainly caused by the pressure of academic, education, life, and feelings. Insomnia". Helping young people to relax and relieve stress and anxiety are effective ways to get good sleep. The development of "Sleeping 9" products is to find a breakthrough from this "active insomnia" phenomenon.

Zhang Lianlong introduced that as a brain platinum+the first young generation of sleep and healthy drinks, sleeping well is to increase the inhibitory neurotransmine γ-aminobutyric acid, and reduce the excitement neurotransmitted glutamic acid to promote its balance Emotions, relieve stress, and achieve sleep aid effects.

The "Sleeping 9" product is developed by Zhang Lianlong, the founder of Brain Platinum R & D. As the first person to apply the theoretical application of the gastrointestinal axis, Zhang Lianlong continued to apply his scientific research results to the new generation of products. The common role of plant composition allows the brain to condition together and help sleep.

In order to ensure the effectiveness of the ingredients, the research team conducted a zebrafish test. According to Zhu Xiaoyu, a PhD in the Ministry of Education, the Ministry of Education, and the Ministry of Education, the zebrafish's genes are as high as 87%of the human genes. Physiological and pathological processes. It was found that taking different doses of sleeping for zebrafish, the volume and awakening activity time of the awakening activity reducing the trend, and once again verified that it improved the effect of sleep. Sleeping 9 products also obtained the effect verification logo.

25 -year -old Brain Platinum brand Huanxin conveys the concept of younger generations of music live health concepts

On March 21st this year, World Sleeping Day, the 25 -year -old Platinum Metal of Sleeping Industry has officially announced its youthful brand brain platinum+, and released new sleeping new products to sleep 9, paying attention to active insomnia, and is committed to solving the trouble of younger generations. This is the first new brand since its establishment in 1997, and it also marks that Brain Platinum officially entered the young sleep market.

Talking about the youthful brand "Brain Platinum+" launched this year, Chu Yong, general manager of Shanghai Gold Partner Biotechnology Co., Ltd., which belongs to Brain Platinum, said that the brand symbol of brain platinum+brand symbol is a smiley face, with hug+smile as its core visual language. Pass the concept of younger generations of music, and formally establish a close relationship between "smile attitude" and "healthy life".

And this time at the Chinese Sleep Ecological Exhibition, Chu Yong believes that it is a good practical opportunity for a brand with consumers to contact and convey this concept. It is hoped that through this exhibition, more people can understand the connotation of brain platinum+brand connotation.

It is understood that at this Sleeping Industry Summit, the brain platinum+new image make people's eyes shine. The entire exhibition area is divided into three major areas. A relaxed and optimistic attitude. The exhibition area is equipped with a good sleeping 9, big mouth 7, and three major youth health product exhibition areas, the sleeping music interactive experience area, and the fashion peripheral exhibition areas such as sleeping eye masks, platinum+hats, sweaters, canvas bags. Consumers can not only intuitively feel the young vitality of Platinum+, but also experience the attitude of life and health.

Giant Group's multi -business sector opens business collaboration with the youth of the brain platinum brand will enter the fast lane

In recent years, Brain Platinum has adhered to the brand's renewal of the water and has achieved positive results many times. After several years of careful preparation, the brain platinum+brain platinum+mainly for young people and main health foods were officially launched earlier this year. This also means that the brain Platinum brand has a deeper exploration.

In addition to the first sleep aid product, "Sleeping 9", Brain Platinum+in terms of body management and physical management of young people, the new product "Big Port 7" and "Vitality 8" were launched simultaneously. At this exhibition, the three major products were unveiled at the same time. According to Zhang Lianlong, the company will continue to thoroughly research and develop, innovate technology, enrich product production lines, and serve young people with all -round service to health.

Brain Platinum+Three New products at the same time appeared at the current China Sleep Industry Exhibition

Brain platinum+main sleeping products sleep well 9. The overall style is very young. The other two products, the big mouth 7 and the vitality 8 are mainly based on the fresh green and vibrant orange, and the youthful breath comes from the youth.

In addition, Brain Platinum is constantly trying younger marketing. This year, the Spring Festival Brain Platinum and B Station Hot UP mainly carried out public welfare. On the eve of 321 sleep day this year, I United Netease Cloud Music LOOK live broadcasting sleep music and deep interaction with young people. At this year's sleep industry exhibition, the brain platinum also moved the LOOK live broadcast area to the scene. Pick up the headset and listen to the exclusive sleeping music customized from the LOOK live broadcast, which temporarily put down the pressure and troubles. The LOOK Live Area is for participants to listen to exclusive sleep assistance music

As early as March of this year, once the "Sleeping 9" products were launched, they immediately got market attention, focusing on solving the problem of insomnia in young people also received great interest in young groups. Consumers have given high evaluation of product efficacy, taste and packaging. This time, "Sleeping 9" as the main product to appear in the Chinese Sleep Industry Exhibition, it will help brain platinum+its products to quickly open the young sleeping product market.

Earlier this year, the Giant Network and Gold Partner signed the "Strategic Cooperation Framework Agreement". In early July, the two major brands of the Giant Group and the launch of the brand strategic cooperation of gold sauce wine, which meant that the giant group's multi -business sector officially opened business collaboration and complementary advantages exploration Essence Brain Platinum is a well -known trademark under the Giant Group. In the near future, I look forward to linking the brain platinum with the high -quality IP of the giant network, discover the advantages of both parties, and further complement each other in terms of youth.

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