Beware of the top ten scams for health food

With the hot sales of health foods, there are opportunities for scammers, and there are many marketing traps. Common "expert health lectures", that is, hold free "expert health lectures" in hotels, hotels and other places. The so -called "experts" are invited to tell the effect of a certain health food. Wait for consumers to induce consumers to buy at high prices. Here are some consumer traps that can help consumers identify fraud.

Free trap

Free medical examination

The health food salesperson used the elderly's psychology of not falling in love with the hospital, dressed as a "free clinic doctor", and after some blood pressure and blood lipids were performed like a model, they pointed out that consumers suffered from some of the test results. "Diseases" and then start to recommend products.

Trial

After many trials, some consumers have a difficult feeling due to their psychological effects, or after multiple trials, they have bought the product, but they only find that there are many problems after buying home.

Free

The illegal merchants use the company's anniversary of Daqing and return to the name of the society to contribute to their love. Organize the elderly to participate in the free play, and provide special car pickups, free lunch, and lobby the elderly to buy products during the game.

Free health consultation

The "Health Free Consultation Hotline" is set up. As long as consumers make a call for consultation, the other party will recommend health foods that "cure all diseases".

Palsy

The salesperson seized the elderly's longing for affection, and was afraid of loneliness. Calling a greeting or bringing a small gift to visit at the same way, and asked the warm -ups to participate in the collective gala to create a harmonious family atmosphere. Relax and be vigilant, buy those products with unknown and high prices under the control of emotion.

Interpersonal lobby

Health food merchants recruit a group of huge social networks with high salaries and let them lobby and sell for the elderly relatives, friends, colleagues, etc., who are familiar with them. The elderly are sometimes hindered by love, and sometimes they are trustworthy. Buy blindly.

Attachment

The elderly are often affected by the traditional thoughts of diligence and frugality. They are keen to accept free and additional gifts for merchants. Merchants selling health foods often set up shopping gifts according to the interests, hobbies and life needs of the elderly. Under the temptation of gifts, he blindly purchased health foods sold by merchants.

Brand misleading

Some health food merchants are committed to the expansion of their own brand awareness, and promoting the "famous manufacturers" on the face, so that consumers, especially the elderly, have a misunderstanding. It is considered that the effect must be significant. Wrong, so I caught the misunderstanding of superstitious brands, and did not buy products according to their own physical condition and reasonably.

Puzzle

Employment is the usual means of illegal merchants. Please come to the so -called "expert", "scholar", and "authority" to introduce the "special effects" of the product in public and release the "authoritative test report"; Letter, sending the banner, showing the effect of the effect; or creating snap -up products at the sales site, the crew of buyers, and the illusion of scrambling.

Return commitment

The salesperson recruits business in a way that "buying products can become members, and then recommend others to get paid, and recommend more rewards" and broaden the business. This is more seductive for the elderly who have lost stable economy sources. The elderly can easily buy products as members as soon as they pay attention, and even fall into the trap of illegal MLM.

Exaggerate the effect

Under the banner of "green, healthy, high -tech, foreign products", the merchant claims that its products are a piomanic medicine that "cure all diseases and treats diseases invisible". The use of medicines has delayed the best time to treat diseases. At the same time, it is not mentioned to the non -applicable objects of some health foods, which is likely to damage the health of consumers.

Ingredients

Some illegal manufacturers see the forgottenness and add some illegal drugs with specific effects to health foods without authorization. Consumers may play a role in relieving the symptoms of pain after consumer, and then have a trust in the health food and even formed. Dependence, long -term consumption will pose a great threat to consumers' physical and mental health.

Flow set point

Some health food dealers use leasing temporary business venues to set up mobile stalls or on -site sales to carry out activities. Once major disputes occur or are banned by law enforcement departments, they will immediately transfer to hide, set up another stove, and avoid responsibility. Essence

(Chen Shiyou)

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