Calculating 1210 million!Bruce Lee ’s daughter complained about the real kung fu fast food case.
Author:Jinan Times Time:2022.08.25
The reporter learned from the official website of the Shanghai Higher People's Court on the 24th that Bruce Lee Enterprises, LLC (Li Xiaolong Co., Ltd.) sued Shanghai Zhengong Fast Food Management Co., Ltd., Guangzhou Zhenkong Catering Management Co., Ltd. The case will be tried in the Shanghai Second Intermediate People's Court at 9 am on August 25th.
The plaintiff Li Bruce Lee Co., Ltd. is registered in California, USA. The founder and legal representative are Shannon Lee, the daughter of Bruce Lee, and Chinese name Li Xiangning. The company believes that the company legally enjoys various rights and interests related to Bruce Lee, and has registered nearly 60 trademarks related to Bruce Lee in mainland China. "True Kung Fu" uses the portrait of Bruce Lee without authorization, which not only violates the personality dignity carried on the portrait of Bruce Lee, but also violates the interests of property. It is a typical act of infringing civil rights and interests. , Immediately stop using Bruce Lee's portrait and compensate for losses.
In December 2019, the plaintiff formally filed a lawsuit with the Shanghai Second Intermediate People's Court. The litigation request disclosed at that time was: "True Kung Fu" immediately stopped using Bruce Lee's image and clarified it for 90 consecutive days to clarify that it had nothing to do with Bruce Lee, and compensated the economic loss of 210 million yuan.
In response, "True Kung Fu" once responded that the series of trademarks of the real kung fu was authorized by the company's application and the State Trademark Office was strictly reviewed. "We have been using it for 15 years. Whether our trademark infringement has been infringed and there have been controversy many years ago. However, our trademark has never been judged to infringe or revoke an administrative or judicial conclusion. After many years of prosecution, we are also very puzzled. We are actively studying the case and preparing to respond. "
According to media reports, in 2010, Li Xiangning had successively purchased his father's films and trademarks in the United States. Since then, she has adopted a number of measures in China for rights protection, including the establishment of rights protection office in China to safeguard the copyright of Bruce Lee's image.
(Yangzi Evening News)
Edit: Zhao Shanshan
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