Shanxi announced typical illegal advertising cases in the first half of 2022

Author:Published by Shanxi Time:2022.07.29

In the first half of 2022, the Shanxi Provincial Market Supervision and Administration Bureau resolutely implemented the spirit of the State Administration of Market Supervision and Management, the documents of the provincial party committee, and the provincial government, increased the supervision of goods or service advertising monitoring of the health and life and property of the people, and centralized rectification and borrowing. The 20th National Congress of the Communist Party of China conducts illegal acts such as "low -level red and high -level blacks" from "low -level red and high -level blacks" to make illegal acts such as "low -level red and high -level blacks", and continuously maintain a good advertising market order. Some typical cases of illegal advertising are now announced.

Investigation and punishment of "Green Biyuan" Morba Cycus Internet Illegal Advertising Case

In March 2021, the parties used the Internet small videos to release the illegal advertisement of the "Green Biyuan" fungus grass. The advertisement contains "the company is the northern demonstration and promotion base of the National Cerminated Murstone Engineering Center, the State Council Poverty Alleviation Center Cooperation Unit, the National Wolf Tree Alliance launched unit and the National Wolf Tree Alliance "The chairman of the Northern Oasis Alliance of the China Northern Oasis" and other contents, the advertisements use the names of state organs and state leaders in the advertisement to publicize, and their advertising releases violate the relevant provisions of the Advertising Law. On June 24, 2022, the Yuncheng Market Supervision and Administration Bureau shall impose administrative penalties in accordance with the law and ordered the suspension of the illegal advertisement for a fine of 20,000 yuan.

Investigate and deal with "Oriental Kindergarten" educational outdoor illegal advertising case

In July 2021, the parties used bus compartments to publish "Oriental Kindergarten" education illegal advertisements. In the advertisement, the "Development Zone Oriental Kindergarten opened an 0-6 -year -old education project to allow each child to have the best life at the beginning of life" and other content. The ads were used in the advertisement, and the advertising release behavior violated the relevant provisions of the "Advertising Law". On May 23, 2022, the Yangquan Market Supervision and Administration Bureau shall impose administrative penalties in accordance with the law and ordered the suspension of the illegal advertisement for a fine of 30,000 yuan.

Investigation and punishment of "Qing Bayi Health" medical Internet illegal advertising case

In March 2022, the parties used the WeChat public account to release the "Qing Bayi Send Health" medical illegal advertisement. Advertising pushes publicity content such as the party emblem logo, which hinders the public order of the society. The advertising release behavior violated the relevant provisions of the Advertising Law. On June 17, 2022, the Shuozhou Market Supervision and Administration Bureau shall impose administrative penalties in accordance with the law and ordered the parties to stop publishing the illegal advertisement for a fine of 30,000 yuan.

Investigation and punishment of "Cloud Medical Chain" involved in old electronic products Internet false advertising cases

In May 2022, the parties released the "Cloud Medicine Chain" electronic product illegal advertisement in the WeChat public account. The advertisement declared that the electronic product G3 smart watches have the effects of "no disease evaluation, disease early warning, chronic disease management" Internal reminder, the data obtained by wearing products and services for non -medical equipment is for reference. It cannot be used as a basis for diagnosis and treatment. The advertisement release behavior violates the relevant provisions of the Advertising Law. On June 17, 2022, the Market Supervision and Administration Bureau of Yuanqu County, Yuncheng City issued administrative penalties in accordance with the law, ordered the parties to stop the illegal act and fined 20,000 yuan.

Investigate and deal with the "Fifth Anniversary of the Summer Camp for Gratitude Reward" training Internet illegal advertising case

In November 2021, the parties used their WeChat public account to publish the "Fifth Anniversary of the Summer Camp for Fifth Anniversary Graves" training illegal advertisements. In the advertisement, the word "100th Anniversary of the Party" was used to use the party's major activities for commercial advertising and hinder the public order of the society. Its advertising release violates the relevant provisions of the Advertising Law. On February 8, 2022, the Zezhou County Market Supervision and Administration Bureau of Jincheng City issued administrative penalties in accordance with the law and ordered the parties to stop issuing the illegal advertisement and fined 20,000 yuan.

Investigation and punishment of "Shuguang" medical packaging case illegal advertising case

In May 2022, the parties used the mask's outer packaging to publish the "Shuguang" medical illegal advertisement. The front packaging was printed with "Datong Shuguang (Male) Hospital". The name, unauthorized release of the advertisement, violated the relevant provisions of the Advertising Law. On June 22, 2022, the Datong Market Supervision and Administration Bureau issued an administrative penalty and ordered the parties to stop issuing the illegal advertisement and fined 1,7300 yuan.

Investigate and deal with "quality granary" food Internet false advertising case

In March 2022, the parties used their Douyin store to release "quality granary" food illegal advertisements. The advertisement contains "pure natural no addition, no preservatives, sea buckthorn juice drinks 250ml/box × 21" and other content. It contains two foods additives. According to relevant regulations, both food additives are not natural products, and their advertising releases violate the relevant provisions of the Advertising Law. On May 11, 2022, the Xinzhou Market Supervision and Administration Bureau shall impose administrative penalties in accordance with the law and ordered the parties to stop publishing the illegal advertisement and a fine of 15179.4 yuan.

Investigation and punishment of "Launched" Education and Training Internet Illegal Advertising Case

In December 2021, the parties used their website to publish "sail" education and training illegal advertisements. The advertisements contained content such as "high pass rate" and "easy to obtain permits" to make a promise on the training effect. "related terms. On January 27, 2022, the Datong Market Supervision and Administration Bureau shall impose administrative penalties in accordance with the law and ordered the parties to stop publishing the illegal advertisement for a fine of 10,000 yuan.

Investigate and deal with the false advertising case of "Beauty and House" Food Internet

In February 2022, the parties released the "beauty and residence" food illegal advertisement through their online stores. In the advertisement, the East Lake health vinegar has the effect of health care, clear oil and greasy, softening blood vessels, and reducing glycerin. The efficacy of glycerin three -fat, its advertising releases violate the relevant provisions of the Advertising Law. On April 24, 2022, the Market Supervision and Administration Bureau of Xiangfen County, Linfen City issued administrative penalties in accordance with the law, ordered the parties to stop issuing the illegal advertisement and fined 10,000 yuan. Investigation and punishment of "Tibetan Red Flowers" Food Internet Illegal Advertising Case

In November 2021, the parties used its WeChat Mini Program Store to release the illegal advertisement of saffron food. Advertising contains words such as "saffron can eliminate inflammation, regulate menstruation, prevent three highs, and anti -thrombosis." The function, its advertising release violations of the relevant provisions of the Advertising Law. On January 10, 2022, the Changzhi Market Supervision and Administration Bureau issued an administrative penalty and ordered the parties to stop publishing the illegal advertisement in accordance with the law for a fine of 10,000 yuan.

Investigation and punishment of "dual -hydrogen health services" involved in old hydrogen machine Internet false advertising cases

In May 2022, the parties used the computer courseware PPT to release the "dual -hydrogen health service" involving illegal advertisements for old hydrogen machines. The advertisement claims that hydrogen has the treatment effect on central nervous system diseases, cerebrovascular diseases, and liver disease, and has a cancer control effect. However, the main product of the hydrogen machine is ordinary household products and cannot provide evidence. The advertisement release behavior violates the relevant provisions of the Advertising Law. On June 17, 2022, the Fangshan County Market Supervision and Administration Bureau of Luliang City issued administrative penalties in accordance with the law and ordered the parties to stop issuing the illegal advertisement and fined 6,000 yuan.

Investigation and punishment of "shared cars" investment promotion investment printing illegal advertising case

In December 2021, the parties used printed materials to publish "shared car" investment investment illegal advertisements. The advertisement contains "Investment and Sharing Cars, let you earn! Earn! Annual income of 150 yuan/month × 12 months = 1800 yuan/year, year, 1,800 yuan/year,, year, 1,800 yuan/year, year, year, 1,800 yuan/year, and year, year, 1,800 yuan/year, and year, year, 1,800 yuan/year, and year, The content of the annualized yield of 16%"and other contents have made a guarantee commitment to the future income, and its advertising release behavior violates the relevant provisions of the" Advertising Law ". On April 29, 2022, the Jinzhong Market Supervision and Administration Bureau shall impose administrative penalties in accordance with the law and ordered the parties to stop publishing the illegal advertisement and a fine of 1,700 yuan.

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Source | Shanxi Daily

Edit | Feng Yuxian

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