Moonlight Yao Yao people gathered, Guangzhou Night Economy is now new landmarks

Author:Yangcheng Evening News Yangche Time:2022.09.17

Text/Liang Dongxian

There is a bright moon in every Chinese heart. During the Mid -Autumn Festival holiday this year, the large market in Lingnan's New World in the TOD portal of Jiahe Wanggang, Guangzhou, seemed to be out of light. During the three -day holiday of the Mid -Autumn Festival, the "Cloud Night Market" traditional festivals were held for three days in the Sinking Plaza. From the "Yunyao" (Yun Yao "(Lingnan New World's Mid -axis Fermonic Housing Group), the two -story lunter tower is overwhelmed, and the luminous tower is overflowing; In this round of bright moon above the large community of Lingnan, it is also set against the popularity of the lights. It has a little more and beautiful reunion -a picture of a full moon Yunyao people gather here.

The interviewee of the central axis landscape of the Lingnan Dashan community in the Yunyao Demonstration Unit was shot.

Shuxin: The diverse facilities at the door bring the owner full of pride

According to incomplete statistics, the cumulative passenger flow of the three days of this event reached 100,000 people -residents who came here to participate in the event, and some of them were in the WeChat circle of friends, Xiaohongshu, etc. The citizens who came from a distance of the picture showed the economic charm of the thousand -year -old business capital of Guangzhou in the business district of Lingnan.

Why can the Lingnan community show such a vigorous night economy? First of all, the project is next to the TOD of Jiahe Wanggang, and Jiahe Wanggang has now opened Metro Line 2, Line 3 and Line 14. The transportation hubs such as airports, Guangzhou South Railway Station, Guangzhou Railway Station, and multiple key areas of Yuexiu, Haizhu, Panyu, Huadu, and Conghua have convenient transportation and naturally attract more people to make a special trip from all over the city.

更重要的是，岭南大社区已经建成约50万平方米的“MALL+PARK”公园沉浸式创新生活体验空间，从云耀组团往下望，社区内1.5公里长的中轴线尽收眼底：地上The Tianqiao Lianlang and the underground tunnel connect 100,000 square meters of Yunmen Shopping Center, Yunyuekang Sports Center, Yunli City Plaza, Yiji, Yunxi Solid Commercial and Catering Center, Duoyuan City Park The body, such a large operating volume and such rich format, let alone put it in Baiyun District.

Yunmen New Park becomes a new "Pickup Point" Xu Weilun Photo

Miss Nie and Mr. Peng, who came here to participate in the Mid -Autumn Festival activities, said that she was surprised to the event scene. "I live nearby, I have always liked the environment here, and the feeling of the night city is created in the cloud." Miss Nie agreed with the atmosphere of Lingnan Great Community.

Compared with consumers who come to the event, the owners of Lingnan New World can participate in various activities nearby, and they are naturally full of pride. There are owners at the event site that because there are more activities in the clouds, they often come here on weekends or holidays. Moreover, the well -known Huaxin School (formerly Huajinxin World School) is next to the Yunyao group. Different supporting facilities such as business, health, and hotels.

"Other people's supporting facilities may still be in the design drawings. The supporting facilities here are really presented." An owner who has lived in the large community in Lingnan and is now in Yunyao Real Estate proudly, "Yun Yao's side here It is even more convenient. It is close to the central axis of Lingnan Community, which is close to a large number of supporting facilities. Five minutes of walking can solve all daily needs. "

Confidence: The strong community consumption power brings merchants to the desire to operate

The author saw at the Mid -Autumn Festival event that many stall owners who opened the stalls have come to the cloud many times to participate in similar events.

"I have participated in such a market for the third time. It is very popular here. I can recognize many people here." Said Ms. Sun, the person in charge of the handicraft studio.

"The consumption is very high here, and the people are very prosperous."

Miss Cai, the owner of the handmade lanterns, also highly agrees with the passenger flow here. She said: "I usually have these markets on holidays, and I will participate, I like the environment here."

The Lingnan Grand Community is welcomed by the temporary stall owners, and it is more popular with physical merchants. Although e -commerce has a certain impact on physical store operations, Yunmen, Yunyue, and Yunli, which have their own unique business claims and clear business positioning -the shop rental rate here has long been maintained at 90 for a long time at 90 For more than %, and it is very popular with branded merchants.

Huawei's largest flagship store in Guangzhou -Huawei Intelligent Living Museum opened in Yunmen in July this year. Here is a full range of Huawei products from mobile phones to computers to computers. Homes 24 hours a bookstore -1200bookshop chose to take root in this community with humanistic and artistic characteristics, and it has been running for many years. The well -known Thai cuisine restaurant banana leaves have opened two branches in the community ...

Local operator Mr. Huang said that before opening the store, he carefully inspected the environment of Lingnan Community: "I look at the subway on the night of working on my working day. There is a tunnel connected. As soon as the subway station is out of the subway station, it is the unclear lights in the community. When you walk into the community, there are many people walking, playing, swimming, leisure, shopping, or learning in training institutions. Behind the light and strong popularity is the consumption power, which can bring great confidence to the operator. "There are already more than 100,000 owners in the large community of Lingnan, not to mention, because the new world's intentions to the community circle in the past 20 years have been Guidance and operation, a large number of high -quality, high -consumption people have gathered here, doctors, teachers, entrepreneurs, aviation industry, lawyers, enterprises and other diversified and high -quality talents gather here, so that this community has formed a unique circle of circles Flooring culture is constantly attracting new types of similar people, and the consumption power of the business district is high.

Anxin: The capacity of the cap is to bring the buyer to fully feel the sense of security

Why is the popularity value of Lingnan community so high? In addition to community support, high crowd quality, and good living atmosphere, there is also an important reason that the outstanding capital strength of developers is reassuring. In order to reduce the pressure on loans and accelerate the turnover of funds, "fast" has always been regarded as a good housing company.

Lingnan New World is completely different, and it pursues the principle of "slow work". Take the "New World Yunyao" currently on sale as an example. In order to achieve the best living and landscape effect, the New World repeatedly consults the opinions of the owner. Apply for the opening of the pre -sale permit after getting close to the cap. In this way, the model house can be built on the physical building. Buyers can really see the courier of the middle axis and magnificent Yunshan landscapes that have been redeemed. A sense of happiness and security. After buying a house, the developer also distributes the diversified "Yunmen Ecosystem Experience Course", allowing you to enjoy the future lifestyle in advance.

Yun Yao’s units and submission of margin have been polished according to the needs of the buyer, and the interviewees have been polished many times.

In order to allow the owner to have a better experience, the standard of intersection of the new world Yunyao has also been considered many times, and strives to achieve the current high -quality intersection standards in the Lingnan large community. In terms of products, the new world Yunyao is currently pushing 105 square meters of three bedrooms, four bedrooms of 122-143 square meters, and 164 square meters. Each unit has a flexible creative space. This is all for "how many children Times "carefully prepared units. Such a multi -room design is rare in the central urban area. While ensuring quality life, it also greatly reduces the pressure on the funds of buyers to supply the building and brings a full sense of security.

Of course, there is a prerequisite condition that is steadily and carefully polished like the New World -financial stability and cash flow. For the "three red lines" of the real estate industry, which is highly concerned about the market, the development of the new world has performed well in fiscal 2021, and its net debt ratio is much lower than 100%red line, only 35.6%. In the past year, the real estate industry has faced major changes, and private housing companies have reduced or stopped landing, but the new world has "increased their warehouses" property market with sufficient funds.

Not long ago, Zheng Zhigang, Executive Vice Chairman of the New World Group, said that the New World Group plans to invest 10 billion yuan on the land within 12 months, and the target location includes core cities such as Shanghai, Guangzhou, Hangzhou, and Shenzhen. According to the New World Development Interim Report in 2022, as of the end of the first half of the year, it owned about 5.516 million square meters of mainland land reserves, mainly distributed in Guangzhou, Shenzhen, Foshan, Wuhan, Shanghai, Ningbo, Hangzhou, Beijing, Shenyang and other cities.

It is an important manifestation of the stability of the New World's financial financial stability, and this capital strength brings a commitment to the owner to adhere to the delivery, and it is also the warranty guarantee for housing companies to give consumers the warmest confidence. The owners of the property of New World's property more than half, some owners reported that one of the important reasons is that the stable development concept and super operating strength of the New World are more assured and more at ease. important.

"Yangcheng Evening News" September 16, 2022 Report A16