The "four models" help "keep the building", Zhengzhou Trial Water Housing Enterprise's new path for relief

"Zhengzhou held a report meeting for 8 real estate enterprises projects, and the problem that the real estate can be revitalized in four models." "Zhengzhou has made good efforts to resolve and bailout the market to protect people's livelihood." In the past two days, news about Zhengzhou property market has continued to attract public opinion. The stocks of individual housing companies rose against the trend.

On July 28, the staff of the Housing Security and Real Estate Administration of Zhengzhou City confirmed the news to reporters. People in the industry said that this move is "long drought and Ganlin", which has certain inspirational significance for the problem of the entire industry.

The policy of mission projects launched by Zhengzhou this time also caters to the spirit of the central government's request to stabilize the real estate market. On July 28, the Political Bureau of the Central Committee of the Communist Party of China held a meeting to analyze and study the current economic situation, and deployed the economic work in the second half of the year. The meeting emphasized that it is necessary to stabilize the real estate market. Concluding local government responsibilities, keeping over the building and stabilizing the people's livelihood.

Specifically, for the real estate bailout project, Zhengzhou Housing Security and Real Estate Administration gave four solutions. By setting up a real estate bailout fund to help the problem -related real estate enterprises activate the assets, etc. "Inspection of intersection, keeping people's livelihood, and stability."

Explore the "Four Models" to help revitalize the real estate

Anju Leye is one of the people's dreams. Zhengzhou's increasingly prominent real estate problems have made the society's requirements for enhancing the "hematopoietic" and "blood replenishment" function and anti -risk capabilities of the society.

On July 26, a document entitled "Report on the Situation of the Top Housing Enterprises in Our City" was spread throughout Zhengzhou. The documents showed that the Zhengzhou Housing Management Bureau recently held a meeting and reported that "head companies voluntarily withdrew from exit "Project situation", for projects of key enterprises such as Jianye, Xinyuan, Kangqiao, Shimao, Greenland, Zhengshang, Sunac, and other key enterprises, it is given the four models of the four models of the shed reform, the project mergers and acquisition, the bankruptcy and reorganization, and the guarantee of the rental lease. Prices support.

The news was confirmed by official people. On July 28, the reporter learned from the Zhengzhou Housing Security and Real Estate Administration that in order to solve the urgency of the local key housing companies in Zhengzhou, after on -site inspection, discussions, listening to reports, field investigations, etc. A comprehensive research and judgment of the overdue delivery projects. At the meeting with multiple key housing companies, Zhengzhou initially formed four resolution models and solutions of shed reforms, receiving mergers, bankruptcy and reorganization, and guaranteeing housing leasing. Let buyers live in their own house as soon as possible. These four models apply different problems.

"Shed reform loan repayment" model: For the renovation project of shantytowns and urban villages, the municipal platform -level platform unified loan repayment, actively organize projects for the project, provide sufficient pledges, effectively do large platform companies, study and explore house ticket mechanisms For measures, the main body of the resettlement housing has transformed from the developer to a government platform company. All the resettlement houses are packaged as shed reform projects to revitalize land resources to ensure the security of loan in financial institutions and solve the problem of resettlement of the demolished masses;

"Project M & A" model: Aiming at the surplus stocks and assets exceeding liabilities, but due to the problem of fund chain problems, it is difficult to stop production and operate projects. The real estate project is acquired through mergers, and the assets of the enterprise are rejuvenated and the re -production is re -production. The bankruptcy high -quality real estate enterprise "slimming" to prevent and resolve the risk of overdue delivery and rotten of the project;

"Bankruptcy Reorganization" model: For projects with large volume, complexity of debt and debt, have caused no investors to participate, maintain stability pressure, have a large amount of investment in subsequent investment, project construction and sales problems, and actively introduce strategic investors 2. At the same time, due to the rotten real estate, because the real estate cannot immediately restore the operation or no longer have the ability to operate or lacks the brand. , Turn the "rotten real estate" from idle issues assets to sales -available and available high -quality assets to promote the construction of the project and complete the task of "insurance delivery";

The "guarantee rental housing" model: For existing housing and quasi -housing projects that have been built or are about to be completed, but sales difficulties, a large amount of backlog of housing funds, are purchased by the government as a resettlement housing, improving the policies of the affordable rental housing, and exploring the affordable affordability Measures such as the leased housing exit mechanism increase the extent housing to remove the rate, and restore the cash flow of the acquired real estate enterprises.

With the "four models" to help the "guarantee of the building", Zhengzhou's test water was well favored by people in the industry.

Yan Yuejin, the research director of the Think Tank Center of the E -House Research Institute, commented: "The solutions of Zhengzhou this time have a positive effect on the solution of Zhengzhou issues and the inspiration of industry problems. It should be said that different response strategies have been implemented for different real estate. It is more pragmatic and can break through one by one, which will help better resolve contradictions. It also has good inspiration for related real estate companies. "

Zhengzhou introduced multiple regulatory policies to revitalize the property market

During a new round of easing cycle in the real estate market, "stability" has become a keyword for regulation of the property market in multiple places. Since 2022, more than 80 cities across the country have issued optimal policies related to real estate, and real estate policies have further shown a relaxing trend in the second quarter.

In the tide of "loosening" in the national property market, Zhengzhou's performance is not inferior. The reporter sorted out and found that in the first half of 2022, Zhengzhou's favorable policies frequently came out. In March of this year, the "Notice on Promoting the Patient Circle and Healthy Development of the Real Estate Industry" was released. 19 new policies in Zhengzhou property market. Immediately in June, Zhengzhou issued a house ticket resettlement policy to encourage the requisitioned person to buy a new house in Zhengzhou ... Relaxing purchase restrictions and loans, promoting house ticket resettlement, double consecutive loan interest rates, subsidies and subsidies to expand, expanded At the same time, the threshold for soil auction is reduced, the credit support of real estate enterprises is increased, and the real estate enterprises are rescued ... Zhengzhou's property market has continued to grow at the bottom of the building. After the support and use, the market transactions have narrowed the decline year -on -year.

According to data from Leju's house, in June, major banks in Zhengzhou lowered the mortgage interest rate. The first house generally implemented 4.25%, and the two -suite generally implemented 5.05%, a record low, which is great to the new business people. From the perspective of numbers, the number of online signing sets in Zhengzhou in June exceeded 11,000 units, and the transactions have been greatly improved. Zhengzhou's property market continues to run.

Huihang Jiayuan Phase II Phase I delivery site

According to the data of Ke Rui, in the first half of 2022, Zhengzhou's new houses were sold for about 4.691 million square meters. From the perspective of many projects that have been sold in the first half of the year, Zhengzhou's demand for improvement has been released. Especially China Resources, Vanke, Poly and other improved projects have achieved good transcripts in the first half of the year. It turns out that Zhengzhou has a good market, good brands, and strong delivery capabilities.

At present, some real estate companies have seen the signs of recovery of confidence in the Zhengzhou market. On June 22, Zhengzhou's first round of concentrated land supply was opened. The overall manifestations were all transactions. It covers an area of ​​about 995 acres and has a total gold of about 10.67 billion yuan. Among them, the two net premiums were sold, and all 13 land were sold all the reserve prices.

In terms of land, focusing on government platforms, state -owned state -owned enterprises and head strength housing enterprises actively participated: the competitors include Longhu, Poly Development, Vanke, Country Garden, Yuexiu and other large -scale real estate companies. Zhengzhou Real Estate and other local real estate enterprises and state -owned assets.

Throughout the national real estate market, in the first half of 2022, the volume of the national land market fell year -on -year, and the premium rate fell sharply, with an average level of 3.7%. The overall premium of Zhengzhou soil auction is 1.9%, which is in the middle, which is higher than Wuxi, Suzhou, Shenyang, Guangzhou, Tianjin, Jinan, Changchun, Wuhan and other 8 cities.

Hybrid reform stimulates new kinetic energy, multiple real estate companies realize super -expected delivery

The Henan Provincial Party Committee and the Provincial Government insisted on stabilizing the words, actively realized the changes, and made every effort to stabilize the economic market. In the first half of the year, Henan Province's economic operation dispatch and optimization of business environment television telephones proposed that it is necessary to further make efforts to help enterprises' rescue policies, promote the stable and orderly real estate market, and promote the implementation of real estate policies according to local conditions.

Taking Jianye Real Estate as an example, actively responded to the call of the Central and Henan Provincial Party Committee and the Provincial Government, introduced iron construction investment, and through market -oriented operations, and successively developed a number of high -quality real estate projects in Zhengzhou, Zhumadian and other places. Analysts said that through the positive measures of state -owned enterprises to invest in local leading real estate companies in a market -oriented manner, they played an important role in supporting and maintaining the stable development of the real estate market, maintaining the stable development of the real estate market, and stabilizing the local economic market. The disposal provides useful exploration.

Tongsheng Real Estate, which has invested in Jianye Real Estate, is one of the backbone companies of the land comprehensive development sector of Henan Railway Construction Group. As the Henan Railway Jianchu Group of Tongsheng Real Estate's parent company, it has launched a strategic cooperation with Jianye Group this time. Implementing the deployment of Henan Provincial Party Committee and Provincial Government, and actively promoting the mixed reform of state -owned enterprises. While supporting the development of Jianye Real Estate this time, Henan Railway Construction Investment Group will also further strengthen its own land comprehensive development section, better realize "land to make up the road and make up the public", and form a stronger formed on the construction of the Henan railway. support.

This mixed reform also brought new opportunities for Jianye. In the first half of 2022, with the continued sluggish industry, Jianye Real Estate realized contract sales of 14.04 billion yuan, sales area of ​​1.9149 million square meters, and the market share remained stable, and the competitive advantage of housing companies in the province further expanded; Jianye Jianye; Jianye Industry; In the first half of the year, the group delivered a total of 56 batches and 20132 houses, with a delivery area of ​​3.133 million square meters, and fulfilled their commitments as scheduled.

Through state -owned assets, Jianye will convey the signal of steady development of enterprises to the sales and financing side to further consolidate market confidence.

The reporter noticed that at the same time, a considerable part of Zhengzhou housing companies were also working hard to save themselves, keeping houses and promoting the market. The Zhengshang Group, a local representative housing company in Zhengzhou, handed over an extraordinary answer sheet.

According to relevant information, in the first half of 2022, Zhengshang Group delivered 6 projects in the Greater Zhengzhou area as scheduled, including the first phase of Zhengzhou Zhengshang Audit, Zhengzhou Zhengshang Smart City A-05 plot, and Zhengzhou Zhengshang. Huihang Jiayuan Phase II, Zhengzhou Zhengshang Heyuzhou Resettlement District No. 1 Courtyard, Zhengzhou Zhengshang Boya Hua Ting Phase I, Zhengzhou Zhengshang Merchant Hejia Research District No. 2, delivered a total construction area of ​​766,300 square meters, and the number of delivery sets of 5347 set.

Sales performance is also remarkable. According to the statistics of Kerry data agency, in the first half of this year, in the context of the general decline in the industry's sales performance, in the Greater Zhengzhou area, the sales area of ​​Zhengshang Group is located in the Zhengzhou market. Among the local real estate companies, the sales amount and sales area of ​​Zhengshang Group are in the first place; the sales amount of the single project sales of Zhengzhou Zhengshang Lanting Washington and Dengfeng Mall is the first in the Xinzheng Market and Dengfeng Market. Zhengzhou Lanting Huafu Real Line

Country Garden, the top 100 housing companies, has also encountered the industry's cold winter this year and the debt ratio has risen. In February this year, Country Garden's unprecedented operating data showed that in February, the contract sales achieved 32.76 billion yuan, a year -on -year decrease of 29.62%.

After a series of new cities in Zhengzhou City, in the first half of 2022, Country Garden's delivery volume reached a record high, with a total of 1070 batches and 250,000 households delivered as scheduled, covering 30 provinces and cities, 214 cities, 780 in the country, 780 cities, 780 cities, 780 cities, 780 cities, 780 cities, 780 cities, 780 cities, 780 cities, and 780 in the country. District and county. At the same time, the first month of the 438 projects was 75%or more, and 165 projects realized the delivery of the license. The feasibility effect of the Zhengzhou market rescue policy is even more verified.

In addition, Meisheng Real Estate, which is a well -developed TOP2 in Henan Province, is a wholly -owned subsidiary of Zha Teng Investment Group. The layout of 7 major sections including facilities construction. In the first half of this year, Meisheng Real Estate also achieved adversity growth from the high retirement rate. Official data shows that the 2030 sets of commercial housing was delivered in the first half of the year, and there were still about 2264 commercial housing and 7271 sets of resettlement housing in the second half of the year. Hard nuclear redemption.

Market confidence has recovered, and the resumption of the real estate resumption of work has been recovered

In addition to spending strong energy to live the live property market, Zhengzhou's governance measures for rotten tail buildings have also achieved results. This year, the attracted attention of Zhengzhou Rotten Tower Qifu City ushered in important progress. Recently, Qifu City, Central Plains, issued the bidding announcement of the renewal project. After the bidding announcement came out, the owners received the "Report of Qifu City to Resolve the Work Progress". This key problem real estate located in the Central Plains District is promoted in an orderly manner. For the long -awaited owners of Qifu City, it is undoubtedly a good news.

Under the vigorous advancement of the Zhengzhou problem real estate team, it is not only Qifu City, but also Yongwei Xitang, Mingmen Cuiyuan, and Yu Sen City.

The market confidence recovered, and the resumption of the real estate resumption of work was recovered. Recently, Zhengzhou Housing Security and Real Estate Administration released the sales of the real estate market in Zhengzhou in June 2022.

In June, Zhengzhou's commercial housing approved the pre -sale area of ​​810,000 square meters, of which the pre -sale area of ​​the commodity residential approval was 745,500 square meters, and the pre -sale area of ​​non -residential approval was 64,500 square meters.

Zhengzhou City's commercial housing sales of 1,1428 units (rooms), the sales area of ​​1.449 million square meters, and the average sales price of 13,830 yuan/square meter; of which 9,847 units of commercial residential houses were sold, the sales area was 1.2434 million square meters, and the average sales price was 14,479 yuan/square meter. Non -residential sales of 1581 sets (rooms), non -residential sales area of ​​205,600 square meters, and the average price of non -residential sales was 9906 yuan/square meter.

Market confidence has gradually recovered, and the sales of commercial housing increased significantly compared with the previous month, and the year -on -year decrease was narrowed. In June, the sales area of ​​commercial housing in the urban area was 892,400 square meters, an increase of 113.64%from the previous month, and a decrease of 37.77%from the same period last year.

According to a real estate analyst, although the previous June was affected by the epidemic and briefly suppressed the demand for house purchase, the supply and demand of Zhengzhou property market dropped doubled, but it also gave birth to some new demand for improvement. The overall market is still stable. The impact of the policy, the supply of major housing enterprises will also increase the volume, and will continue to drive the Zhengzhou property market to recover.

Unlike the continuous good property market, the public opinion environment in Zhengzhou property market is not clear. The reporter noticed that the report on Zhengzhou's shutdown real estate has emerged endlessly recently. The label of the "Rotten Tail Capital" seems to be firmly posted on Zhengzhou. "The actual situation is not so bad." A staff member told reporters that they had repeatedly verified the progress of the "problem real estate" reflected by netizens and found that some real estate is under construction in an orderly manner, and some real estate has been delivered. Policies, follow -up officials will also introduce a series of plans to rest assured and rest assured that buyers.

Source Positive Perspective News

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