The CBA conference in the new season was held in Beijing.

On September 23, the CBA league press conference was held in Beijing on September 23. The first phase of the CBA regular season in the 2022-2023 season will begin in Hangzhou, Zhejiang Province from October 10th to 30th. The majority of basketball fans will continue to usher in the feast of the top domestic basketball events.

In the new season, the CBA League launched a new league slogan- "Dang Burning for Me", which means that every basketball dream is a flame, you need to use fighting spirit, belief, passion, and hard work. At the same time, the first stage of the new season was also announced. Under the witness of the participating partners from the CBA league, the journey of the new season was jointly launched. Among them, the energy-based vitamin beverage brand-Battle Horse and CBA League cooperation launching ceremony is one of the highlights of this conference.

Ms. Lu Zhan, the executive president of the brand of Huabin Group, Mr. Yan Jingzhi, general manager of the Strategic Brand Center of the Consumer Products Group, and Mr. Xu Jicheng, a member of the Party Committee of the Chinese Basketball Association and a member of the Chinese Basketball Association's work leadership group, Mr. Zhang Xiong, CEO of the CBA company Mr. Xu Jianbin, head of the business operation department of the CBA company, and Shi Xuenian on behalf of Shi Xuenian, a war -horse basketball player, jointly injected the war horse drinks into the gorgeous startup table. As the energy ball burst into light after the war horse was injected, the cooperation between the two sides in the new season began. The second season of the War Horse became the official sponsors of the CBA league and the official designated energy drink. There is better performance.

Both parties stated that on the basis of good cooperation last season, a comprehensive, in -depth and stable cooperation will be carried out in the new season in the fields of brand joint promotion, content marketing upgrade, helping player development, enriching fans experience, grafting grassroots and professional basketball, in order to promote to promote The continued development of the league and the promotion of basketball.

Mr. Binbin Express Consumer Products Group Sports Marketing Initiative, Mr. Ballaces, said: "As a part of the CBA family, the war -horse brand, adhering to the concept of win -win cooperation, relying on the huge influence of the league, to give full play to the brand's own advantages. This summer, in the country this summer in the country in the country In many places, we have carried out colorful basketball promotion activities. Tens of thousands of fans participated in it and fully enjoyed the passion and fun brought by basketball. At the same time, in order to further pull the distance between fans and CBAs, the war horse brand insisted on creating a "War Horse Basketball Training Camp" The event selected a group of excellent grassroots players through the WARHORSE Challenge and provided them with a CBA professional training experience, and continuously injected energy for young basketball dreams. "

The CBA League in 2022-2023 is about to start. I believe that with the careful operation of the CBA league and the support of sponsors at all levels, it will definitely present wonderful competitions to the majority of fans.

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