Financial management, NBA superstar's life watershed
Author:Golden sheep net Time:2022.09.17
Jordan (right) and James (left) are examples of the stadium and the business world
Someone retires, and the rest of my life is impoverished. Some people join the business world to write a new legend
Yangcheng Evening News all -media reporter Hao Haoyu
When it comes to the NBA star, people's minds are probably all the appearances of them to destroy the city on the court and under the court. Indeed, the NBA, as the most gold -absorbing professional sports alliance in the world, provides the opportunity to earn generous compensation for the superstars of various teams. According to statistics, the average salary of NBA players in 2022 exceeded US $ 7.7 million, equivalent to nearly 55 million yuan. Even the basic salary players can earn $ 2 million from each team each year. Special super star.
Because of this, in the eyes of most people, the NBA stars are all sons -in -law who are soil, and their money seems to never end. However, according to another statistics, the average career of NBA players is only 6 years. As of now, only nine players have played for more than 20 years in the league. In other words, playing in the NBA is just one of many stars' life experience, and they still have to learn how to spend their long life. After these stars retired, their lives became different. Some people went bankrupt to retire, and some people created another legend in the business community.
Pippen did not learn from the old partner Jordan to "financial technology"
If you can make money, you won't make financial management, falling from heaven to the cloud
As a representative of the Business Sports League today, the NBA does provide players with a stage that shows themselves and earns excellent compensation, but the money is too easy, so many players have produced "their own money is endless". The wrong idea. Coupled with many NBA stars today, they are poverty. They grow up in the poor environment and they are eager to change their destiny through basketball. When they really become famous, these stars who lack cultural quality and financial management concepts often splurge and wanton consumption, without effective savings at all.
Top -level stars like O'Neal, Iverson, and Posh have all said that they have spent hundreds of thousands of dollars overnight, and the speed of consumption is really staggering. When these stars are still playing in the league, the salary they earns can also be able to afford their high consumption, but when they leave the league and their income falls thousands of feet, they can easily fall into the mud of bankruptcy without changing their consumption habits. , Fall from heaven.
The NBA retired stars that have been declared bankruptcy are not a small number. The main reasons for their bankruptcy are the following--
The first is the failure of investing in wealth management. The typical representative is to help Bulls build the most powerful assistant next to Jordan. Pippen's achievements are beyond doubt that he has won more than $ 110 million in wages with his outstanding performance. However, in terms of investment, because of the wrong investment consultant, Pippen lost $ 18 million in a single investment, which even included all his pensions. Although Pippen once brought the consultant to the court, it eventually did not help.
The second is the feeling of being sought after. Many people enjoy the feelings of being sought after by everyone and the stars, and the NBA stars are no exception. There are many friends, but most of them are fox friends and dog friends, but many stars have lost themselves in such a pursuit. The famous star of 76 people, Iverson, was once responsible for living more than 100 people, and eventually went bankrupt.
Many black players have also undertaken the economic source of the entire family. Eddie Curry once said that he would give each relative a $ 16,000 daily allowance every month, even if they had never met before, Essence In the end, these "relatives and friends" sucked their money.
Finally, the hard -to -change consumption habits are the biggest opponent of NBA retired stars. As the saying goes, "from frugality to extravagance, from extravagance to frugality." When you are used to living in the sky, it is difficult to return to the days of rough tea and light rice. After the stars retired, they were still obsessed with the days when they had salary income, but their wealth was like a source of no water, and the day of exhaustion was exhausted sooner or later.
The Celtics star, who has been selected for the All -Star lineup three times, has earned more than $ 100 million in career, but he announced bankruptcy after only two years of retirement, and even sold at a price of 20,000 US dollars. The reason for his championship ring is to add to the extravagant gambling and life.
Iverson once went bankrupt this version of this picture/visual China
Can play and invest, start new glory
On the NBA, there are star players and role players; when they all retire, some people are impoverished, and some people have created a new legend in the business community. For the NBA stars, they have more choices after retirement, and they have sufficient funds and star halo blessings. They have more possibilities than ordinary people, and there are also many people who have opened new new people after retiring. Life. For these people, playing in the NBA is just a experience in their wonderful life, and they really make their talents vividly.
The main income of NBA players comes from two parts, one is wages, and the other is advertising. The top stars are the scarce advertising resources. In order to fight for them to become their spokesperson, it can be described as their own spokesperson. This has left those stars who signed a lifelong contract with the brand to have no worries.
McGrady, known by Chinese fans, signed a lifelong contract with a certain brand. In addition, the brand also established a trust fund for McGrady, which can also get some sales dividends. The trust fund will take effect at the age of 50, and he will get at least $ 3 million each year. When McGrady signed the contract at the time, his endorsement fee was only $ 5 million, and many people felt worth it for him, but after McGrady retired, the contract showed real value. Ross, known as the "son of the wind", not only uploaded the field of vision on the court, but his investment vision was unique. Ross has invested in 23 buildings in the field of real estate, with a total of 350 apartments, and the rent can account for millions of dollars per year.
Iguodala did business while playing at the Warriors. At first he had only one investment company in San Francisco, but by 2020, he already owns 55 companies, of which one of the investments made Iguodala earn 6.8 One hundred million U.S. dollars. Today, three major investment companies under Iguodala have been listed on the NYSE. In addition, he also has at least one shareholder in 17 venture capital companies, which is really enviable.
James's investment vision is not bad, and it can be called "two -foot basket blooming." "Little Emperor" is now a small shareholder of the Premier League Giant Liverpool. He holds 2%of Liverpool's shares. Today, the market value is $ 88 million. It is worth mentioning that James spent $ 6.5 million to buy these shares when Liverpool's high -level reorganizations and team records were not good in 2011. Liverpool has won the Champions League and Premier League championships in recent years. It is one of the most successful clubs in football. This investment of Lao Zhan is a wise.
Of course, the successful representative of the NBA star is indispensable for Jordan. As recognized as the best basketball players in history, Jordan's performance in the business areas is equally good. In 1988, Jordan, who was a well -known sports brand spokesperson, received 4.5%of the shares from the brand, and then reached an agreement between the two parties in 2003. The brand created a new brand for Jordan and named after Jordan's own name, and Jordan's It obtained two -thirds of the sales dividend of this new brand.
Today, this brand named Jordan has occupied 6%of North America's market share, and Jordan's annual dividend has also increased from US $ 110 million in 2017 to US $ 160 million in 2021. This dividend is much more annual than Jordan's annual salary when playing. From this perspective, "Boss Joe" can be described as a well -deserved genius.
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